Great storytelling is what makes a brand unforgettable. I help businesses bring their stories to life through bold designs and engaging video edits that not only capture attention but also build real connections with their audience.

lawrencelena

Great storytelling is what makes a brand unforgettable. I help businesses bring their stories to life through bold designs and engaging video edits that not only capture attention but also build real connections with their audience.

Available to hire

Great storytelling is what makes a brand unforgettable. I help businesses bring their stories to life through bold designs and engaging video edits that not only capture attention but also build real connections with their audience.

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Language

English
Fluent

Work Experience

Content Designer at Tab Consulting Group
January 1, 2025 - Present
Developed brand-aligned content including graphics, short-form videos, and social media campaigns to boost client visibility. Collaborated with the consulting team to design visuals for HR, business strategy, and client communications. Created engaging Instagram Reels and LinkedIn creatives that positioned Tab Consulting as a trusted partner in business growth. Enhanced brand storytelling by translating consulting services into clear visuals for target audiences. Designed logos, social campaigns, and print materials for SMEs and startups. Edited 50+ short-form videos (Reels, TikTok, Shorts), increasing engagement by up to 40%. Delivered campaigns for youth education and food initiatives, achieving 5,000+ views per campaign. Proficient in Photoshop, Illustrator, Canva, and CapCut.
Freelance Graphic Designer & Visual Story Teller at Freelance
January 1, 2025 - September 6, 2025
Designed brand visuals for multiple clients; concepted logos; collaborated with writers, marketers, and clients to deliver visuals across web and print; created social impact content for awareness campaigns (education & sustainability); managed client revisions; ensured color accuracy; produced print-ready materials including flyers, business cards, banners, and brochures; worked with production teams to ensure quality; strengthened brand presence across print and digital channels; tools used included Photoshop, Illustrator, CapCut, and Canva.
Graphic Designer at Elix Digital Print
January 1, 2022 - September 6, 2025
Designed brand identities, marketing materials, and social media content for small businesses and purpose-driven brands. Developed digital storytelling campaigns for agriculture, clean food initiatives, and youth-focused education platforms for high schoolers. Collaborated with writers, marketers, and clients to deliver visuals across web and print. Created social impact content for awareness campaigns (education & sustainability). Worked with teams to ensure color accuracy and high-quality print output. Handled client feedback and revisions; consistently met deadlines; strengthened brand presence across print and digital channels.

Education

Udemy Fundamentals of Branding at Udemy
January 1, 2021 - January 1, 2022
Fundamentals of Graphic Design at K-S Mart Computer Institute
January 1, 2020 - January 1, 2021

Qualifications

Fundamentals of Branding
January 1, 2020 - January 1, 2020

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet