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I'm a UK-based creative and detail-oriented digital marketer and designer with a track record of delivering high-impact campaigns for major UK media brands, including ITV and Bauer Media. I excel at turning ideas into engaging campaigns and measurable results. I love exploring creative outlets like illustration and design, and I enjoy telling visual stories that connect with audiences.…

Lauren Silcock

Digital Marketer, Content Creator, Social Media Manager, +1

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I'm a UK-based creative and detail-oriented digital marketer and designer with a track record of delivering high-impact campaigns for major UK media brands, including ITV and Bauer Media. I excel at turning ideas into engaging campaigns and measurable results. I love exploring creative outlets like illustration and design, and I enjoy telling visual stories that connect with audiences.…

Available to hire

I’m a UK-based creative and detail-oriented digital marketer and designer with a track record of delivering high-impact campaigns for major UK media brands, including ITV and Bauer Media. I excel at turning ideas into engaging campaigns and measurable results.

I love exploring creative outlets like illustration and design, and I enjoy telling visual stories that connect with audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Career break

November 1, 2024 - Present

During a career break, completed self-led training in Adobe Creative Cloud (Photoshop, Premiere Pro, Illustrator, After Effects and InDesign) to expand creative skill set; designed, created and sold handmade products at Cardiff Christmas Market, building experience in branding and customer engagement; travelled internationally, gaining new cultural perspectives and creative inspiration.

National Brand Events and Marketing Executive at Bauer Media

January 1, 2024 - November 1, 2024

Responsible for rebranding Scala Radio to Magic Classical with all custom brand assets for website, app and social media; authored and distributed brand newsletters to 100k+ opt-ins monthly; created copy and imagery for website articles; delivered paid social campaigns across Facebook and TikTok; conducted interviews with the public and event contributors to produce social content that drove reach, awareness and revenue.

Interactive Junior Commissioning Editor at ITV

January 1, 2023 - January 1, 2024

Project managed all free online competitions on ITV Win, averaging 25k unique entrants per competition; developed relationships with 30+ brands; pitched investment opportunities to secure donated and discounted prizes totaling over £1m annually; coordinated prize vehicles and filming logistics with dealerships; drove organic engagement on ITV Win social platforms and led paid social campaigns with media agencies; translated campaign data into insights using Google Analytics and Tableau.

Interim Interactive Commissioning Editor at ITV

February 1, 2022 - January 1, 2023

Managed competitions and votes across Love Island, Tipping Point and Tour de France; led internal/external stakeholder meetings to sequence delivery; maintained cross-team relationships with network commissioners, production, finance, legal and scheduling; built external partner relationships by pitching interactive opportunities and securing donated prize packages; prepared post-campaign presentations; compiled weekly departmental reports detailing company-specific and industry news.

Interactive Commissioning Coordinator at ITV

July 1, 2021 - February 1, 2022

Established and managed ITV Win's diverse business and small independent directories; launched ITV Win’s first Black History Month, South Asian Heritage Month and Pride campaigns; managed content calendar and scheduling for organic social campaigns; managed ITV Win’s social media communities; provided on-location running for competitions broadcast on This Morning and Loose Women.

Interactive Commissioning Team Assistant at ITV

January 1, 2020 - July 1, 2021

Managed the diary for ITV’s Head of Charity; oversaw grammatical changes required across the ITV Win website; documented key points from core commissioning meetings; prepared documents for external audits; assisted with the onboarding of new starters; managed departmental holiday and absence tracking.