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I am a senior graphic designer and art director with 10+ years of agency, studio, and entrepreneurial experience. I translate ambitious briefs into concept-driven, visually compelling work that earns attention and protects brand integrity from moodboard to final delivery. I thrive in both leading client presentations and hands-on production, building and leading creative for global brands, startups, and fast-moving campaigns. Remote-ready and resourceful, I’m fluent in design systems, motion, and the full creative process—from research through release. I combine strategic thinking with hands-on craft, mentoring teams and collaborating with cross-functional partners to deliver scalable brand experiences.…I am a senior graphic designer and art director with 10+ years of agency, studio, and entrepreneurial experience. I translate ambitious briefs into concept-driven, visually compelling work that earns attention and protects brand integrity from moodboard to final delivery. I thrive in both leading client presentations and hands-on production, building and leading creative for global brands, startups, and fast-moving campaigns. Remote-ready and resourceful, I’m fluent in design systems, motion, and the full creative process—from research through release. I combine strategic thinking with hands-on craft, mentoring teams and collaborating with cross-functional partners to deliver scalable brand experiences.

Keith Watts

Art Director, Graphic Designer, Brand Designer, +7

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I am a senior graphic designer and art director with 10+ years of agency, studio, and entrepreneurial experience. I translate ambitious briefs into concept-driven, visually compelling work that earns attention and protects brand integrity from moodboard to final delivery. I thrive in both leading client presentations and hands-on production, building and leading creative for global brands, startups, and fast-moving campaigns. Remote-ready and resourceful, I’m fluent in design systems, motion, and the full creative process—from research through release. I combine strategic thinking with hands-on craft, mentoring teams and collaborating with cross-functional partners to deliver scalable brand experiences.…I am a senior graphic designer and art director with 10+ years of agency, studio, and entrepreneurial experience. I translate ambitious briefs into concept-driven, visually compelling work that earns attention and protects brand integrity from moodboard to final delivery. I thrive in both leading client presentations and hands-on production, building and leading creative for global brands, startups, and fast-moving campaigns. Remote-ready and resourceful, I’m fluent in design systems, motion, and the full creative process—from research through release. I combine strategic thinking with hands-on craft, mentoring teams and collaborating with cross-functional partners to deliver scalable brand experiences.

Available to hire

I am a senior graphic designer and art director with 10+ years of agency, studio, and entrepreneurial experience. I translate ambitious briefs into concept-driven, visually compelling work that earns attention and protects brand integrity from moodboard to final delivery. I thrive in both leading client presentations and hands-on production, building and leading creative for global brands, startups, and fast-moving campaigns.

Remote-ready and resourceful, I’m fluent in design systems, motion, and the full creative process—from research through release. I combine strategic thinking with hands-on craft, mentoring teams and collaborating with cross-functional partners to deliver scalable brand experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Art Director & Creative Lead at The Ideal Link / Neven Marketing (Independent Studio)

January 1, 2003 - Present

Founded and operated a creative studio for 20+ years. Led end-to-end across brand, digital, and experiential; directed moodboards and visual strategy for campaigns; produced social creative, digital ads, landing pages, and video content from concept through publishing; directed external vendors to ensure high-quality output; consulted on creative strategy and campaign development; self-initiated projects across apparel, digital publishing, and experiential concepts.

Store Owner & Visual Designer at Pedego Electric Bikes Gilbert

July 1, 2023 - December 1, 2025

Owned and operated a full-service electric bike retail location; recruited and led staff; drove in-store and online sales; built brand from the ground up; managed full creative lifecycle across research, concepting, design, production, and release; created campaigns, social content, motion graphics, and event collateral; ensured rigorous brand consistency.

Senior Graphic Designer at Gold Kidney Health Plan

August 1, 2022 - July 1, 2023

Translated complex regulatory briefs into clear visual solutions across white papers, print assets, and sales materials; managed production schedules, QC, version control, and cross-team reviews; clarified dense content with disciplined hierarchy and layout.

Senior Graphic Designer at Berkadia

October 1, 2020 - March 1, 2022

Designed investor presentations, pitch decks, offering memorandums, and digital brand templates with storytelling emphasis; produced property videos with motion graphics and maps; partnered with strategists, brokers, and internal teams to align creative with business goals.

Senior Graphic Designer at Ignite Creative Services

August 1, 2017 - March 1, 2020

Agency-paced production for global brands (Jack Daniel’s, Blue Chair Bay Rum, Chili’s, Zinburger); concepted and produced 360-degree campaign materials; supported motion and video production; translated brief insights into on-brand creative; mentored junior designers.

Art Director / Graphic Designer at Evening Entertainment Group

October 1, 2016 - August 1, 2017

Art directed creative across 12+ hospitality brands; produced weekly promotions and digital assets; managed high-velocity production cycle; presented concepts and refined work in iterative, deadline-driven environment.