KP

Kiriaki Panagiotou

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About

Thank you for visiting my profile! I am a multitasking Marketing and Communications Specialist with a strong Wine Expertise, looking forward to networking and building interesting relationships, sharing ideas, opinions and creating value. My passion comes with Wine Marketing, inspired team work and the implementation of innovative Marketing Mix by incorporating bloggers and influencers in order to create a recognizable brand imaging.

I have extensive knowledge of internal and external communication strategies and years of hands-on experience in implementing communication and brand awareness activities as well as in inventory management. I truly believe that Learning is a lifelong process though and I have a strong interest in: Growth Marketing for the wine & spirits sector New Technologies and challenging areas of practice Creating opportunities.

  • 23 years' experience
  • Joined July 2025

Industry experience

  • Consumer Goods
  • Retail
  • Travel & Hospitality
  • Media & Entertainment
  • Professional Services
  • Manufacturing
  • Agriculture & Mining
  • Other

Work experience· 42 roles

Chief Communications Officer · TSANTALI S.A.Mar 2021 – Jul 2025 · 4 yrs 5 mos

Direct reporting to CEO. Managed media relations, brand management, event and sponsorship management including international presence, execution of marketing campaigns, corporate communication and branding strategies, press office and social media management, SEO, copywriting, content, and digital advertising campaign management with analytics reporting.

Founder · zerodosageMar 2021 – Present · 5 yrs 9 mos

Marketing professional and wine expert; digital marketing strategies; blogger/influencer collaborations; analytics.

Chief Marketing Communications Officer · Noema WineryMar 2021 – Sep 2025 · 4 yrs 7 mos

Collaborate with product marketing and sales to develop compelling narratives for media and social communities; manage brand, events, sponsorships, and press office; lead end-to-end campaigns (offline and digital) and oversee SEO, copywriting, content management, and digital advertising; coordinate wine tourism proposals and influencer visits; report on analytics.

Founder · Zero DosageMar 2021 – Present · 5 yrs 9 mos
Head of Operations · Thessaloniki Wine & Spirits TrophyMar 2021 – Present · 5 yrs 9 mos
Digital Wine Communicator · @zerodosageMar 2021 – Present · 5 yrs 9 mos
Director Marketing Communications · Noema WineryMar 2021 – Present · 5 yrs 9 mos
Head of Operations Thessaloniki Wine and Spirits Trophy · Thessaloniki Wine & Spirits TrophyMar 2021 – Present · 5 yrs 9 mos

Education· 14

Professional Diploma · The American College of Greece2016
Business Model Canvas · American College of Thessaloniki2015 – 2016
Tech Mini MBA · Athens Information Technology2015 – 2016
Professional Diploma in Digital & Social Media Marketing · The American College of Greece2016

Certifications and awards· 18

WINE & SPIRITS CONSULTANT2006 – 2019
Professional Diploma in Digital & Social Media Marketing2016
Business Model Canvas2015 – 2016
Tech Mini MBA, Communication and Media Studies2015 – 2016

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