Hi, I’m a Campaign Manager and Digital Marketing professional with 7+ years across FMCG and tech. I craft data-driven, multi-channel campaigns across Google Ads, Meta Ads, and LinkedIn, using automation and real-time bidding to optimize performance and drive growth. I thrive on turning complex data into clear, actionable insights, tracking KPIs, and building strong relationships with agencies, suppliers, and stakeholders to ensure seamless execution and tangible results. I’m passionate about creative, measurable marketing that moves the needle and I enjoy collaborating remotely and continuously learning.

Keeva Cummins

Hi, I’m a Campaign Manager and Digital Marketing professional with 7+ years across FMCG and tech. I craft data-driven, multi-channel campaigns across Google Ads, Meta Ads, and LinkedIn, using automation and real-time bidding to optimize performance and drive growth. I thrive on turning complex data into clear, actionable insights, tracking KPIs, and building strong relationships with agencies, suppliers, and stakeholders to ensure seamless execution and tangible results. I’m passionate about creative, measurable marketing that moves the needle and I enjoy collaborating remotely and continuously learning.

Available to hire

Hi, I’m a Campaign Manager and Digital Marketing professional with 7+ years across FMCG and tech. I craft data-driven, multi-channel campaigns across Google Ads, Meta Ads, and LinkedIn, using automation and real-time bidding to optimize performance and drive growth.

I thrive on turning complex data into clear, actionable insights, tracking KPIs, and building strong relationships with agencies, suppliers, and stakeholders to ensure seamless execution and tangible results. I’m passionate about creative, measurable marketing that moves the needle and I enjoy collaborating remotely and continuously learning.

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Language

English
Fluent
Irish
Advanced
Dutch
Beginner

Work Experience

Digital Marketing Manager at Bizzdesign
October 1, 2022 - Present
Leading cross-functional campaigns across Europe, driving 12% growth in marketing-generated revenue. Refining strategies using consumer insights, increasing content consumption by 25% and boosting conversion rates by 36% YoY. Managing relationships with agencies and suppliers, ensuring aligned KPIs and brand messaging. Overseeing campaign planning, optimization, and reporting, delivering impactful results and actionable insights. Building strong stakeholder relationships to drive media activations and achieve business objectives.
Digital Marketing Consultant Media Buyer & Project Manager FMCG
September 30, 2022 - August 18, 2025
Led cross-functional campaigns across Europe, driving 12% growth in marketing-generated revenue. Refined strategies using consumer insights, increasing content consumption by 25% and boosting conversion rates by 36% YoY. Managed relationships with agencies and suppliers, ensuring aligned KPIs and brand messaging. Oversaw campaign planning, optimization, and reporting, delivering impactful results and actionable insights. Built strong relationships with stakeholders to drive media activations and achieve business objectives.
Digital Marketing Manager at Bizz Design
October 2, 2022 - Present
Led cross-functional campaigns across Europe, driving 12% growth in marketing-generated revenue. Refined strategies using consumer insights, increasing content consumption by 25% and boosting conversion rates by 36% YoY. Managed relationships with agencies and suppliers, ensuring aligned KPIs and consistent brand messaging. Oversaw campaign planning, optimization, and reporting, delivering impactful results and actionable insights. Built strong relationships with internal and external stakeholders to ensure seamless, on-target execution of campaigns.
Digital Marketing Consultant / Media Buyer & Project Manager at FMCG (Cross-European campaigns)
January 1, 2020 - September 1, 2022
Leading cross-functional campaigns across Europe for FMCG clients, driving growth in marketing-generated revenue. Implemented data-driven strategies using consumer insights to increase content consumption and improve conversion rates YoY. Managed relationships with agencies and suppliers, ensuring aligned KPIs and brand messaging, and oversaw planning, optimization, and reporting to deliver measurable results and actionable insights. Built strong relationships with stakeholders to ensure seamless execution aligned with client goals.

Education

Certificate at Facebook Blueprint
January 1, 2015 - January 1, 2016

Qualifications

Bachelor's Business with Marketing
January 1, 2012 - January 1, 2015
Bachelor of Events with Public Relations
January 1, 2012 - January 1, 2015
Facebook Blueprint Certification
January 1, 2015 - January 1, 2016
Google Ads Certification
January 1, 2019 - December 31, 2021
Facebook Blueprint Certification
January 1, 2015 - January 1, 2016

Industry Experience

Consumer Goods, Software & Internet, Media & Entertainment