A 360-degree media professional and strategic leader with 16+ years spanning the full media spectrum - digital, TV, radio, print, and OOH. Known for building integrated media strategies that connect brand storytelling with measurable commercial outcomes, with experience across 50+ global and local brands, including Emirates, Reckitt, British Council, Robi Axiata, Dabur, Emami, etc. Brings rare depth across both digital performance (Google, programmatic, social) and traditional media, combined with expertise in media research, competitive intelligence, and data-led planning. Multi-award winner at COMMWARD and the Digital Marketing Awards. Currently leading media for 20+ brands at Analyzen Bangladesh, and seeking a senior leadership role where full-spectrum media mastery drives real business growth.
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