Hi, I’m Kayla! I’m passionate about crafting engaging content that resonates with audiences, especially across social media platforms. With a background in psychology and English literature, plus a growing expertise in copywriting and digital media, I thrive on connecting stories and brands in a creative and meaningful way. I’ve had the opportunity to work with diverse teams and clients, developing content strategies, writing SEO-friendly copy, and managing social media to help brands grow their online presence. When I’m not creating content, you’ll find me exploring new ideas in creative writing or learning about climate action through digital storytelling.…

Kayla Ocampo

Hi, I’m Kayla! I’m passionate about crafting engaging content that resonates with audiences, especially across social media platforms. With a background in psychology and English literature, plus a growing expertise in copywriting and digital media, I thrive on connecting stories and brands in a creative and meaningful way. I’ve had the opportunity to work with diverse teams and clients, developing content strategies, writing SEO-friendly copy, and managing social media to help brands grow their online presence. When I’m not creating content, you’ll find me exploring new ideas in creative writing or learning about climate action through digital storytelling.…

Available to hire

Hi, I’m Kayla! I’m passionate about crafting engaging content that resonates with audiences, especially across social media platforms. With a background in psychology and English literature, plus a growing expertise in copywriting and digital media, I thrive on connecting stories and brands in a creative and meaningful way.

I’ve had the opportunity to work with diverse teams and clients, developing content strategies, writing SEO-friendly copy, and managing social media to help brands grow their online presence. When I’m not creating content, you’ll find me exploring new ideas in creative writing or learning about climate action through digital storytelling.

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Skills

Experience Level

Canva
Expert
Copywriting
Expert
SEO
Expert
Figma
Intermediate
Social Media Design
Intermediate
Adobe Photoshop
Intermediate
Adobe Premiere Pro
Intermediate
Video Advert
Intermediate

Language

English
Fluent

Work Experience

Content Lead at ANTHILL Fabrics
June 30, 2024 - July 9, 2025
Planned and scheduled social media posts to maximise reach and consistency. Edited photos and designed graphics in Canva, ensuring accurate tagging and consistent branding. Wrote clear, engaging captions and post copy to drive audience engagement.
Copywriting Intern at 5th P Advertising
August 31, 2021 - July 9, 2025
Updated and maintained product descriptions for the client’s e-commerce store. Wrote SEO-friendly copy and descriptions that increased product engagement. Developed brand name ideas and presented research-backed options to clients.
Content Intern at DW Morgan
August 31, 2021 - July 9, 2025
Designed shipping page UI in Figma, delivering user-friendly, visually engaging landing pages. Created clear instructional manuals on two-factor authentication for staff. Researched and wrote cybersecurity articles, supported by Udemy certification.
Social Media Intern at The Happy Wardrobe
September 30, 2020 - July 9, 2025
Created and published visual content on Facebook and Instagram. Scheduled posts to ensure a timely and consistent social media presence. Provided admin support and organised tasks for the team. Communicated with clients to coordinate virtual styling and shopping services.
Content Lead at ANTHILL Fabrics
June 30, 2024 - July 10, 2025
Planned and scheduled social media posts to maximise reach and consistency. Edited photos and designed graphics in Canva, ensuring accurate tagging and consistent branding. Wrote clear, engaging captions and post copy to drive audience engagement.
Copywriting Intern at 5th P Advertising
August 31, 2021 - July 10, 2025
Updated and maintained product descriptions for the client’s e-commerce store. Wrote SEO-friendly copy and descriptions that increased product engagement. Developed brand name ideas and presented research-backed options to clients.
Content Intern at DW Morgan
August 31, 2021 - July 10, 2025
Designed shipping page UI in Figma, delivering user-friendly, visually engaging landing pages. Created clear instructional manuals on two-factor authentication for staff. Researched and wrote cybersecurity articles, supported by Udemy certification.
Social Media Intern at The Happy Wardrobe
September 30, 2020 - July 10, 2025
Created and published visual content on Facebook and Instagram. Scheduled posts to ensure a timely and consistent social media presence. Provided admin support and organised tasks for the team. Communicated with clients to coordinate virtual styling and shopping services.

Education

Bachelor of Arts at Ateneo de Manila University
January 1, 2017 - June 30, 2021
Bachelor of Arts at University of British Columbia
September 1, 2024 - April 1, 2027

Qualifications

Udemy Certification in Cybersecurity
June 1, 2021 - June 20, 2021

Industry Experience

Media & Entertainment, Retail, Professional Services, Non-Profit Organization
    paper Our Climate Story

    I won 2nd place in the WE-CAN Social Media Action for Climate Knowledge video contest last May 2025. The video features some clips of my travels and my voiceover, showcasing the need for climate action right now. I also served as a panelist for the competition, wherein I talked about my creative process and tips on creating viral videos.