Hi, I’m Kristika Shyap, a creative strategist who loves turning ideas into engaging, measurable marketing outcomes. I mix content storytelling with design thinking to align creative execution with business goals, helping brands grow visibility and connect with audiences across digital spaces. With a foundation in Communications for Development, I bring solid research, audience insight, and creative direction to every project. I enjoy shaping brand narratives, crafting marketing materials, and guiding teams toward cohesive, impact-driven campaigns that resonate with diverse communities.

Kristi Kashyap

Hi, I’m Kristika Shyap, a creative strategist who loves turning ideas into engaging, measurable marketing outcomes. I mix content storytelling with design thinking to align creative execution with business goals, helping brands grow visibility and connect with audiences across digital spaces. With a foundation in Communications for Development, I bring solid research, audience insight, and creative direction to every project. I enjoy shaping brand narratives, crafting marketing materials, and guiding teams toward cohesive, impact-driven campaigns that resonate with diverse communities.

Available to hire

Hi, I’m Kristika Shyap, a creative strategist who loves turning ideas into engaging, measurable marketing outcomes. I mix content storytelling with design thinking to align creative execution with business goals, helping brands grow visibility and connect with audiences across digital spaces.

With a foundation in Communications for Development, I bring solid research, audience insight, and creative direction to every project. I enjoy shaping brand narratives, crafting marketing materials, and guiding teams toward cohesive, impact-driven campaigns that resonate with diverse communities.

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Experience Level

Intermediate
Intermediate

Language

English
Fluent
Assamese
Advanced
Hindi
Advanced

Work Experience

Community Development Intern at Centre for Microfinance and Livelihood (CML), Assam (On-Site)
June 1, 2024 - August 31, 2024
Conducted fieldwork on Women’s Menstrual Hygiene Management & Empowerment, engaging with communities to understand needs and challenges. Facilitated one-on-one interviews and focus group discussions to gather insights and document real-life experiences of women in villages including Chhayagaon and Boko. Shot and edited footage and incorporated graphics, music, and subtitles to create a compelling 25-minute documentary; developed comprehensive reports and case studies based on collected data.
Junior Intern at BLEU Advertising Company
August 1, 2021 - October 31, 2021
Content writing and copywriting across various topics; assisted with blog articles and website content.
Intern at BHUMI
August 1, 2020 - November 30, 2020
Volunteered to promote sustainability initiatives by creating engaging Facebook posts to raise awareness about sustainable practices and community programs.

Education

MA in Communications for Development at Tezpur University
January 1, 2023 - January 1, 2025
BA in Sociology at St. Edmunds College
January 1, 2020 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet, Professional Services, Other