Kiriaki Panagiotou
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About
Thank you for visiting my profile! I am a multitasking Marketing and Communications Specialist with a strong Wine Expertise, looking forward to networking and building interesting relationships, sharing ideas, opinions and creating value. My passion comes with Wine Marketing, inspired team work and the implementation of innovative Marketing Mix by incorporating bloggers and influencers in order to create a recognizable brand imaging.
I have extensive knowledge of internal and external communication strategies and years of hands-on experience in implementing communication and brand awareness activities as well as in inventory management. I truly believe that Learning is a lifelong process though and I have a strong interest in: Growth Marketing for the wine & spirits sector New Technologies and challenging areas of practice Creating opportunities.
- 23 years' experience
- Joined July 2025
Skills· 11
Languages
- EnglishAdvanced
- ItalianBeginner
- GermanBeginner
Industry experience
- Consumer Goods
- Retail
- Travel & Hospitality
- Media & Entertainment
- Professional Services
- Manufacturing
- Agriculture & Mining
- Other
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Work experience· 42 roles
Direct reporting to CEO. Managed media relations, brand management, event and sponsorship management including international presence, execution of marketing campaigns, corporate communication and branding strategies, press office and social media management, SEO, copywriting, content, and digital advertising campaign management with analytics reporting.
Marketing professional and wine expert; digital marketing strategies; blogger/influencer collaborations; analytics.
Collaborate with product marketing and sales to develop compelling narratives for media and social communities; manage brand, events, sponsorships, and press office; lead end-to-end campaigns (offline and digital) and oversee SEO, copywriting, content management, and digital advertising; coordinate wine tourism proposals and influencer visits; report on analytics.
Education· 14
Certifications and awards· 18
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