_Website not available. Sign in: https://www.twine.net/signup_ With over 7 years of experience in web marketing, e-commerce, and web development, I help entrepreneurs navigate their digital transformation. My approach: technical expertise + strategic vision + human connection. - Custom Web & E-commerce Development: From scratch or complete redesigns. - SEO Optimization: Driving visibility and organic growth. - Web Design & UX: Enhancing user experience for better engagement. - Digital Strategy: Building a structured and powerful online presence. I don't just deliver a website; I build a high-performing tool that works for your business 24/7.

Laurine Mahoungou

_Website not available. Sign in: https://www.twine.net/signup_ With over 7 years of experience in web marketing, e-commerce, and web development, I help entrepreneurs navigate their digital transformation. My approach: technical expertise + strategic vision + human connection. - Custom Web & E-commerce Development: From scratch or complete redesigns. - SEO Optimization: Driving visibility and organic growth. - Web Design & UX: Enhancing user experience for better engagement. - Digital Strategy: Building a structured and powerful online presence. I don't just deliver a website; I build a high-performing tool that works for your business 24/7.

Available to hire

Website not available. Sign in: https://www.twine.net/signup

With over 7 years of experience in web marketing, e-commerce, and web development, I help entrepreneurs navigate their digital transformation.

My approach: technical expertise + strategic vision + human connection.

  • Custom Web & E-commerce Development: From scratch or complete redesigns.
  • SEO Optimization: Driving visibility and organic growth.
  • Web Design & UX: Enhancing user experience for better engagement.
  • Digital Strategy: Building a structured and powerful online presence.

I don’t just deliver a website; I build a high-performing tool that works for your business 24/7.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

English
Advanced
Spanish; Castilian
Intermediate
French
Fluent

Work Experience

Web Master & Digital Strategy Consultant at Freelance
November 1, 2024 - Present
Remote freelance Web Master and Digital Strategy Consultant with 6+ years' experience in digital marketing, strong expertise in advertising and analytics tools to optimize performance and unlock tangible growth opportunities. Thrives in collaborative environments and consistently delivers measurable impact.
Web Marketing Manager at Nicar
July 1, 2021 - November 30, 2021
Defined and executed the overall marketing strategy; developed and launched digital campaigns; optimized SEO to enhance online traffic and visibility; increased qualified leads through targeted initiatives across B2C and B2B channels.
Web Marketing Manager at East West Travel
November 1, 2018 - December 31, 2019
Managed WordPress websites and implemented digital marketing campaigns; improved SEO & SEA performance to increase qualified leads; designed and optimized landing pages for campaigns; created B2B & B2C email marketing campaigns.
Digital Marketing Assistant at Galileo France
March 1, 2017 - July 31, 2018
Produced web content and optimized landing pages; designed and executed B2B email campaigns; enhanced SEO & SEA to improve lead generation; contributed to lead nurturing initiatives; managed social media channels.

Education

Bachelor’s Degree in Web & Mobile Application Design and Development RNCP Level 6 Certification at La Capsule
January 11, 2030 - January 1, 2025
Bachelor’s Degree in Web Development RNCP Level 6 Certification at IFOCOP Rungis
January 11, 2030 - January 1, 2021
Master’s Degree in Digital Marketing at Digital School of Paris
January 1, 2018 - January 1, 2019
Master’s Degree in Web Project Management at Institut F2i
January 1, 2017 - January 1, 2018
Bachelor’s Degree in Marketing, Sales & Management RNCP Level 6 Certification at ECG Martinique
January 1, 2012 - January 1, 2015

Qualifications

RNCP Level 6 Certification – Web & Mobile Application Design and Development
January 11, 2030 - January 15, 2026
RNCP Level 6 Certification – Web Development
January 11, 2030 - January 15, 2026
Master’s Degree – Digital Marketing
January 11, 2030 - January 15, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail
    paper Digital Transformation & SEO Growth for Starter Antilles

    Starter Antilles is a leading consulting firm dedicated to supporting entrepreneurs in the French West Indies. The founder approached me to overhaul her digital presence, which no longer reflected the professionalism or the modern standard of her services.

    The objective was clear: transform an outdated website into a high-converting business asset that attracts local entrepreneurs and simplifies the onboarding process.

    My Strategy :
    I acted as a 360° Digital Partner, working in close collaboration with the CEO to ensure the new platform aligned perfectly with her business vision. My intervention covered three key pillars:

    • Brand Identity Refresh: designed a modern, professional visual identity that resonates with both corporate standards and the local Caribbean market.
    • Full UX/UI Website Redesign: rebuilt the site from the ground up to be mobile-first, intuitive, and highly functional, ensuring a seamless journey for aspiring business owners.
    • 6-Month SEO Roadmap: Established and executed a comprehensive organic search strategy specifically targeting local keywords and high-intent traffic.

    The Results :
    The collaboration delivered a significant ROI within the first year:

    Visibility: A total transformation of the brand’s online image, establishing authority in the business creation sector.
    Traffic Growth: A 60% increase in total visits during the first 12 months post-launch.
    Local Dominance: Significant improvement in search rankings for competitive local keywords, leading to higher quality leads.

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    paper Launching a Subscription-Based Service for La Maison Sereine

    Project Overview
    La Maison Sereine is a Martinique-based service provider specializing in premium home care and domestic services. The founders needed more than just a digital brochure; they required a robust platform capable of handling automated monthly subscriptions and a clear go-to-market strategy to launch their business from zero.

    My Strategy
    I served as the Lead Digital Strategist and Webmaster, managing the project from initial concept to a successful commercial launch.
    E-Commerce & Subscription Architecture: Developed a custom website integrated with a secure recurring billing system, allowing clients to seamlessly subscribe to monthly service packages.
    3-Month Marketing Roadmap: Defined and executed a comprehensive launch strategy, focusing on local brand awareness and conversion-optimized funnels.
    User Experience (UX): Focused on building trust and simplicity, ensuring that the transition from “visitor” to “subscriber” was frictionless.

    The Results
    The launch was an immediate commercial success, proving the effectiveness of the combined technical and marketing approach:

    • Immediate Traction: Secured over 7 new monthly subscriptions within the very first month of activity.
    • Sustainable Growth: Since launching in April 2025, the business has maintained a consistent 5% month-over-month growth in active subscribers.
    • Automated Operations: The platform successfully automates billing and client onboarding, allowing the founders to focus on service delivery.

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