Creative Director & Graphic Designer Versatile creative professional specializing in graphic design, branding, and visual identity solutions for businesses, events and individuals. Experienced in developing comprehensive branding strategies, designing marketing materials, and creating compelling visual content that drives business growth. Core Expertise: -Graphic Design & Logo Creation -Brand Identity & Visual Systems -Marketing Carousel Design -Creative Direction Event Branding & Promotional Materials Professional Background: Creative Director at @PicassoEventos with a proven track record of delivering impactful design solutions for diverse clientele. Founder and Creative Lead at @AlkebulanBranding, dedicated to creating powerful visual narratives that elevate brand presence. Active collaborator within creative communities, including membership in 1975 Collectives. What I Offer: Whether you need a distinctive logo, complete brand identity system, or marketing-focused design solutions, I bring a strategic approach combined with creative excellence. I work closely with clients to understand their vision and transform it into compelling visual assets that resonate with their target audience.

laszlo designs

Creative Director & Graphic Designer Versatile creative professional specializing in graphic design, branding, and visual identity solutions for businesses, events and individuals. Experienced in developing comprehensive branding strategies, designing marketing materials, and creating compelling visual content that drives business growth. Core Expertise: -Graphic Design & Logo Creation -Brand Identity & Visual Systems -Marketing Carousel Design -Creative Direction Event Branding & Promotional Materials Professional Background: Creative Director at @PicassoEventos with a proven track record of delivering impactful design solutions for diverse clientele. Founder and Creative Lead at @AlkebulanBranding, dedicated to creating powerful visual narratives that elevate brand presence. Active collaborator within creative communities, including membership in 1975 Collectives. What I Offer: Whether you need a distinctive logo, complete brand identity system, or marketing-focused design solutions, I bring a strategic approach combined with creative excellence. I work closely with clients to understand their vision and transform it into compelling visual assets that resonate with their target audience.

Available to hire

Creative Director & Graphic Designer

Versatile creative professional specializing in graphic design, branding, and visual identity solutions for businesses, events and individuals. Experienced in developing comprehensive branding strategies, designing marketing materials, and creating compelling visual content that drives business growth.

Core Expertise:
-Graphic Design & Logo Creation
-Brand Identity & Visual Systems
-Marketing Carousel Design
-Creative Direction

Event Branding & Promotional Materials

Professional Background:
Creative Director at @PicassoEventos with a proven track record of delivering impactful design solutions for diverse clientele. Founder and Creative Lead at @AlkebulanBranding, dedicated to creating powerful visual narratives that elevate brand presence. Active collaborator within creative communities, including membership in 1975 Collectives.

What I Offer:
Whether you need a distinctive logo, complete brand identity system, or marketing-focused design solutions, I bring a strategic approach combined with creative excellence. I work closely with clients to understand their vision and transform it into compelling visual assets that resonate with their target audience.

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Language

Portuguese
Fluent
English
Fluent

Work Experience

Creative Director at Picasso Eventos
January 2, 2015 - Present

Education

Add your educational history here.

Qualifications

Add your qualifications or awards here.

Industry Experience

Computers & Electronics, Software & Internet, Media & Entertainment
    paper Brand Identity Redesign - UCO BANK

    Comprehensive brand identity redesign project for UCO BANK, focused on modernizing the bank’s visual presence while strengthening core brand values of trust and customer connection.

    Project Scope:

    Complete logo redesign and modernization

    Visual identity system development

    Brand concept strategy centered on trust, people-first banking, and institutional reliability

    Design Approach:
    The redesign process involved analyzing the existing brand identity and developing a fresh, contemporary logo that better communicates UCO BANK’s commitment to its customers. The new identity system was built around key conceptual pillars:

    Trust & Reliability: Visual elements that convey security and dependability

    People-Centric: Design language that emphasizes the human connection in banking

    Brand Recognition: Maintaining equity while evolving the brand for modern audiences

    Tagline Integration: Cohesive incorporation of brand messaging

    Deliverables:

    Logo redesign (before/after comparison)

    Brand concept development and rationale

    Visual identity guidelines

    Typography and color system aligned with banking industry standards

    This project demonstrates expertise in strategic brand evolution, maintaining brand heritage while creating a more relevant and impactful visual identity for the financial services sector.