I’m a passionate marketing professional with a strong background in digital marketing, paid advertising, and data-driven marketing strategies. I enjoy managing multi-channel campaigns across platforms like Meta, Google Ads, and TikTok, using insights and creativity to optimize performance and drive business growth. I thrive on collaborating with teams, analyzing data to improve strategies, and staying ahead of industry trends. Whether it’s crafting engaging ad creatives, refining customer acquisition tactics, or enhancing ROI, I’m always looking for new ways to make an impact and help businesses grow.

I’m a passionate marketing professional with a strong background in digital marketing, paid advertising, and data-driven marketing strategies. I enjoy managing multi-channel campaigns across platforms like Meta, Google Ads, and TikTok, using insights and creativity to optimize performance and drive business growth. I thrive on collaborating with teams, analyzing data to improve strategies, and staying ahead of industry trends. Whether it’s crafting engaging ad creatives, refining customer acquisition tactics, or enhancing ROI, I’m always looking for new ways to make an impact and help businesses grow.

Available to hire

I’m a passionate marketing professional with a strong background in digital marketing, paid advertising, and data-driven marketing strategies. I enjoy managing multi-channel campaigns across platforms like Meta, Google Ads, and TikTok, using insights and creativity to optimize performance and drive business growth. I thrive on collaborating with teams, analyzing data to improve strategies, and staying ahead of industry trends.

Whether it’s crafting engaging ad creatives, refining customer acquisition tactics, or enhancing ROI, I’m always looking for new ways to make an impact and help businesses grow.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Marketing Executive at Karak Chaii
May 1, 2024 - December 31, 2024
Managed the execution of multi-channel digital marketing campaigns, optimizing ad placements for maximum visibility and ROI. Monitored campaign performance using Meta Ads Manager and Google Analytics, creating pacing reports and monthly performance insights for stakeholders. Worked closely with the design team to develop engaging ad creatives aligned with brand identity and campaign objectives. Collaborated with Operations Managers to analyze customer data, turning insights into targeted marketing strategies that improved customer experiences. Provided strategic consulting to franchisees to boost marketing performance and local engagement. Led coordination of new store openings and influencer events, managing logistics to ensure smooth execution and high-impact promotions. Assisted in preparing quarterly business reviews with actionable insights and growth strategies to optimize marketing efforts and drive business success.
Customer Service Representative at Karak Chaii
October 1, 2023 - April 30, 2024
Provided exceptional customer service, managed orders, maintained store inventory, operated the cash register, handled transactions, and implemented upselling strategies, consistently exceeding sales targets. Leveraged communication and interpersonal skills to enhance customer satisfaction and sales performance, earning high customer service ratings on Google. Developed and executed Facebook advertising strategies to increase online visibility and customer engagement. Engaged with customers on Google Reviews by providing personalized responses, addressing concerns promptly, and effectively communicating feedback to management.
Marketing Consultant - Internship at Robinson Packaging
May 1, 2023 - July 31, 2023
Collaborated in a team-based project analyzing and enhancing B2B marketing strategies. Delivered research-led recommendations on attracting niche premium brands, emphasizing the firm’s commitment to sustainability and measurable marketing impacts. Integrated the company's 'Big Sustainability Pledge' into marketing strategies to align with core values and attract eco-conscious brands.

Education

MSc at Nottingham Trent University
September 1, 2022 - September 30, 2023
BTech at MKSSS's Cummins College of Engineering for Women
September 1, 2018 - May 31, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Professional Services

Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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