Hi there! I’m Lauren Dayap, a seasoned Social Media Freelancer and online researcher with 20+ years of experience. I’m skilled at online information gathering, media list research, social media coordination, and turning data into engaging, actionable content. I love spotting trends, coordinating campaigns, and optimizing metrics to drive real growth across platforms. Over the years I’ve boosted engagement and follower growth through thoughtful strategy and persistent experimentation. I’m comfortable pitching ideas, scheduling content, and analyzing results to inform what comes next. I’m excited to collaborate on media, entertainment, and marketing projects that value clear communication, creativity, and measurable impact.

Hi there! I’m Lauren Dayap, a seasoned Social Media Freelancer and online researcher with 20+ years of experience. I’m skilled at online information gathering, media list research, social media coordination, and turning data into engaging, actionable content. I love spotting trends, coordinating campaigns, and optimizing metrics to drive real growth across platforms. Over the years I’ve boosted engagement and follower growth through thoughtful strategy and persistent experimentation. I’m comfortable pitching ideas, scheduling content, and analyzing results to inform what comes next. I’m excited to collaborate on media, entertainment, and marketing projects that value clear communication, creativity, and measurable impact.

Available to hire

Hi there! I’m Lauren Dayap, a seasoned Social Media Freelancer and online researcher with 20+ years of experience. I’m skilled at online information gathering, media list research, social media coordination, and turning data into engaging, actionable content. I love spotting trends, coordinating campaigns, and optimizing metrics to drive real growth across platforms.

Over the years I’ve boosted engagement and follower growth through thoughtful strategy and persistent experimentation. I’m comfortable pitching ideas, scheduling content, and analyzing results to inform what comes next. I’m excited to collaborate on media, entertainment, and marketing projects that value clear communication, creativity, and measurable impact.

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Language

English
Fluent

Work Experience

Television Development Researcher (Contractor) at Studio Center Entertainment
October 1, 2021 - May 1, 2025
Scouted and evaluated online content creators & social media influencers for potential unscripted TV projects. Developed detailed unscripted TV pitches and presented it to the Unscripted Development Director.
Music Marketing Internship (Intern) at AntiFragile Music
February 3, 2020 - September 1, 2021
Orchestrated social media posts promoting artists/band’s new releases (singles, EPs, LPs). Explored relevant contacts for SXSW Music Festival & Conference.
Orhue Social Media Manager (Freelance) at Orhue, Inc.
July 1, 2019 - March 1, 2020
Guided Orhue’s social media platforms on Instagram, Facebook, Twitter, Pinterest and LinkedIn. Enhanced their Twitter engagement rate from .06% to 1.4%.
Gin Blossoms Social Media Manager (Freelance) at Merrick Music Group, Inc./Jensen Artist Management
April 1, 2005 - April 2, 2018
Spearheaded the Gin Blossoms’s online presence/social media sites such as MySpace, Instagram, Facebook, ReverbNation and Twitter. Managed scheduling of posts across all their social media sites. Assessed the band’s social media metrics on Next Big Sound, Twitter Analytics and Facebook Insights. Scrutinized the band’s competitive social media benchmarks (similar bands) using Next Big Sound. Actively promoted the band's presence on social media, increasing their fanbase across multiple platforms. Engaged with the band’s fans/followers on Facebook, Twitter and Instagram. Gradually increased the band's MySpace fanbase over an eighteen-month period from 200 to 18,000. Significantly boosted their Instagram followers by 84% over a six-month period. Gained approximately 20-40 new Twitter followers each day.
Social Media Specialist (Freelance) at Kapin PLLC
March 1, 2016 - May 1, 2016
Managed the law firm’s Twitter, Facebook and Instagram accounts. Increased audience traffic to the law firm’s legal websites through their social media platforms.
Research Associate at Marketwired
January 1, 2007 - June 1, 2009
Troubleshot clients login bug with the media contact information database. Gathered and synthesized information from multiple online sources to create media contact information lists for clients.
Researcher at PIMS, Inc.
August 1, 2003 - December 1, 2006
Collected, analyzed and documented crucial media contact information in the company’s database for clients. Achieved maximum results by meeting daily quota.
Music Marketing Intern (Internship) at AntiFragile Music
February 1, 2020 - September 1, 2021
Orchestrated social media posts promoting artists’ new releases, enhancing audience engagement and brand presence. Researched and explored relevant contacts for SXSW Music Festival & Conference supporting event marketing.
Spoiled & Zigo Social Media Specialist (Volunteer) at Discovering Arts Music Group UK
February 1, 2018 - March 1, 2019
Coordinated and managed the scheduling of posts across Spoiled & Zigo’s Twitter, Instagram and Facebook pages, maintaining brand consistency. Measured the artist’s social media metrics using Next Big Sound, Twitter Analytics and Facebook Insights to inform content strategy.
Gin Blossoms Social Media Manager (Freelance) at Merrick Music Group, Inc./ Jensen Artist Management
April 1, 2005 - April 1, 2018
Spearheaded the Gin Blossoms’s online presence across MySpace, Instagram, Facebook, ReverbNation and Twitter, managing content scheduling and brand voice. Increased MySpace fanbase from 200 to 18,000 and Instagram followers by 84% over six months. Gained 20-40 new Twitter followers daily.

Education

B.S., Corporate Communications at Drexel University
September 1, 1998 - January 1, 2002
Activities and societies: Filipino Intercultural Society of Drexel University, The Triangle, Public Relations Student Society of America
B.S., Corporate Communications at Drexel University
January 1, 1998 - January 1, 2002

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Other