I’m Laura Marie Stuewe, a Digital Marketing Specialist from Puerto Rico with over six years of experience in luxury and multibrand fashion. For the past five years, I’ve been living in Italy, and I’m now based in Madrid. I’m open to relocation and remote opportunities. Fluent in English, Spanish, and Italian, I bring a multicultural perspective to my work, creating digital strategies that resonate with global audiences. I specialize in social media management, content creation, paid campaigns, and e-commerce optimization, always aiming to craft online experiences that reflect a brand’s essence and value. Throughout my career, I’ve collaborated with multibrand stores, monobrands, and designers, delivering campaigns that engage audiences and drive measurable results.

Laura Marie Stuewe

I’m Laura Marie Stuewe, a Digital Marketing Specialist from Puerto Rico with over six years of experience in luxury and multibrand fashion. For the past five years, I’ve been living in Italy, and I’m now based in Madrid. I’m open to relocation and remote opportunities. Fluent in English, Spanish, and Italian, I bring a multicultural perspective to my work, creating digital strategies that resonate with global audiences. I specialize in social media management, content creation, paid campaigns, and e-commerce optimization, always aiming to craft online experiences that reflect a brand’s essence and value. Throughout my career, I’ve collaborated with multibrand stores, monobrands, and designers, delivering campaigns that engage audiences and drive measurable results.

Available to hire

I’m Laura Marie Stuewe, a Digital Marketing Specialist from Puerto Rico with over six years of experience in luxury and multibrand fashion. For the past five years, I’ve been living in Italy, and I’m now based in Madrid. I’m open to relocation and remote opportunities.
Fluent in English, Spanish, and Italian, I bring a multicultural perspective to my work, creating digital strategies that resonate with global audiences. I specialize in social media management, content creation, paid campaigns, and e-commerce optimization, always aiming to craft online experiences that reflect a brand’s essence and value.
Throughout my career, I’ve collaborated with multibrand stores, monobrands, and designers, delivering campaigns that engage audiences and drive measurable results.

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Language

English
Fluent
Italian
Advanced
Spanish; Castilian
Fluent
German
Beginner

Work Experience

Digital Marketing Specialist & Lead Copywriter at Lorenzetti Luxury
November 1, 2021 - Present
Create and manage social media content across Instagram, Facebook, Pinterest, and newsletters to drive audience engagement and lead generation for luxury clients. Develop and execute social media strategies and content calendars aligned with brand guidelines and marketing objectives. Track and analyze campaign performance metrics using Google Analytics, conduct A/B testing, and implement CRO strategies to optimize engagement and conversions. Oversee product listings, pricing, and inventory management across e-commerce platforms, ensuring accuracy and consistency. Support paid advertising campaigns and optimize budget allocation across Meta Ads and Pinterest Ads. Collaborate cross-functionally to ensure brand consistency across all digital touchpoints including email marketing and online events.
Digital Brand & Content Manager at Freelance
February 1, 2022 - Present
Partner with independent designers and boutique multibrand stores to create compelling digital experiences including e-commerce websites, landing pages, and online campaigns. Develop and implement comprehensive digital marketing strategies including SEO, email marketing, and paid social media campaigns to drive traffic, visibility, and conversions. Produce high-quality multimedia content such as copy, visuals, and videos to elevate brand storytelling and audience engagement. Plan and execute social media campaigns, track performance metrics, and optimize for ROI. Ensure accuracy of product listings, pricing, and inventory on e-commerce platforms to improve user experience and conversion rates.
Women’s Shoes Merchandising Intern at Ferragamo
April 1, 2021 - August 18, 2025
Conducted detailed trend and competitor research to inform product development and merchandising strategies for one of the world’s leading luxury footwear brands. Compiled and analyzed weekly global sales and stock data to provide actionable insights that supported collection planning and optimized assortment performance. Ensured accuracy and consistency of product information across digital platforms, enhancing the customer journey and reducing potential sales friction. Supported sales campaign planning and execution, liaising with cross-functional teams to maximize visibility and impact of new collections. Assisted merchandising teams with day-to-day operations, demonstrating flexibility and eagerness to contribute in a fast-paced luxury environment.

Education

Master in Merchandising and Buying at Polimoda
June 17, 2019 - March 17, 2020
BBA in Accounting at University of Puerto Rico
August 11, 2014 - December 14, 2018
Digital Marketing and Communications at Polimoda
February 7, 2022 - March 25, 2022
Master in Fashion Merchandising and Buying at Polimoda
January 1, 2019 - January 1, 2020
BBA in Accounting at Universidad de Puerto Rico
January 1, 2014 - January 1, 2018
Exchange Program at Universidad Complutense de Madrid
January 1, 2017 - August 18, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Professional Services