I bring more than 20 years of experience in marketing, communications, and brand strategy across nonprofit and mission-driven organizations, with a proven ability to align business goals with clear, effective marketing execution. Throughout my career, I have partnered closely with executive and operational leaders to develop and execute integrated marketing strategies that drive growth, engagement, and brand consistency. My experience spans strategic planning, content development, digital marketing, website management, email and social campaigns, presentations, and print and digital collateral. I am equally comfortable providing strategic counsel as I am writing, editing, designing, and managing day-to-day marketing initiatives. In prior roles as Senior Director and Marketing Director, I have supported multi-site and national organizations, collaborating across departments and leading vendors and internal teams to deliver high-quality, on-brand marketing assets. I have managed budgets, balanced competing priorities, met tight deadlines, and translated complex initiatives into messaging that is clear, compelling, and audience-focused. I also bring hands-on experience with website redesigns, campaign launches, performance tracking, and brand governance. What distinguishes my background is my ability to bridge strategy and execution. I bring strong organizational skills, a collaborative working style, and a proactive mindset, and I thrive in fast-paced, matrixed, and remote environments. I value clarity, accountability, and thoughtful storytelling, and I am motivated by work that creates meaningful impact. I would welcome the opportunity to bring my marketing expertise, leadership experience, and results-driven approach to your team. Thank you for your time and consideration. Warm regards, Laurel Clayton-Seheult

Laurel Clayton-Seheult

I bring more than 20 years of experience in marketing, communications, and brand strategy across nonprofit and mission-driven organizations, with a proven ability to align business goals with clear, effective marketing execution. Throughout my career, I have partnered closely with executive and operational leaders to develop and execute integrated marketing strategies that drive growth, engagement, and brand consistency. My experience spans strategic planning, content development, digital marketing, website management, email and social campaigns, presentations, and print and digital collateral. I am equally comfortable providing strategic counsel as I am writing, editing, designing, and managing day-to-day marketing initiatives. In prior roles as Senior Director and Marketing Director, I have supported multi-site and national organizations, collaborating across departments and leading vendors and internal teams to deliver high-quality, on-brand marketing assets. I have managed budgets, balanced competing priorities, met tight deadlines, and translated complex initiatives into messaging that is clear, compelling, and audience-focused. I also bring hands-on experience with website redesigns, campaign launches, performance tracking, and brand governance. What distinguishes my background is my ability to bridge strategy and execution. I bring strong organizational skills, a collaborative working style, and a proactive mindset, and I thrive in fast-paced, matrixed, and remote environments. I value clarity, accountability, and thoughtful storytelling, and I am motivated by work that creates meaningful impact. I would welcome the opportunity to bring my marketing expertise, leadership experience, and results-driven approach to your team. Thank you for your time and consideration. Warm regards, Laurel Clayton-Seheult

Available to hire

I bring more than 20 years of experience in marketing, communications, and brand strategy across nonprofit and mission-driven organizations, with a proven ability to align business goals with clear, effective marketing execution.

Throughout my career, I have partnered closely with executive and operational leaders to develop and execute integrated marketing strategies that drive growth, engagement, and brand consistency. My experience spans strategic planning, content development, digital marketing, website management, email and social campaigns, presentations, and print and digital collateral. I am equally comfortable providing strategic counsel as I am writing, editing, designing, and managing day-to-day marketing initiatives.

In prior roles as Senior Director and Marketing Director, I have supported multi-site and national organizations, collaborating across departments and leading vendors and internal teams to deliver high-quality, on-brand marketing assets. I have managed budgets, balanced competing priorities, met tight deadlines, and translated complex initiatives into messaging that is clear, compelling, and audience-focused. I also bring hands-on experience with website redesigns, campaign launches, performance tracking, and brand governance.

What distinguishes my background is my ability to bridge strategy and execution. I bring strong organizational skills, a collaborative working style, and a proactive mindset, and I thrive in fast-paced, matrixed, and remote environments. I value clarity, accountability, and thoughtful storytelling, and I am motivated by work that creates meaningful impact.

I would welcome the opportunity to bring my marketing expertise, leadership experience, and results-driven approach to your team. Thank you for your time and consideration.

Warm regards,
Laurel Clayton-Seheult

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Language

English
Fluent

Work Experience

Marketing Director at East Cobb Counseling
January 1, 2024 - Present
Lead all marketing, creative and advertising for this mental health provider; grew the practice size and caseload significantly; responsibilities included website management, social media, and paid digital campaigns.
Founder at Elixr
January 1, 2020 - Present
Owner of a freelance marketing agency delivering brand strategy, graphic design, content creation, web development, presentations, reporting, social media and email marketing/management; worked with 40+ brands and built 20+ websites.
Marketing Director at Compudopt
January 1, 2021 - January 1, 2024
Led marketing development for a $25M national digital equity non-profit; served as lead web designer, digital strategist, graphic designer and multimedia marketing director; increased web traffic and secured grant support through branding and paid media campaigns.
Sr. Director of Marketing at YMCA of Metro Atlanta
January 1, 2004 - January 1, 2019
Led all creative development for a $100M, 25-site nonprofit; managed teams across 18 Executive Directors; drove membership growth, camp registrations, digital impressions, and online conversions through multi-channel marketing and email campaigns.
Founder | Freelance Marketing at Elixr
January 1, 2020 - Present
Own a freelance marketing agency focusing on brand strategy, graphic design, content creation, web development, presentations, reporting, social media and email marketing/management. Worked with over 40 brands and built 20+ websites since inception.

Education

B.A. Communications at The University of Alabama
January 1, 1990 - January 1, 1994
Genetic Blueprint Practitioner at 3x4 Genetics
January 1, 2025 - February 2, 2026
B.A. Communications at The University of Alabama
January 1, 1990 - January 1, 1994
Genetic Blueprint Practitioner at 3x4 Genetics
January 1, 2025 - February 2, 2026

Qualifications

3x4 Genetic Blueprint Practitioner
January 11, 2030 - February 2, 2026
Master Health Coach
January 11, 2030 - February 2, 2026
Nutrition for Metabolic Health
January 11, 2030 - February 2, 2026
3x4 Genetic Blueprint Practitioner
January 11, 2030 - February 2, 2026
Pn2, Master Health Coach
January 11, 2030 - February 2, 2026
CP, Change Psychology
January 11, 2030 - February 2, 2026
Nutrition for Metabolic Health
January 11, 2030 - February 2, 2026

Industry Experience

Non-Profit Organization, Education, Healthcare, Software & Internet, Professional Services, Media & Entertainment