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I'm an all-round creative, with 3+ years of experience in social media management and content creation (short-form, static, written). During my internship, I learnt how to create and run an ad campaign on Meta, with some of the ads reaching as high as 13% CTR. I have also managed to write compelling copy for these ads, as well as in the form of blogs, to drive traffic to the university's website and specific landing pages. Experience in managing content calendars, metrics analysis and reporting, community engagement & management, and recruiting.…I'm an all-round creative, with 3+ years of experience in social media management and content creation (short-form, static, written). During my internship, I learnt how to create and run an ad campaign on Meta, with some of the ads reaching as high as 13% CTR. I have also managed to write compelling copy for these ads, as well as in the form of blogs, to drive traffic to the university's website and specific landing pages. Experience in managing content calendars, metrics analysis and reporting, community engagement & management, and recruiting.

Khushboo Aggarwal

Content Creator, Content Strategist, Social Media Manager

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I'm an all-round creative, with 3+ years of experience in social media management and content creation (short-form, static, written). During my internship, I learnt how to create and run an ad campaign on Meta, with some of the ads reaching as high as 13% CTR. I have also managed to write compelling copy for these ads, as well as in the form of blogs, to drive traffic to the university's website and specific landing pages. Experience in managing content calendars, metrics analysis and reporting, community engagement & management, and recruiting.…I'm an all-round creative, with 3+ years of experience in social media management and content creation (short-form, static, written). During my internship, I learnt how to create and run an ad campaign on Meta, with some of the ads reaching as high as 13% CTR. I have also managed to write compelling copy for these ads, as well as in the form of blogs, to drive traffic to the university's website and specific landing pages. Experience in managing content calendars, metrics analysis and reporting, community engagement & management, and recruiting.

Available to hire

I’m an all-round creative, with 3+ years of experience in social media management and content creation (short-form, static, written). During my internship, I learnt how to create and run an ad campaign on Meta, with some of the ads reaching as high as 13% CTR. I have also managed to write compelling copy for these ads, as well as in the form of blogs, to drive traffic to the university’s website and specific landing pages. Experience in managing content calendars, metrics analysis and reporting, community engagement & management, and recruiting.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Communications Intern at University of Groningen

February 1, 2025 - April 1, 2025

Executed Meta ad campaigns, audience targeting, boosted strategies, performance monitoring, and reporting. Supported marketing initiatives with content creation and analytics to inform future campaigns.

Social Media Manager at University of Groningen

June 1, 2023 - April 1, 2025

Managed daily organic content across the university’s central social media channels, planned and executed content calendars, and produced short-form video, static content, and posts tailored to platform-specific behavior. Engaged with audiences via DMs, emails, webinars, and live streams to strengthen connections. Created monthly performance reports to identify content trends and inform future strategy. Achieved strong reach, including a TikTok video exceeding 3M views and 159K+ likes.

Brand Manager (Intern) at House of Design Diva

October 1, 2021 - December 1, 2021

Supported brand positioning and online presence across YouTube and Instagram. Assisted in content planning, posting schedules, and performance tracking.

Social Media Manager & Strategist (Intern) at Colabcloud

September 1, 2021 - November 1, 2021

Supported independent lifestyle and interior designers with social media strategy, ideation, and content creation. Built B2B and B2C visibility through digital content.