Hi! I’m Karen Renata Araújo, a Marketing & Communications Specialist with over four years of hands-on experience in branding, digital content, and visual storytelling. I’ve successfully led branding and content projects for clients across Brazil, Europe, and Asia, blending strategic thinking with human-centered design to create clear, engaging, and purpose-driven brand experiences. I enjoy collaborating with cross-functional teams, managing freelance projects end-to-end with autonomy and consistency. I’m proficient in brand identity systems, social media strategy, and graphic design, and I’m always exploring new ways to help brands connect with audiences.

Karen Renata Araújo

Hi! I’m Karen Renata Araújo, a Marketing & Communications Specialist with over four years of hands-on experience in branding, digital content, and visual storytelling. I’ve successfully led branding and content projects for clients across Brazil, Europe, and Asia, blending strategic thinking with human-centered design to create clear, engaging, and purpose-driven brand experiences. I enjoy collaborating with cross-functional teams, managing freelance projects end-to-end with autonomy and consistency. I’m proficient in brand identity systems, social media strategy, and graphic design, and I’m always exploring new ways to help brands connect with audiences.

Available to hire

Hi! I’m Karen Renata Araújo, a Marketing & Communications Specialist with over four years of hands-on experience in branding, digital content, and visual storytelling. I’ve successfully led branding and content projects for clients across Brazil, Europe, and Asia, blending strategic thinking with human-centered design to create clear, engaging, and purpose-driven brand experiences.
I enjoy collaborating with cross-functional teams, managing freelance projects end-to-end with autonomy and consistency. I’m proficient in brand identity systems, social media strategy, and graphic design, and I’m always exploring new ways to help brands connect with audiences.

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Experience Level

Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Advanced

Work Experience

Freelance Marketing & Design Specialist at Remote
January 1, 2023 - Present
Branding, content strategy, and visual design for international clients. End-to-end project execution with autonomy and consistency.
Graphic Designer at Enaya Branding
January 1, 2022 - January 1, 2022
Brand identity projects for SMEs: visual systems, guidelines, and social assets.
Public Relations Assistant at Laborf arma Pharmacy
January 1, 2021 - January 1, 2021
Internal/external communications, social media, and health campaigns.
Customer Service & Design Assistant at Inkapel Graphics
January 1, 2020 - January 1, 2020
Client service and customized print materials.

Education

BA in Advertising & Marketing at UNIGRAN, Brazil
January 11, 2030 - January 1, 2023

Qualifications

UX Design Certificate
January 11, 2030 - February 3, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet

Experience Level

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