I'm Judy Ann Montes Capulong, a Marketing and Communications professional with 6+ years of experience in digital content, campaign management, and strategic communications. I drive brand engagement through social media, SEO, SEM, and data-driven storytelling, and I hold a Master of Strategic Communication from the University of Western Australia. I excel at leading B2B and B2C campaigns, delivering stakeholder-ready communications, and collaborating across teams to translate business goals into measurable results. I’m proficient with Google Analytics, Google Ads, HubSpot, Mailchimp, WordPress, and the Adobe Creative Suite, and I thrive in fast-paced environments across education, retail, and government sectors.

Judy Ann Montes Capulong

I'm Judy Ann Montes Capulong, a Marketing and Communications professional with 6+ years of experience in digital content, campaign management, and strategic communications. I drive brand engagement through social media, SEO, SEM, and data-driven storytelling, and I hold a Master of Strategic Communication from the University of Western Australia. I excel at leading B2B and B2C campaigns, delivering stakeholder-ready communications, and collaborating across teams to translate business goals into measurable results. I’m proficient with Google Analytics, Google Ads, HubSpot, Mailchimp, WordPress, and the Adobe Creative Suite, and I thrive in fast-paced environments across education, retail, and government sectors.

Available to hire

I’m Judy Ann Montes Capulong, a Marketing and Communications professional with 6+ years of experience in digital content, campaign management, and strategic communications. I drive brand engagement through social media, SEO, SEM, and data-driven storytelling, and I hold a Master of Strategic Communication from the University of Western Australia.

I excel at leading B2B and B2C campaigns, delivering stakeholder-ready communications, and collaborating across teams to translate business goals into measurable results. I’m proficient with Google Analytics, Google Ads, HubSpot, Mailchimp, WordPress, and the Adobe Creative Suite, and I thrive in fast-paced environments across education, retail, and government sectors.

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Language

English
Fluent

Work Experience

Retail Sales Assistant (Concession) at Review, Myer Perth
December 1, 2023 - Present
Delivered strong in-store and online sales through customer engagement. Executed creative visual merchandising displays.
Marketing and Communications Product Intern at Department of Premier and Cabinet, Western Australia
July 1, 2024 - October 1, 2024
Developed a communications pack for WA Digital Identity Ecosystem onboarding; reviewed and produced engagement artefacts to support government stakeholders; gained experience in government communication protocols and stakeholder engagement.
Senior Marketing Coordinator at Hopkins Intl College, Perth
June 1, 2023 - November 1, 2023
Led B2B and B2C marketing campaigns to increase student enrolments. Created and managed digital content across social media, boosting engagement by 25%.
News Writer at Oracle Media Group, Manila
October 1, 2021 - January 1, 2023
Researched and produced scripts for TikTok and YouTube, reaching 100K+ viewers monthly. Supported PR initiatives, including media strategies for a national political campaign. Wrote feature and news articles tailored to diverse readerships.
Marketing Coordinator (Trade and Community Management) at Rapid Auto Service Experts, Manila
September 1, 2020 - December 1, 2020
Coordinated with suppliers and partners to support the expansion of new franchise branches; strengthened community engagement initiatives.
Marketing Officer (Sales and Events Management) at Mad Science Philippines, Manila
April 1, 2019 - September 1, 2019
Implemented sales strategies and coordinated STEM-based events; boosted event participation through direct marketing and partnerships.
ESL Teacher at English Development Pro-Asia Inc., Manila
August 1, 2018 - March 1, 2019
Developed communication and presentation skills in a cross-cultural environment; provided personalized feedback fostering engagement and retention.
Guild Volunteer at WA Aids Council, UWA, Perth
January 1, 2023 - Present
Packed safer sex packs.
Guild Volunteer at Little Things for Tiny Tots, UWA, Perth
January 1, 2023 - Present
Sorted baby items for donation.
Marshal Volunteer at Western Australian Marathon Club, Perth
January 1, 2023 - Present
Marshaled Perth Half Marathon.
Marketing and Communications Product Intern at Department of Premier and Cabinet, Perth
July 1, 2024 - October 1, 2024
Developed a communications pack for WA Digital Identity Ecosystem onboarding; reviewed and produced engagement artefacts to support government stakeholders; gained experience in government communication protocols and stakeholder engagement.

Education

Master of Strategic Communication at University of Western Australia
January 11, 2030 - December 6, 2025
Bachelor of Arts in Communication at Miriam College (Philippines)
January 11, 2030 - December 6, 2025
Master of Strategic Communication at University of Western Australia
January 11, 2030 - December 6, 2025
Bachelor of Arts in Communication at Miriam College (formerly Maryknoll), Philippines
January 11, 2030 - December 6, 2025

Qualifications

Hootsuite Platform Certification
January 11, 2030 - December 6, 2025
Google Digital Marketing Certification
January 11, 2030 - December 6, 2025
Hootsuite Platform Certification
January 11, 2030 - December 6, 2025
Google Digital Marketing Planning
January 11, 2030 - December 6, 2025

Industry Experience

Education, Government, Media & Entertainment, Retail, Professional Services