Kaden Wilson

Digital Marketing and Content Strategist at Outdoor Resource Center (ORC)

Led a 6-person creative team managing content strategy, branding, and promotional materials to drive a 400+ attendee turnout at the Mountain Motion Film Festival. Designed and produced 15+ branded digital and print assets including posters, apparel, banners, stickers, and fliers, ensuring visual consistency. Increased social media following by 40% within a quarter with frequent posts. Executed adaptable marketing collateral to meet deadlines despite venue and regulation changes. Captured thousands of professional outdoor photos and video content to enhance brand presence. Collaborated with marketing team to align visuals with seasonal campaigns, reinforcing brand storytelling in the outdoor action sports industry.

Graphic Designer at SoapBox Agency

Designed packaging for a nutrition supplement start-up, creating over 35 packaging variations with the team. Built new brand identity for an established company with website, packaging, and social media content. Developed more than 50 final digital assets including logos, banners, and stickers to align with client brands. Led client communications to assess needs and deliver end-to-end brand solutions. Collaborated cross-organization to align visuals with brand strategy.

Digital Marketer / Office Coordinator at Furniture Medic

Optimized website SEO achieving #1 Google ranking for target keywords. Developed and managed paid and organic ad campaigns on Google and Facebook. Delivered in-person presentations driving 25% business growth. Increased average revenue by 30% through data-driven marketing and estimating strategies. Automated Excel spreadsheets, reducing job estimating time by 70% and streamlining scheduling and analysis. Managed client liaison and insurance communication for seamless customer experience. Directed 20+ social media videos and captured 100+ professional photos. Recognized franchise-wide for marketing excellence.

Photographer / Graphic Designer at Freelance

Built brand guidelines and visual identities for startups to boost online presence. Captured award-winning imagery recognized twice by BYU’s International Program Photo Contest. Developed packaging, website, and brand identity for Custom Fit Labs. Negotiated photo sales for marketing use by international organizations. Captured dynamic sports photography featured and as cover for BYUI Newspaper.

Digital Marketing and Content Strategist at Outdoor Resource Center (ORC)

Led a 6-person creative team managing content strategy, branding, and promotional materials resulting in over 400 attendees at the Mountain Motion Film Festival. Designed and produced 15+ branded digital and print assets ensuring visual consistency. Increased social media following by 40% within a quarter by creating multiple posts per week. Executed adaptable marketing collateral to accommodate last-minute changes while meeting deadlines. Captured thousands of professional outdoor photos and videos enhancing the brand's presence. Collaborated with marketing teams to align visuals with seasonal campaigns in the outdoor action sports industry.

Graphic Designer at SoapBox Agency

Designed packaging for a nutrition supplement startup, creating over 35 packaging variations. Built new brand identities for established companies including website, packaging, and social media content. Developed 50+ digital assets using Adobe Suite aligning with client brands. Led client communications to assess needs and deliver end-to-end brand solutions. Collaborated cross-organizationally to align visuals with brand strategies.

Digital Marketer / Office Coordinator at Furniture Medic

Optimized website SEO achieving #1 Google ranking for target keywords. Developed and managed paid and organic ad campaigns on Google and Facebook. Delivered in-person presentations to clients, increasing business growth by 25%. Increased average revenue by 30% through job data analysis guiding marketing and estimating strategies. Created Excel spreadsheet automation reducing job estimating time by 70%, streamlining scheduling and job tracking. Liaised with insurance companies and clients to ensure positive customer experiences. Directed 20+ videos and captured 100+ professional photographs for social media. Recognized for marketing excellence across 500+ franchisees.

Photographer / Graphic Designer at Freelance

Built brand guidelines and visual identities for over 4 startups enhancing their online presence. Captured award-winning photography recognized internationally, including BYU’s International Program Photo Contest (2-time winner). Developed packaging, websites, and brand identities for clients like Custom Fit Labs. Negotiated photo sales for international marketing campaigns. Produced dynamic sports photography featured in BYUI’s The Scroll newspaper.

Digital Marketing and Content Strategist at Outdoor Resource Center (ORC)

Led a 6-person creative team, managing content strategy, branding, and promotional materials to drive a 400+ attendee turnout at the Mountain Motion Film Festival, utilizing social media platforms for marketing.

Graphic Designer at pBox Agency

Designed packaging for a nutrition supplement startup brand; developed 50+ final digital assets; built brand identity including website and social content; coordinated with clients to deliver end-to-end brand solutions.

Digital Marketer / Office Coordinator at Furniture Medic

Optimized website SEO to achieve top Google ranking for target keywords; developed and managed paid and organic ad campaigns on Google and Facebook; prepared client presentations; increased average revenue by 30% through data-driven marketing and estimation strategies; automated Excel workflows reducing job-estimation time by 70%; produced 20+ social videos and captured 100+ professional photos; recognized across the franchise for marketing excellence.

Photographer / Graphic Designer at Freelance

Captured thousands of outdoor photos and video content for marketing and social media; built brand visuals for clients; negotiated licensing for images and collaborated with teams to ensure cohesive visual storytelling.

Digital Marketing and Content Strategist at Outdoor Resource Center (ORC)

Led a 6-person creative team, managing content strategy, branding, and promotional materials to drive a 400+ attendee turnout at the Mountain Motion Film Festival, leveraging social media platforms for marketing. Coordinated cross-functional teams to execute campaigns on tight deadlines.

Graphic Designer at SoapBox Agency

Designed packaging for a nutrition supplement start-up, creating 35+ packaging variations. Built a new brand identity, designed a website and social media content, and delivered cohesive visuals aligned with client branding.

Digital Marketer / Office Coordinator at Furniture Medicine

Optimized website SEO to achieve #1 ranking on Google for target keywords; developed paid and organic campaigns on Google and Facebook; prepared and delivered in-person presentations to potential clients, driving business growth by 25%; analyzed job data to boost average revenue by 30%.