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"Helping Marketing Teams Create Content that Earns Trust, Converts on Cadence, and Scales B2B Companies." Hello, I’m Daniel Stouffer, a copywriter and UX-minded digital operator who’s spent 25+ years building and improving websites that have to earn trust fast. I’ve helped teams turn “generic” web copy into clear, human language that guides people, answers real questions, and drives action without sounding salesy or robotic. This project is personal for an extra reason. I’m an active firefighter in Minnesota. I understand the fire service culture, the brotherhood, and the quiet resolve behind the work. Fire safety is not just a service list. It’s reassurance, competence, and standards that protect people and property. Your site should sound like that. If you want a UK fire safety website that feels authentic, confident, and approachable, I can redesign the structure, tighten the user journey, and rewrite every page in a voice that matches who you are, not what a template sounds like. Take care, Daniel Stouffer ACFD Anoka-Champlin _Phone details not available. Sign in: https://www.twine.net/signup_…"Helping Marketing Teams Create Content that Earns Trust, Converts on Cadence, and Scales B2B Companies." Hello, I’m Daniel Stouffer, a copywriter and UX-minded digital operator who’s spent 25+ years building and improving websites that have to earn trust fast. I’ve helped teams turn “generic” web copy into clear, human language that guides people, answers real questions, and drives action without sounding salesy or robotic. This project is personal for an extra reason. I’m an active firefighter in Minnesota. I understand the fire service culture, the brotherhood, and the quiet resolve behind the work. Fire safety is not just a service list. It’s reassurance, competence, and standards that protect people and property. Your site should sound like that. If you want a UK fire safety website that feels authentic, confident, and approachable, I can redesign the structure, tighten the user journey, and rewrite every page in a voice that matches who you are, not what a template sounds like. Take care, Daniel Stouffer ACFD Anoka-Champlin _Phone details not available. Sign in: https://www.twine.net/signup_

Daniel Stouffer

Copywriter, Content Creator, Content Producer, +7

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"Helping Marketing Teams Create Content that Earns Trust, Converts on Cadence, and Scales B2B Companies." Hello, I’m Daniel Stouffer, a copywriter and UX-minded digital operator who’s spent 25+ years building and improving websites that have to earn trust fast. I’ve helped teams turn “generic” web copy into clear, human language that guides people, answers real questions, and drives action without sounding salesy or robotic. This project is personal for an extra reason. I’m an active firefighter in Minnesota. I understand the fire service culture, the brotherhood, and the quiet resolve behind the work. Fire safety is not just a service list. It’s reassurance, competence, and standards that protect people and property. Your site should sound like that. If you want a UK fire safety website that feels authentic, confident, and approachable, I can redesign the structure, tighten the user journey, and rewrite every page in a voice that matches who you are, not what a template sounds like. Take care, Daniel Stouffer ACFD Anoka-Champlin _Phone details not available. Sign in: https://www.twine.net/signup_…"Helping Marketing Teams Create Content that Earns Trust, Converts on Cadence, and Scales B2B Companies." Hello, I’m Daniel Stouffer, a copywriter and UX-minded digital operator who’s spent 25+ years building and improving websites that have to earn trust fast. I’ve helped teams turn “generic” web copy into clear, human language that guides people, answers real questions, and drives action without sounding salesy or robotic. This project is personal for an extra reason. I’m an active firefighter in Minnesota. I understand the fire service culture, the brotherhood, and the quiet resolve behind the work. Fire safety is not just a service list. It’s reassurance, competence, and standards that protect people and property. Your site should sound like that. If you want a UK fire safety website that feels authentic, confident, and approachable, I can redesign the structure, tighten the user journey, and rewrite every page in a voice that matches who you are, not what a template sounds like. Take care, Daniel Stouffer ACFD Anoka-Champlin _Phone details not available. Sign in: https://www.twine.net/signup_

Available to hire

Minneapolis, United States

“Helping Marketing Teams Create Content that Earns Trust, Converts on Cadence, and Scales B2B Companies.”

Hello,

I’m Daniel Stouffer, a copywriter and UX-minded digital operator who’s spent 25+ years building and improving websites that have to earn trust fast. I’ve helped teams turn “generic” web copy into clear, human language that guides people, answers real questions, and drives action without sounding salesy or robotic.

This project is personal for an extra reason. I’m an active firefighter in Minnesota. I understand the fire service culture, the brotherhood, and the quiet resolve behind the work. Fire safety is not just a service list. It’s reassurance, competence, and standards that protect people and property. Your site should sound like that.

If you want a UK fire safety website that feels authentic, confident, and approachable, I can redesign the structure, tighten the user journey, and rewrite every page in a voice that matches who you are, not what a template sounds like.

Take care,
Daniel Stouffer
ACFD Anoka-Champlin
Phone details not available. Sign in: https://www.twine.net/signup

Skills

Experience Level

Copywriting

Expert

Language

English

Fluent

Work Experience

Founder, Copywriter & AI Content Operations Strategist at KAPERIDER PUBLISHING

January 1, 2017 - Present

Lead a writing and strategy studio that helps B2B teams build decision-ready messaging systems and conversion assets. Design Generative AI Content Machine workflows, translate complex subject matter into clear frameworks, and operate end-to-end publishing and content distribution. Coordinate outlines, editing, launches, and distribution for client authors and projects.

Co-Founder & Product Lead at AILKEMY

January 1, 2024 - Present

Co-founded an AI-powered strategic insights startup; prototyped the Insights Engine; ran a beta with 10 early adopters to refine prompt logic and templates; built a thought-leadership newsletter and positioned the company as an intelligence-as-a-service partner.

Digital Program Manager, Marketing & Back Office Transformations at Winnebago Industries

January 1, 2024 - January 1, 2025

Managed cross-functional roadmaps for dealer portal ecosystem; modernized dealer portal features; created dealer-ready communications; mapped dealer touchpoints and translated pain points into user stories and epics.

Technical Program Manager, Storage Products at SunPower Corporation

January 1, 2022 - January 1, 2023

Coordinated prioritization, roadmap planning, product backlog management and delivery across 9 product teams for a $36M portfolio; delivered features increasing mobile app customers and reduced time-to-market for new SKUs via improved NPI.

Digital Program Manager, Products Strategy at Elevance Health

January 1, 2017 - January 1, 2022

Wrote project charter; established 4-week Plan-Do-Measure cycles; formed BI analytics team; managed backlog for 25 UX designers; delivered 300+ digital products; improved throughput and reduced onboarding time.

Director of Product Management, Field Operations at Geostellar Solar

January 1, 2016 - January 1, 2017

Led Solar SaaS product roadmaps for a 55-person startup; managed bi-weekly feature releases; increased leads and installations.

Manager, User Experience & Product Delivery at Ameriprise Financial

January 1, 2014 - January 1, 2016

Led user research; created personas and navigation; launched three internationalized websites; co-developed a hybrid agile delivery approach; reduced backlog and churn.

Digital Product Manager, IoT Energy Management at Verisae

January 1, 2008 - January 1, 2012

Drove product vision with roadmap alignment; conducted market research; improved customer satisfaction; collaborated with stakeholders; launched PR efforts with Gartner/Forrester.