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Content Creator | Social Media Manager | Creative Strategist | Optimising Brands With Aesthetic Visual Storytelling I’m Tabby Hooper, a London-based Social Media Manager and Content Creator with over six years of hands-on experience helping brands grow online. I love crafting engaging, audience‑driven content and turning ideas into campaigns that resonate across Instagram, TikTok, YouTube and LinkedIn. From startups to growing consumer brands, I blend copywriting, content planning, video production and community management to drive awareness, engagement and sales. I’m collaborative, deadline‑driven and always chasing the latest trends to keep campaigns fresh and effective.…Content Creator | Social Media Manager | Creative Strategist | Optimising Brands With Aesthetic Visual Storytelling I’m Tabby Hooper, a London-based Social Media Manager and Content Creator with over six years of hands-on experience helping brands grow online. I love crafting engaging, audience‑driven content and turning ideas into campaigns that resonate across Instagram, TikTok, YouTube and LinkedIn. From startups to growing consumer brands, I blend copywriting, content planning, video production and community management to drive awareness, engagement and sales. I’m collaborative, deadline‑driven and always chasing the latest trends to keep campaigns fresh and effective.

Tabby Hooper

Social Media Manager, Content Creator, UGC Creator

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Content Creator | Social Media Manager | Creative Strategist | Optimising Brands With Aesthetic Visual Storytelling I’m Tabby Hooper, a London-based Social Media Manager and Content Creator with over six years of hands-on experience helping brands grow online. I love crafting engaging, audience‑driven content and turning ideas into campaigns that resonate across Instagram, TikTok, YouTube and LinkedIn. From startups to growing consumer brands, I blend copywriting, content planning, video production and community management to drive awareness, engagement and sales. I’m collaborative, deadline‑driven and always chasing the latest trends to keep campaigns fresh and effective.…Content Creator | Social Media Manager | Creative Strategist | Optimising Brands With Aesthetic Visual Storytelling I’m Tabby Hooper, a London-based Social Media Manager and Content Creator with over six years of hands-on experience helping brands grow online. I love crafting engaging, audience‑driven content and turning ideas into campaigns that resonate across Instagram, TikTok, YouTube and LinkedIn. From startups to growing consumer brands, I blend copywriting, content planning, video production and community management to drive awareness, engagement and sales. I’m collaborative, deadline‑driven and always chasing the latest trends to keep campaigns fresh and effective.

Available to hire

London, United Kingdom

Content Creator | Social Media Manager | Creative Strategist | Optimising Brands With Aesthetic Visual Storytelling

I’m Tabby Hooper, a London-based Social Media Manager and Content Creator with over six years of hands-on experience helping brands grow online. I love crafting engaging, audience‑driven content and turning ideas into campaigns that resonate across Instagram, TikTok, YouTube and LinkedIn.

From startups to growing consumer brands, I blend copywriting, content planning, video production and community management to drive awareness, engagement and sales. I’m collaborative, deadline‑driven and always chasing the latest trends to keep campaigns fresh and effective.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Beginner

Beginner

Language

English

Fluent

Work Experience

Social Media Manager and Content Creator at Secret Saviours Ltd

January 1, 2019 - January 1, 2025

An integral part of the Social Media team, collaborating with the Community Managers, Creative Manager, and Head of Social. Produced high-quality, engaging social content (videos, photos, graphics) across platforms like Instagram, TikTok, YouTube, and LinkedIn, showcasing products. Led ideation, planning, and production of creative content, from unique pieces to branded campaign content that enhances the consumer journey. Managed social media channels, content planning, and social strategy alongside the Head of Social. Handled customer enquiries via email, Instagram or direct message; created reports based on analytics and insights. Monitored and replied to reviews, and influenced customers to leave positive reviews as video or text on Shopify or Amazon.

Freelance Content Creator at The INKEY List and Sloane Street

January 1, 2025 - October 3, 2025

Created and executed high-impact, platform-native content for Instagram, TikTok, reels and stories. Stayed ahead of trends, viral moments and cultural shifts to inform content strategy. Shot, edited and produced short-form video and engaging visuals that capture attention. Collaborated with creative, brand and social teams to bring campaigns to life. Wrote compelling captions and on-screen copy that resonate with audiences. Analysed performance and optimised content for maximum reach and engagement.

Co-founder at Wash Wizard

January 1, 2016 - December 31, 2018

Co-founded Wash Wizard, an innovative biodegradable sponge activated by water that cleans without needing to rinse afterwards, targeted at leisure and recreational sectors. Sold products via Amazon and launched at Isle of Wight Festival in 2016. Featured on BBC South East and in many national magazines and high-profile blogs. Focused on PR and packaging, social media management, marketing, stock taking and promoting the product at festivals and events.