My name is a Kaitlyn and I have experience in marketing and analytics!

Kaitlyn Pinedo

My name is a Kaitlyn and I have experience in marketing and analytics!

Available to hire

My name is a Kaitlyn and I have experience in marketing and analytics!

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate

Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Contracted Marketing Coordinator at SafetyClerk
April 1, 2025 - October 20, 2025
Engage with 25 senior prospects at the NYBuild Expo, booking follow-up meetings with 7 key decision-makers in the construction and technology sectors, positioning the company for post-event sales conversations. Conduct in-depth research and analysis to identify and prioritize high-value leads, aligning product value with prospects' specific needs, and increasing brand awareness by 20%.
Customer Service Representative at The American BBQ Company
August 1, 2024 - Present
Handled client communication, resolving inquiries and service issues. Created over 100 customized event quotes, contributing to an increase in repeat bookings.
Project Manager, Class Prototype at Vintage Vault
May 1, 2024 - October 20, 2025
Built and prototyped an online double-sided marketplace for buying and selling thrifted clothing bundles, increasing user interest by 30% and generating 5+ qualified sales leads. Led a 3-person team in developing and presenting a comprehensive pitch deck to a panel of 5 judges, achieving a 90% score in the evaluation rubric, proving idea validation.
Social Media Coordinator at Villanova’s Institute for Innovation and Entrepreneurship
May 1, 2024 - October 20, 2025
Increased impressions by 120K+ across Instagram, TikTok, and Facebook, boosting visibility by 10%. Optimized post reach from 400 to 100K users, increasing engagement rates from 2.09% to 12.09%.
AI-Powered Product Discovery Externship Lab at Paragon One
January 1, 2024 - October 20, 2025
Conducted market analysis on one-time purchase retention, identifying two customer personas and recommending two pricing adjustments, driving a 10% increase in customer acquisition. Implemented prompting techniques to generate 300+ targeted emails, gathering user feedback for new feature launch, and increasing email follow-up engagement by 30%.
Planning Intern at Omnicom - PHD Media
August 1, 2023 - October 20, 2025
Created pivot tables through Excel to assess the performance of Volkswagen media campaigns, increasing ROI by an average of 15% over 4 months by focusing on the location point of each campaign. Produced 10+ market sizing reports using pivot tables and analyzing CTR to concentrate on West Coast campaigns and improve ad spend efficiency by 20%.

Education

B.S. in Comprehensive Science, Minors in Computer Science and Engineering Entrepreneurship at Villanova University, College of Liberal Arts and Sciences
January 11, 2030 - May 1, 2024
Data Analytics Fellow at Villanova University
January 11, 2030 - December 1, 2024

Qualifications

Google Data Analytics Professional Certificate
January 11, 2030 - October 20, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education