Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a Senior UX/UI Designer with 9+ years of experience delivering research-driven, accessible, and scalable product experiences across SaaS, cybersecurity education, mobile, and brand design. I thrive in fully remote, cross-functional international teams and excel at translating ambiguous technical requirements into clear, usable interfaces while partnering closely with product managers, engineers, and stakeholders. My approach blends rigorous UX research, thoughtful interaction design, and scalable design systems to drive measurable outcomes. I’m passionate about accessibility, cognitive load reduction, and empowering teams to ship high-quality experiences that users love, across web and mobile platforms.…I am a Senior UX/UI Designer with 9+ years of experience delivering research-driven, accessible, and scalable product experiences across SaaS, cybersecurity education, mobile, and brand design. I thrive in fully remote, cross-functional international teams and excel at translating ambiguous technical requirements into clear, usable interfaces while partnering closely with product managers, engineers, and stakeholders. My approach blends rigorous UX research, thoughtful interaction design, and scalable design systems to drive measurable outcomes. I’m passionate about accessibility, cognitive load reduction, and empowering teams to ship high-quality experiences that users love, across web and mobile platforms.

Kissel Cablayda-Amamio

UX Designer, UI Designer, Product Designer, +1





I am a Senior UX/UI Designer with 9+ years of experience delivering research-driven, accessible, and scalable product experiences across SaaS, cybersecurity education, mobile, and brand design. I thrive in fully remote, cross-functional international teams and excel at translating ambiguous technical requirements into clear, usable interfaces while partnering closely with product managers, engineers, and stakeholders. My approach blends rigorous UX research, thoughtful interaction design, and scalable design systems to drive measurable outcomes. I’m passionate about accessibility, cognitive load reduction, and empowering teams to ship high-quality experiences that users love, across web and mobile platforms.…I am a Senior UX/UI Designer with 9+ years of experience delivering research-driven, accessible, and scalable product experiences across SaaS, cybersecurity education, mobile, and brand design. I thrive in fully remote, cross-functional international teams and excel at translating ambiguous technical requirements into clear, usable interfaces while partnering closely with product managers, engineers, and stakeholders. My approach blends rigorous UX research, thoughtful interaction design, and scalable design systems to drive measurable outcomes. I’m passionate about accessibility, cognitive load reduction, and empowering teams to ship high-quality experiences that users love, across web and mobile platforms.

Available to hire

I am a Senior UX/UI Designer with 9+ years of experience delivering research-driven, accessible, and scalable product experiences across SaaS, cybersecurity education, mobile, and brand design. I thrive in fully remote, cross-functional international teams and excel at translating ambiguous technical requirements into clear, usable interfaces while partnering closely with product managers, engineers, and stakeholders.

My approach blends rigorous UX research, thoughtful interaction design, and scalable design systems to drive measurable outcomes. I’m passionate about accessibility, cognitive load reduction, and empowering teams to ship high-quality experiences that users love, across web and mobile platforms.

Skills

Experience Level

Expert

Branding

Expert

Language

English

Fluent

Tagalog

Fluent

Work Experience

Senior UX/UI Designer at OffSec

November 1, 2023 - Present

Own the full design process for high-impact admin features, including Admin Dashboard and security-focused UX for a global cybersecurity learning platform. Led end-to-end UX/UI design from concept through final delivery in close collaboration with product management and engineering. Drove early UX direction for large-scale initiatives, delivering concepts, wireframes, prototyping, and interactive templates to align stakeholders and unblock engineering. Designed and evolved CMS components (Content Builder, Image Uploader, Folder Management, Video Upload Metadata, SKU Product Builder) to improve content creation efficiency and operational workflows. Translated complex strategic goals into usable, testable designs for the MIT RE Framework integration, and defined core UX behaviors, wireframes, and early concepts for Enhanced and Hybrid Learning Modules. Planned usability testing and authored research materials, synthesizing findings into actionable product decisions. Delivered targeted UX

Lead UX/UI & Brand Designer at Inovata Pte. Ltd.

September 1, 2022 - June 1, 2023

Led UX, UI, and brand design & marketing initiatives for a mobile product serving APAC retailers, balancing product strategy with execution and team leadership. Conducted user research (competitive analysis, interviews, surveys) to inform personas and roadmaps. Facilitated card sorting to uncover mental models and drive design improvements for a micro-retailer app in APAC. Created end-to-end user flows, service blueprints, wireframes, and hi-fi prototypes; enhanced MVP UI with a gamified, user-centric interface. Built brand identity from scratch including guidelines, a brand avatar/mascot, and a cohesive visual identity.

Senior Graphic & UI Designer at Bottom Line

October 1, 2018 - July 31, 2022

Delivered integrated marketing campaigns for Canadian and U.S. clients; designed websites and mobile sites, wireframes, and prototypes; created full branding for a Canadian agritech company that generated 800% revenue growth; led a branding overhaul for a Canadian Road-Safety Alliance including logo, identity, print & digital collateral, and website redesign; streamlined design and development processes to enable on-time, ahead-of-schedule project delivery.

Mobile App Designer at Mingle Ltd

February 1, 2016 - October 31, 2016

Partnered with 15+ designers to produce a wide variety of visual assets for multiple mobile dating and social apps, including banners, feature images, icons, mockups, and logos.