I am a results-driven marketing and design professional with a Bachelor of Science in Business Administration and a concentration in Marketing Strategy, complemented by a Graphic Design certification. I design digital and print assets across social media, events, and recruitment campaigns, ensuring consistent branding and a strong visual hierarchy. I collaborate with cross-functional teams to translate concepts into polished designs using Adobe Creative Cloud and Canva, and I enjoy staying on top of trends to keep our brand fresh. My portfolio showcases work across social media graphics, sales collateral, event materials, and branded merchandise.

I am a results-driven marketing and design professional with a Bachelor of Science in Business Administration and a concentration in Marketing Strategy, complemented by a Graphic Design certification. I design digital and print assets across social media, events, and recruitment campaigns, ensuring consistent branding and a strong visual hierarchy. I collaborate with cross-functional teams to translate concepts into polished designs using Adobe Creative Cloud and Canva, and I enjoy staying on top of trends to keep our brand fresh. My portfolio showcases work across social media graphics, sales collateral, event materials, and branded merchandise.

Available to hire

I am a results-driven marketing and design professional with a Bachelor of Science in Business Administration and a concentration in Marketing Strategy, complemented by a Graphic Design certification. I design digital and print assets across social media, events, and recruitment campaigns, ensuring consistent branding and a strong visual hierarchy.

I collaborate with cross-functional teams to translate concepts into polished designs using Adobe Creative Cloud and Canva, and I enjoy staying on top of trends to keep our brand fresh. My portfolio showcases work across social media graphics, sales collateral, event materials, and branded merchandise.

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Language

English
Fluent

Work Experience

Content Creator at Kenworth Sales Company
August 1, 2022 - Present
Designed a wide range of branded collateral, including sales materials, promotional flyers, event signage, and presentation assets to ensure consistent typography, color, and visual hierarchy across 37 dealership locations. Created digital graphics for 40+ social media accounts and campaigns, including banners and templates, boosting engagement by 237% and audience growth by 30%. Produced refreshed recruitment assets (LinkedIn graphics, website visuals, emails, career fairs) and developed custom apparel and promotional merchandise aligned with brand identity. Supported over 50 customer-facing events with cohesive design packages. Collaborated with cross-functional teams to translate project needs into final deliverables. Managed vendor relationships and complex print/promo orders, and captured/edited photography and video to elevate marketing initiatives. Researched trends to keep outputs fresh.
Digital Marketing Intern at Live Oak Bank
August 1, 2021 - May 1, 2022
Managed social media accounts and authored post copy and web content. Designed and updated web pages, forums, and emails via HubSpot and WordPress. Used SEO tools to optimize pages and tracked URLs. Researched and developed presentations around new marketing trends and technologies. Planned and evaluated social media strategies to identify successful tactics.
Marketing Project Manager/Marketing Specialist at UNCW Campus Life
August 1, 2019 - May 1, 2022
Coordinated, created, and scheduled marketing content for social media; designed digital flyers, emails, and promotional materials presented to students and administration. Helped update Campus Life brand identity and contributed to a social media recruiting campaign, increasing Instagram followers. Tracked weekly analytics to measure reach and effectiveness and conducted market research on university advertising trends. Prioritized requests from multiple departments and helped onboard new marketing team members.
Marketing Assistant at SEA Level Social
July 1, 2021 - August 31, 2021
Designed logos for several school nutrition programs; managed and scheduled content for over 20 social media accounts; responded to clients and adapted designs to fit client needs.
Publication Design Intern at N2 Publishing
June 1, 2020 - November 1, 2020
Produced well-designed 30+ page publications under short timelines, while maintaining design accuracy, quality, and creativity. Arranged articles and developed design choices based on client requests. Utilized written communication skills to share comments or solutions to publication issues with clients in a comprehensive and concise way. Determined the appropriate placement of advertisements and articles within each publication.
Freelance Graphic Designer at Pie Pan Entertainment
August 1, 2018 - July 1, 2020
Created album design, posters, and other promotional materials. Collaborated with the client to translate ideas into designs through design consultations. Presented mockups to the client and adjusted designs as requested.
Brand Associate at Old Navy
January 1, 2018 - February 1, 2019
Greeted customers, provided product advice, and completed purchases as a cashier. Promoted corporate brand image through customer interaction. Assisted customers in dressing rooms and kept merchandise orderly and folded. Resolved issues in line with company policies and supported team collaboration.

Education

Bachelor of Science in Business Administration at University of North Carolina Wilmington
August 1, 2018 - May 1, 2022
Graphic Design Certification Program at Cape Fear Community College
August 1, 2018 - January 1, 2020

Qualifications

Graphic Design Certification Program
August 1, 2018 - January 1, 2020

Industry Experience

Professional Services, Media & Entertainment, Retail, Education, Software & Internet