UX/UI Designer Contractor at AUD SEO

Designed engineer-friendly, high-conversion websites for diverse clients, specializing in audiology practices to improve patient acquisition and digital accessibility. Ensured WCAG 2.1 compliance, implementing inclusive design patterns to expand audience reach and maintain industry standards. Optimized site architecture for SEO and performance, balancing aesthetically engaging experiences with fast load times and search engine visibility. Collaborated across cross-functional teams (PMs, Developers) to translate complex client requirements into functional, user-centric solutions. Maintained technical excellence by leveraging advanced CSS and front-end practices to resolve complex support tickets and enhance site functionality.

Web UI/UX Designer (Contractor) at AUD SEO

Engineers accessible, high-conversion website s for diverse clients, specializing in audiology practice to improve patient acquisition and digital accessibility.

End-to-End UX Designer at CarPaal

Led end-to-end UX/UI design for a community ride-sharing platform, scaling informal social coordination into a secure, dedicated mobile MVP. Translated research insights into high-impact features, including verification protocols and AI-driven matching, to bridge user trust and safety gaps. Designed scalable brand systems, creating the foundational color palettes, typography, and logo iterations to establish product credibility. Partnered with the Founder and Lead Developer to balance design vision with technical feasibility, ensuring rapid iteration through weekly sprints.

End-to-End UX Designer at CarPal

Led end-to-end UX/UI design for a community ride-sharing platform, scaling informal social coordination into a secure, dedicated mobile MVP.

UX Designer at Sidekick Coffee

Redesigned the coffee shop website to improve usability, visual appeal, and accessibility. Added event listings, catering services, and streamlined navigation. Collaborated with owners to align the design with brand and business goals. Conducted user research and testing to refine features and ensure inclusive experiences.

UX Designer at Kilana

Social commerce app project with nomination for UX Design Awards; conducted research, defined MVP scope, and created user journeys.

UX Designer at Simple Save

Designed a budgeting app for tracking transactions, managing budgets, and monitoring credit scores. Built collaborative features for sharing and managing finances with friends and family. Conducted user research, created wireframes and prototypes, and iterated based on feedback to improve usability and engagement.

UX Designer at Kilana App

Designed and optimized a social e‑commerce platform connecting users with local businesses and events. Created user‑friendly interfaces that simplified discovery and shopping with local vendors. Conducted competitor analysis, user interviews, and surveys (100+ responses) to guide features and MVP prioritization. Developed user journey maps and wireframes to align the team and streamline the experience. Nominated for the UX Design Awards 2025.

Visual Designer / Product Designer at Freelance

Created custom logos and brand identities for small businesses and personal brands. Collaborated with clients to capture their visual tone and audience goals through typography, color, and layout. Delivered final assets in scalable formats for web and print.