I'm a Marketing Manager based in Barcelona with over 8 years of experience specializing in social media and content strategy. I've had the pleasure of working with international brands, focusing on digital storytelling and influencer campaigns. My passion for creativity and data-driven marketing drives my approach to building brand narratives and engaging audiences effectively. With a Master's in Communication and Future Marketing, I bring a blend of strategic thinking and hands-on execution. From launching employer branding projects to developing content for leading sports platforms, I thrive on challenges and am dedicated to optimizing campaigns for engagement and growth.

Jaba Khutsishvili

I'm a Marketing Manager based in Barcelona with over 8 years of experience specializing in social media and content strategy. I've had the pleasure of working with international brands, focusing on digital storytelling and influencer campaigns. My passion for creativity and data-driven marketing drives my approach to building brand narratives and engaging audiences effectively. With a Master's in Communication and Future Marketing, I bring a blend of strategic thinking and hands-on execution. From launching employer branding projects to developing content for leading sports platforms, I thrive on challenges and am dedicated to optimizing campaigns for engagement and growth.

Available to hire

I’m a Marketing Manager based in Barcelona with over 8 years of experience specializing in social media and content strategy. I’ve had the pleasure of working with international brands, focusing on digital storytelling and influencer campaigns. My passion for creativity and data-driven marketing drives my approach to building brand narratives and engaging audiences effectively.

With a Master’s in Communication and Future Marketing, I bring a blend of strategic thinking and hands-on execution. From launching employer branding projects to developing content for leading sports platforms, I thrive on challenges and am dedicated to optimizing campaigns for engagement and growth.

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Language

Georgian
Fluent
English
Fluent
Spanish; Castilian
Intermediate

Work Experience

Head of Social Media Unit at adjarabet.com
December 1, 2017 - Present
Lead the overall social media and content strategy across all major platforms. Managed content creators and coordinated influencer collaborations while optimizing campaigns for engagement and ROI.
Social Media Manager / Advertiser at Moitane.ge
February 1, 2022 - December 1, 2023
Created content for Apple Store and Play Store listings, and ran ad campaigns to drive engagement and sales.
Social Media Manager at Vortex Fitness
February 1, 2023 - December 1, 2023
Built and managed the gym’s social media presence with a focus on content production and promotional campaigns.
Content Manager at Tbilisi Open Air / Altervision
May 1, 2022 - Present
Led social media and content strategy for Georgia’s largest music festival, managing creative campaigns and influencer collaborations.

Education

Master in Future marketing and communication at GBSB Global Business School
January 1, 2023 - January 1, 2024
Bachelor in American Studies and Public Relations at International Black Sea University
January 1, 2015 - January 1, 2019
Master in Future Marketing and Communication at GBSB Global Business School, Spain
January 1, 2023 - January 1, 2024
Bachelor in American Studies and Public Relations at International Black Sea University, Georgia
January 1, 2015 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Media & Entertainment