Creative Director & Graphic Designer
Versatile creative professional specializing in graphic design, branding, and visual identity solutions for businesses, events and individuals. Experienced in developing comprehensive branding strategies, designing marketing materials, and creating compelling visual content that drives business growth.
Core Expertise:
-Graphic Design & Logo Creation
-Brand Identity & Visual Systems
-Marketing Carousel Design
-Creative Direction
Event Branding & Promotional Materials
Professional Background:
Creative Director at @PicassoEventos with a proven track record of delivering impactful design solutions for diverse clientele. Founder and Creative Lead at @AlkebulanBranding, dedicated to creating powerful visual narratives that elevate brand presence. Active collaborator within creative communities, including membership in 1975 Collectives.
What I Offer:
Whether you need a distinctive logo, complete brand identity system, or marketing-focused design solutions, I bring a strategic approach combined with creative excellence. I work closely with clients to understand their vision and transform it into compelling visual assets that resonate with their target audience.
Experience Level
Language
Work Experience
Education
Qualifications
Industry Experience
Comprehensive brand identity redesign project for UCO BANK, focused on modernizing the bank’s visual presence while strengthening core brand values of trust and customer connection.
Project Scope:
Complete logo redesign and modernization
Visual identity system development
Brand concept strategy centered on trust, people-first banking, and institutional reliability
Design Approach:
The redesign process involved analyzing the existing brand identity and developing a fresh, contemporary logo that better communicates UCO BANK’s commitment to its customers. The new identity system was built around key conceptual pillars:
Trust & Reliability: Visual elements that convey security and dependability
People-Centric: Design language that emphasizes the human connection in banking
Brand Recognition: Maintaining equity while evolving the brand for modern audiences
Tagline Integration: Cohesive incorporation of brand messaging
Deliverables:
Logo redesign (before/after comparison)
Brand concept development and rationale
Visual identity guidelines
Typography and color system aligned with banking industry standards
This project demonstrates expertise in strategic brand evolution, maintaining brand heritage while creating a more relevant and impactful visual identity for the financial services sector.
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