- Banner Ad Designer
- Poster Designer
- Social Media Freelancer
Lasha Saralidze
- Tbilisi, Georgia
- 6 projects
Hi, I’m Lasha Saralidze, a graphic designer with 3+ years of experience creating branding systems, social media graphics, marketing visuals, and print materials across retail, corporate services, and printing industries.
About
Hi, I’m Lasha Saralidze, a graphic designer with 3+ years of experience creating branding systems, social media graphics, marketing visuals, and print materials across retail, corporate services, and printing industries. I’ve delivered 30+ social media visuals monthly, contributed to 10–15% engagement growth, and designed 15–20 print and packaging projects used by multiple retail brands.
I’m skilled in logo design, typography, digital illustration, and brand identity systems, using Adobe Creative Suite to translate business goals into effective visual communication.
- Joined March 2026
Skills· 12
Languages
- GeorgianFluent
- EnglishFluent
Industry experience
- Media & Entertainment
- Professional Services
- Retail
- Manufacturing
Projects · 6
LS / FT is an original Georgian typeface designed with a focus on structure, balance, and contemporary aesthetics. Inspired by the uniqueness of Georgian script, the project explores form, spacing, and visual rhythm to create a clean and expressive typographic identity.
- Graphic Designer
A collection of daily illustrations and visual experiments created to explore creativity, refine style, and turn everyday ideas into engaging artwork. Each piece reflects a continuous journey of artistic growth and passion for visual storytelling.
- Freelance Digital Illustrator
- Illustrator
LOGOFOLIO 2024–2026
Selected Logos, Marks & Symbols
A curated collection of brand identities crafted between 2024 and 2026. Each mark is built on a foundation of simplicity — stripping away the unnecessary to reveal the essential.
From sports clubs to food brands, every logo tells a story through shape, weight, and space. Every curve, every weight, every negative space is a deliberate decision — each step of the process considered with intention.
— Lasha Saralidze
Brand & Identity Designer
- Brand Designer
- Graphic Designer
- Logo Designer
- Brand Designer
- Graphic Designer
- Illustrator
- +2
- Brand Designer
- Graphic Designer
- Illustrator
- +1
Work experience· 4 roles
Graphic Designer (Contract) · LIBO GroupJan 2024 – Jan 2024 · 1 mo
Designed 4 logo concepts aligned with corporate brand strategy; 1 concept selected as the official company identity. Collaborated with a 3-person marketing team and company leadership to refine branding concepts. Delivered a full visual identity system within 2–3 weeks and coordinated with advertising partners for production.
Social Media Designer (Contract) · Hualing PlazaJan 2023 – Jan 2024 · 1 yr 1 mo
Produced approximately 30 social media graphics monthly for Instagram and Facebook campaigns. Designed promotional visuals for events, seasonal campaigns, and retail promotions. Contributed to a 10–15% increase in social media engagement through optimized campaign visuals. Collaborated with the Social Media Manager to align visuals with campaign messaging and marketing goals.
Graphic Designer (Contract) · LT D SharavandiJan 2022 – Jan 2023 · 1 yr 1 mo
Designed 15–20 print projects including posters and brochures for local brands. Created packaging designs for Didgori, NorBe Buckwheat products, Nutri.ge, and bakery packaging. Redesigned typography and layout for Didgori packaging distributed across multiple Georgian retail stores.
Graphic Designer (Contract) · LT D “Sharavandi”Jan 2022 – Jan 2023 · 1 yr 1 mo
Education
Bachelor’s Degree in Fine and Applied Arts · Ilia State University2019 – 2023
Bachelor's Degree in Fine and Applied Arts · Ilia State University2019 – 2023
Certifications and awards
Faculty Recognition - Outstanding Diploma Project in Easel Graphics2030 – 2026
Faculty Recognition - Outstanding Diploma Project in Easel Graphics2030 – 2026
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