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I'm a strategic, self-driven digital marketing professional with over 7.5 years of cross-functional experience in market research, email marketing, social media management, and full-scale digital brand building. I began my journey in 2018 while pursuing my MBA, blending academic learning with real-world marketing experience to help global clients grow their digital presence and optimize marketing funnels. From managing international email campaigns at Uplers to freelancing and founding Opulix Digital, I blend data-driven strategies with creative storytelling to deliver measurable results. I enjoy leading remote teams, turning ideas into action, and owning end-to-end campaigns—driving brand growth through integrated marketing, content strategy, automation, and digital storytelling.…I'm a strategic, self-driven digital marketing professional with over 7.5 years of cross-functional experience in market research, email marketing, social media management, and full-scale digital brand building. I began my journey in 2018 while pursuing my MBA, blending academic learning with real-world marketing experience to help global clients grow their digital presence and optimize marketing funnels. From managing international email campaigns at Uplers to freelancing and founding Opulix Digital, I blend data-driven strategies with creative storytelling to deliver measurable results. I enjoy leading remote teams, turning ideas into action, and owning end-to-end campaigns—driving brand growth through integrated marketing, content strategy, automation, and digital storytelling.

Kaushal Bhavsar

Digital Marketer, Brand Strategist, Marketing Strategist, +7

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I'm a strategic, self-driven digital marketing professional with over 7.5 years of cross-functional experience in market research, email marketing, social media management, and full-scale digital brand building. I began my journey in 2018 while pursuing my MBA, blending academic learning with real-world marketing experience to help global clients grow their digital presence and optimize marketing funnels. From managing international email campaigns at Uplers to freelancing and founding Opulix Digital, I blend data-driven strategies with creative storytelling to deliver measurable results. I enjoy leading remote teams, turning ideas into action, and owning end-to-end campaigns—driving brand growth through integrated marketing, content strategy, automation, and digital storytelling.…I'm a strategic, self-driven digital marketing professional with over 7.5 years of cross-functional experience in market research, email marketing, social media management, and full-scale digital brand building. I began my journey in 2018 while pursuing my MBA, blending academic learning with real-world marketing experience to help global clients grow their digital presence and optimize marketing funnels. From managing international email campaigns at Uplers to freelancing and founding Opulix Digital, I blend data-driven strategies with creative storytelling to deliver measurable results. I enjoy leading remote teams, turning ideas into action, and owning end-to-end campaigns—driving brand growth through integrated marketing, content strategy, automation, and digital storytelling.

Available to hire

I’m a strategic, self-driven digital marketing professional with over 7.5 years of cross-functional experience in market research, email marketing, social media management, and full-scale digital brand building. I began my journey in 2018 while pursuing my MBA, blending academic learning with real-world marketing experience to help global clients grow their digital presence and optimize marketing funnels.

From managing international email campaigns at Uplers to freelancing and founding Opulix Digital, I blend data-driven strategies with creative storytelling to deliver measurable results. I enjoy leading remote teams, turning ideas into action, and owning end-to-end campaigns—driving brand growth through integrated marketing, content strategy, automation, and digital storytelling.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Founder and Director - Digital Strategy at Opulix Digital Pvt. Ltd., Ahmedabad, India

July 31, 2025 - July 22, 2025

Built a full-service digital and creative agency from the ground up, defining the brand, setting up operations, and acquiring international clients. Managed end-to-end delivery across all client projects, including briefings, proposals, execution, and optimization. Created social and content calendars, managed ad campaigns, supervised design workflows, and led strategy for brand launches and product campaigns. Recruited and managed a remote team of designers, marketers, and content creators, establishing workflows and tools for effective collaboration and quality assurance.

Freelance Digital Marketing Specialist at Remote

May 31, 2023 - July 22, 2025

Provided comprehensive digital marketing services to SMEs and startups. Specialized in social media marketing with responsibilities including content strategy, copywriting, visual briefs, scheduling, engagement, and performance tracking. Worked collaboratively with global freelancers offering web design, landing page optimization, email marketing, and campaign strategy. Conducted competitive research and branding audits to align marketing strategies with client objectives.

Email Marketing Executive at Uplers, Ahmedabad, India

March 31, 2021 - July 22, 2025

Managed international email marketing campaigns using platforms like Klaviyo, Mailchimp, Braze, ActiveCampaign, and Delivra. Built email flows, automation sequences, and triggered campaigns for eCommerce and SaaS clients. Handled subscriber segmentation, dynamic content creation, A/B testing, and campaign reporting. Collaborated closely with design and content teams to develop conversion-optimized creatives and landing pages. Ensured data compliance and deliverability best practices to maintain sender reputation.

Market Research Executive at Illum Telecommunication Pvt. Ltd., Ahmedabad, India

October 31, 2019 - July 22, 2025

Conducted interviews and surveys for data collection. Designed research methods and questionnaires. Delivered market insights and strategic suggestions to clients. Managed timelines, team deliverables, and reporting structures during the early marketing career phase.

Founder and Director - Digital Strategy at Opulix Digital Pvt. Ltd., Ahmedabad, India

July 31, 2025 - August 27, 2025

Led and built a full-service digital and creative agency from scratch, offering performance-driven marketing and design solutions to international clients. Responsibilities included brand strategy, social media management, email marketing, performance marketing, UI/UX design, copywriting, and creative production. Managed and recruited a remote team, established workflows and reporting systems, and supervised end-to-end delivery including client briefing, execution, and optimization.

Freelance Digital Marketing Specialist at Remote

May 31, 2023 - August 27, 2025

Delivered comprehensive digital marketing services focused on social media marketing including content strategy, copywriting, visual briefs, scheduling, and engagement. Collaborated globally with freelancers on web design, landing page optimization, email marketing, and campaign strategy. Conducted competitive research and branding audits to align marketing efforts with client objectives.

Email Marketing Executive at Uplers, Ahmedabad, India

March 31, 2021 - August 27, 2025

Managed international email marketing campaigns for ecommerce and SaaS clients using platforms like Klaviyo, Mailchimp, and ActiveCampaign. Responsibilities included building email flows, automation sequences, subscriber segmentation, A/B testing, and campaign reporting. Collaborated with design and content teams to develop conversion-optimized creatives and landing pages, ensuring data compliance and deliverability best practices.

Market Research Executive at Illum Telecommunication Pvt. Ltd., Ahmedabad, India

October 31, 2019 - August 27, 2025

Started marketing career executing market research while pursuing MBA. Conducted interviews and surveys, designed research methods and questionnaires, delivered market insights and strategic recommendations, and managed project timelines and reporting.

Founder and Director - Digital Strategy at Opulix Digital Pvt. Ltd.

July 1, 2025 - October 10, 2025

Built the agency from the ground up — defining the brand, setting up operations, and acquiring international clients. Led digital strategy and execution across all client projects, from proposals to delivery, ensuring brand consistency and ROI-focused planning. Created social and content calendars, managed ad campaigns, supervised design workflows, and led strategy for brand launches and product campaigns. Developed quarterly marketing plans, campaign calendars, and multi-channel media strategies in alignment with brand goals. Recruited and managed a remote team of designers, marketers, and content creators to deliver high-quality results within deadline. Managed paid media budgets exceeding ₹50L across Meta, Google, and LinkedIn for multiple clients, consistently reducing CPL by 15 to 25 percent. Scaled 3+ brand campaigns from 0 to over 1 million impressions within 60 days through optimized media planning and audience segmentation. Improved campaign ROAS by 2x using creative A/B t

Freelance Digital Marketing Specialist at Remote

May 1, 2023 - October 10, 2025

Delivered comprehensive digital marketing solutions to SMEs and startups across sectors, including strategy, content, and execution. Specialized in social media marketing: content planning, copywriting, visual briefs, and performance tracking. Planned and managed cross-platform digital campaigns on Meta, Google, and email, tailored to different sales funnels and growth stages. Acted as a fractional digital marketing manager, overseeing end-to-end efforts across content, ads, website updates, and analytics. Executed over 50 paid campaigns with an average CTR of 2.8% and up to 5x ROAS through real-time optimization and A/B testing. Increased client engagement on social platforms by up to 40% through insight-driven content strategies.

Email Marketing Executive at Uplers

March 1, 2021 - October 10, 2025

Managed international email marketing campaigns using Klaviyo, Mailchimp, Braze, ActiveCampaign, and Delivra. Built email flows, automation sequences, and triggered campaigns for ecommerce and SaaS clients. Handled subscriber segmentation, dynamic content creation, A/B testing, and campaign reporting. Aligned email campaign strategy with broader digital marketing goals, contributing to improved open rates (avg. 22%) and higher CTRs across multiple international client accounts. Closely collaborated with design and content teams to develop conversion-optimized creatives and landing pages. Managed data compliance and deliverability best practices to maintain sender reputation and inbox placement.

Market Research Executive at Illum Telecommunication Pvt. Ltd.

October 1, 2019 - October 10, 2025

Began marketing journey in market research while pursuing MBA. Researched competitor positioning, target market segmentation, and campaign analysis for early-stage digital startups. Created market entry presentations and reports that helped clients refine their messaging and go-to-market strategies. Conducted interviews and surveys for data collection across B2B and B2C segments. Designed research methods and questionnaires tailored to client needs. Delivered insights through strategic recommendations and stakeholder-ready presentations.