I'm a social media and content marketing specialist with four years of experience supporting multi-brand organizations and freelance clients. I’m skilled at building and managing social content, collaborating with designers and creators, writing on-brand copy, and using performance data to refine posts across Instagram, LinkedIn, and other platforms. In addition to social media, I provide end-to-end photo and video services for construction, industrial, and corporate sectors, from concept through delivery. I shoot events, interviews, campus portraits, and environmental imagery, and I edit short and long-form videos with music, graphics, titles, and captions to meet platform and brand requirements. I deliver web- and social-ready assets and advise clients on social-first deliverables and formats that perform well.

Kaelan Maass

I'm a social media and content marketing specialist with four years of experience supporting multi-brand organizations and freelance clients. I’m skilled at building and managing social content, collaborating with designers and creators, writing on-brand copy, and using performance data to refine posts across Instagram, LinkedIn, and other platforms. In addition to social media, I provide end-to-end photo and video services for construction, industrial, and corporate sectors, from concept through delivery. I shoot events, interviews, campus portraits, and environmental imagery, and I edit short and long-form videos with music, graphics, titles, and captions to meet platform and brand requirements. I deliver web- and social-ready assets and advise clients on social-first deliverables and formats that perform well.

Available to hire

I’m a social media and content marketing specialist with four years of experience supporting multi-brand organizations and freelance clients. I’m skilled at building and managing social content, collaborating with designers and creators, writing on-brand copy, and using performance data to refine posts across Instagram, LinkedIn, and other platforms.

In addition to social media, I provide end-to-end photo and video services for construction, industrial, and corporate sectors, from concept through delivery. I shoot events, interviews, campus portraits, and environmental imagery, and I edit short and long-form videos with music, graphics, titles, and captions to meet platform and brand requirements. I deliver web- and social-ready assets and advise clients on social-first deliverables and formats that perform well.

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Experience Level

Intermediate

Work Experience

Freelance Photographer and Videographer at Self Employed
May 1, 2025 - Present
Provide end to end photo and video services for clients in the construction, industrial, and corporate sectors, from concept and planning through delivery. Capture event coverage, interviews, campus style portraits, and environmental imagery. Edit short and long form videos, adding music, graphics, titles, and captions to meet platform and brand requirements. Deliver assets in web and social media ready formats, including vertical and square exports, and coordinate file transfers with client communications teams. Advise clients on social first deliverables, recommending formats, hooks and edits that perform well on Instagram and other platforms.
Marketing and Digital Media Coordinator at NorLand Limited
June 1, 2021 - May 1, 2025
Supported social media content for NorLand and multiple business units, aligning posts with recruitment campaigns, project milestones and brand initiatives. Planned and maintained simple content calendars, coordinating timing and assets with HR and marketing stakeholders. Wrote and refined copy for social posts and video descriptions to match brand voice and audience. Monitored post performance and shared basic engagement insights to help shape future content and formats. Planned and executed on site shoots, including storyboarding, shot lists, scheduling, and coordination with project managers and field staff. Edited videos using DaVinci Resolve, incorporating interviews, b roll, and music, and delivered assets for LinkedIn, Instagram, YouTube, and internal channels.

Education

Marketing Management Diploma at BCIT, Burnaby
September 1, 2019 - May 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Media & Entertainment, Professional Services