I'm Keila Alexis, a Consumer & Media Insights Consultant with 7+ years translating third-party and syndicated research into actionable insights for media, technology, and consumer brands. I specialize in audience segmentation, brand and campaign performance analysis, and data-driven storytelling across US and global markets. I deliver actionable recommendations that support go-to-market strategy, sales enablement, and revenue growth. I'm adept at leading insights programs, building scalable reporting workflows, and collaborating with international teams to align market storytelling, turning complex data into clear narratives that drive growth.

Keila Alexis

I'm Keila Alexis, a Consumer & Media Insights Consultant with 7+ years translating third-party and syndicated research into actionable insights for media, technology, and consumer brands. I specialize in audience segmentation, brand and campaign performance analysis, and data-driven storytelling across US and global markets. I deliver actionable recommendations that support go-to-market strategy, sales enablement, and revenue growth. I'm adept at leading insights programs, building scalable reporting workflows, and collaborating with international teams to align market storytelling, turning complex data into clear narratives that drive growth.

Available to hire

I’m Keila Alexis, a Consumer & Media Insights Consultant with 7+ years translating third-party and syndicated research into actionable insights for media, technology, and consumer brands. I specialize in audience segmentation, brand and campaign performance analysis, and data-driven storytelling across US and global markets. I deliver actionable recommendations that support go-to-market strategy, sales enablement, and revenue growth.

I’m adept at leading insights programs, building scalable reporting workflows, and collaborating with international teams to align market storytelling, turning complex data into clear narratives that drive growth.

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Language

English
Fluent

Work Experience

Consumer Insights Manager at LG Ad Solutions
May 1, 2023 - Present
Revenue enablement and go-to-market narratives; supported 390 sales insight requests in 2025 (a 70% YoY increase), directly contributing to $134M in revenue through insights-led sales enablement, retention support, and new account acquisition. Delivered geo-targeted audience and market insight decks for regional sales teams; redesigned end-to-end workflow for 80+ Audience Profiles using Google Apps Script to automate slide generation; strengthened international alignment by expanding Audience Profiles for Australia and Brazil.
Senior Analyst at Vevo LLC
November 1, 2018 - May 1, 2023
Global Market Intelligence: Interpreted syndicated data (MRI-Simmons, ComScore, GWI, Kantar) to analyze linear and digital viewership trends across global markets; delivered monthly insights to leadership on audience behavior, platform growth, and competitive positioning. Sales Enablement & Case Studies: supported sales and marketing teams with custom analyses, competitive benchmarks, and client-ready case studies used in enterprise pitches; contributed to win of 3+ major advertisers through insights-driven proposals. Product Strategy Support: contributed to development of Vevo's first local-market ad product by streamlining market-specific reporting and insight frameworks; insights informed product positioning across 12+ major US markets. Research Communications: produced research summaries, presentations, and webinars; built a library of 50+ recurring insight assets used across organization.

Education

Master of Science at Full Sail University
January 11, 2030 - January 1, 2023
Bachelor of Arts in Economics (Minor: Inequality Studies) at Cornell University
August 1, 2013 - May 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods