Hey there! I’m Yakubu Kefas, a Creative and results-driven Social Media Manager & Video Editor based in Ibadan, Nigeria. I help brands grow through engaging content, storytelling, and data-driven strategy. I love crafting high-impact social campaigns, editing videos that resonate, and driving authentic audience engagement across platforms. My goal is to be the first choice for clients seeking standout social media and video content. I’m passionate about turning ideas into visually compelling stories, collaborating with teams, and delivering projects that align with brand goals and audience interests. Let’s create content that stands out and drives real results.

Hey there! I’m Yakubu Kefas, a Creative and results-driven Social Media Manager & Video Editor based in Ibadan, Nigeria. I help brands grow through engaging content, storytelling, and data-driven strategy. I love crafting high-impact social campaigns, editing videos that resonate, and driving authentic audience engagement across platforms. My goal is to be the first choice for clients seeking standout social media and video content. I’m passionate about turning ideas into visually compelling stories, collaborating with teams, and delivering projects that align with brand goals and audience interests. Let’s create content that stands out and drives real results.

Available to hire

Hey there! I’m Yakubu Kefas, a Creative and results-driven Social Media Manager & Video Editor based in Ibadan, Nigeria. I help brands grow through engaging content, storytelling, and data-driven strategy. I love crafting high-impact social campaigns, editing videos that resonate, and driving authentic audience engagement across platforms. My goal is to be the first choice for clients seeking standout social media and video content.

I’m passionate about turning ideas into visually compelling stories, collaborating with teams, and delivering projects that align with brand goals and audience interests. Let’s create content that stands out and drives real results.

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Language

English
Fluent

Work Experience

Social Media Manager
July 1, 2025 - Present
Developed and executed campaigns across Instagram, LinkedIn, Twitter, and Facebook; Increased engagement by 30% through data-driven strategies; Managed content calendars and performance reporting.
Email Marketing Specialist
April 1, 2025 - September 27, 2025
Designed and launched automated email campaigns with improved open rates; Conducted A/B testing and optimized click-through performance; Collaborated with design and sales to align campaigns with brand objectives.
Project Manager (monday.com) at Dorminators Limited
July 1, 2025 - September 27, 2025
Oversaw multiple projects, ensuring timely delivery and quality output; Implemented monday.com dashboards to streamline task delegation; Facilitated team collaboration and client updates.
Social Media Manager
July 1, 2025 - Present
Developed and executed campaigns across Instagram, LinkedIn, Twitter, and Facebook; increased engagement by 30% through data-driven strategies; managed content calendars and performance reporting.
Email Marketing Specialist
April 1, 2025 - September 27, 2025
Designed and launched automated email campaigns with improved open rates; conducted A/B testing and optimized click-through performance; collaborated with design and sales to align campaigns with brand objectives.
Project Manager (monday.com) at Dorminators Limited
July 1, 2025 - September 27, 2025
Oversaw multiple projects, ensuring timely delivery and quality output; implemented monday.com dashboards to streamline task delegation; facilitated team collaboration and client updates.
Social Media Manager & Video Editor at Jeffray Tom
March 1, 2024 - September 29, 2025
Managed social media accounts for diverse clients, growing audiences by up to 30%. Produced and edited engaging video content (ads, reels, promos, explainers). Developed strategies that improved client visibility and boosted conversions.
Social Media Manager at Faith Bridge Limited
July 1, 2024 - September 29, 2025
Led content creation and campaign execution across Instagram, LinkedIn, and Facebook. Increased engagement by 30% through interactive campaigns. Collaborated with designers and copywriters to maintain brand identity.
Video Editor at Media/Production Course Craft Academy
March 1, 2025 - September 29, 2025
Edited promotional videos, social ads, and branded content for businesses and influencers. Enhanced visual storytelling through creative transitions, captions, and animations. Delivered projects on tight deadlines while maintaining high quality.
Digital Marketing Specialist at Clemzy Tech
April 1, 2025 - September 29, 2025
Designed email and social media campaigns to increase brand awareness. Analyzed performance metrics and recommended strategies to optimize ROI. Coordinated cross-platform content for consistent messaging.
Project Manager (monday.com) at Geo Nill Limited
July 1, 2024 - September 29, 2025
Oversaw marketing projects and content workflows from start to finish. Improved collaboration by implementing structured boards and dashboards. Ensured timely delivery of campaigns and client satisfaction.

Education

B.Sc Economics at Nasarawa State University Keffi
January 11, 2030 - April 1, 2023
B.Sc Economics at Nasarawa State University Keffi
January 11, 2030 - April 1, 2023

Qualifications

Professional Virtual Assistant – ALX Africa
January 11, 2030 - September 27, 2025
Social Media Marketing Certified – allison academy
May 11, 2025 - June 27, 2025
“I’m a social media manager who creates and manages engaging content, builds meaningful connections with audiences, and develops strategies that help brands grow and stand out online
Bachelor of Science in Economics
January 11, 2030 - September 29, 2025
Professional Virtual Assistant
January 11, 2030 - September 29, 2025
Social Media Marketing Certified
January 11, 2030 - September 29, 2025
UI/UX Design Certified
January 11, 2030 - September 29, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Other, Computers & Electronics, Telecommunications, Real Estate & Construction
    paper template
    Goal: To design a professional, branded email template that engages recipients and drives actions like clicks or sign-ups. Challenges: The challenge was creating a responsive design that works across devices and email clients, while keeping it visually appealing and easy to edit for future campaigns. Solution: I designed a clean, user-friendly email template with clear sections, strong calls-to-action, and brand-aligned visuals. The template is fully responsive and easy for the client to update for future campaigns.
    paper real estate welcome email templat
    Goal: To design a professional, branded email template that engages recipients and drives actions like clicks or sign-ups. Challenges: The challenge was creating a responsive design that works across devices and email clients, while keeping it visually appealing and easy to edit for future campaigns. Solution: I designed a clean, user-friendly email template with clear sections, strong calls-to-action, and brand-aligned visuals. The template is fully responsive and easy for the client to update for future campaigns.
    uniE621 Engraced women post design
    Goal: To create a cheerful and engaging social media post that celebrates the new month and connects with the audience. Challenges: The challenge was designing a visually appealing post that conveys positivity while staying consistent with the brand’s style. Solution: I designed a vibrant, uplifting post with bright colors, clear messaging, and a festive feel. The design was optimized for social media to encourage shares, likes, and engagement.
    uniE621 coffee menu
    Goal: To create engaging posts that highlight the brand’s coffee products, connect with the audience, and increase online engagement. Challenges: The challenge was capturing the warmth and aroma of the coffee visually while maintaining the brand’s style and standing out on busy social feeds. Solution: I designed visually appealing, on-brand posts featuring product shots, lifestyle imagery, and clear messaging. The posts were optimized for social platforms to attract attention, encourage interaction, and strengthen brand identity.
    uniE621 coffee brand post design
    Goal: To create engaging posts that highlight the brand’s coffee products, connect with the audience, and increase online engagement. Challenges: The challenge was capturing the warmth and aroma of the coffee visually while maintaining the brand’s style and standing out on busy social feeds. Solution: I designed visually appealing, on-brand posts featuring product shots, lifestyle imagery, and clear messaging. The posts were optimized for social platforms to attract attention, encourage interaction, and strengthen brand identity.
    uniE621 social media post
    Goal: To create visually engaging social media posts that capture attention, communicate the brand message, and boost audience engagement. Challenges: The challenge was designing posts that stand out in crowded feeds while remaining consistent with the brand’s identity and style guidelines. Solution: I designed eye-catching, on-brand posts with clear messaging, appealing visuals, and a cohesive style. The designs were optimized for various platforms to maximize reach, engagement, and shareability. graphicdesigner
    uniE621 fitness brand landing website
    Goal: To design a landing page that motivates users, showcases the brand’s fitness programs, and drives sign-ups. Challenges: The challenge was creating an energetic, engaging design that reflects the brand’s dynamic style while keeping navigation simple and user-friendly. Solution: I designed a vibrant, responsive landing page featuring high-quality visuals, program highlights, testimonials, and clear calls-to-action. The layout encourages engagement, builds trust, and inspires users to join the fitness programs.
    uniE621 funiture landing page
    Goal: To create a visually appealing landing page that showcases the client’s furniture collection and drives sales. Challenges: The challenge was presenting diverse products in an organized, stylish layout while ensuring the page was user-friendly and mobile responsive. Solution: I designed a clean, modern landing page highlighting product images, key features, and promotions. The layout focused on easy navigation, strong visuals, and clear calls-to-action to enhance user engagement and boost conversions. designer
    uniE621 promotional landing page
    Goal: To create a landing page that effectively promotes a specific product/event and drives conversions. Challenges: The challenge was capturing attention quickly, clearly communicating the offer, and encouraging immediate action, all within a visually appealing and responsive design. Solution: I designed a vibrant, engaging landing page with compelling visuals, concise messaging, and strong calls-to-action. The layout was optimized for conversions, ensuring users could easily understand the offer and take action quickly.
    uniE621 commercial bank landing page
    To design a landing page that communicates trust, professionalism, and accessibility while highlighting the bank’s key services. Challenges: The main challenge was presenting complex financial services in a simple, user-friendly way without overwhelming visitors. It also required balancing a modern design with the bank’s traditional brand identity. Solution: I created a clean, responsive layout with clear sections for core services, customer benefits, and calls-to-action. The design emphasized trust through professional visuals, easy navigation, and a modern yet reliable look, making the page both engaging and conversion-focused.
    uniE621 landing page design
    ebook brand landing page design
    uniE621 landing page
    for educational purposes webdesigner