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I am a content and marketing professional focused on social media strategy, brand storytelling, and content production. I help brands grow audiences and engagement across digital platforms through strategic planning and creative execution. As the founder of a personal brand and photography business, I have built a scalable creative practice and delivered end-to-end content strategies that turn audience interest into paid work. I thrive in collaborative environments and love turning concepts into compelling visuals.…I am a content and marketing professional focused on social media strategy, brand storytelling, and content production. I help brands grow audiences and engagement across digital platforms through strategic planning and creative execution. As the founder of a personal brand and photography business, I have built a scalable creative practice and delivered end-to-end content strategies that turn audience interest into paid work. I thrive in collaborative environments and love turning concepts into compelling visuals.

Layla Shoobridge

Photographer, Content Producer, Creative Director, +2

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I am a content and marketing professional focused on social media strategy, brand storytelling, and content production. I help brands grow audiences and engagement across digital platforms through strategic planning and creative execution. As the founder of a personal brand and photography business, I have built a scalable creative practice and delivered end-to-end content strategies that turn audience interest into paid work. I thrive in collaborative environments and love turning concepts into compelling visuals.…I am a content and marketing professional focused on social media strategy, brand storytelling, and content production. I help brands grow audiences and engagement across digital platforms through strategic planning and creative execution. As the founder of a personal brand and photography business, I have built a scalable creative practice and delivered end-to-end content strategies that turn audience interest into paid work. I thrive in collaborative environments and love turning concepts into compelling visuals.

Available to hire

I am a content and marketing professional focused on social media strategy, brand storytelling, and content production. I help brands grow audiences and engagement across digital platforms through strategic planning and creative execution.

As the founder of a personal brand and photography business, I have built a scalable creative practice and delivered end-to-end content strategies that turn audience interest into paid work. I thrive in collaborative environments and love turning concepts into compelling visuals.

Skills

Copywriting

Instagram

TikTok

Experience Level

Copywriting

Expert

Instagram

Expert

TikTok

Expert

Work Experience

Content & Marketing Associate at Joffrey Ballet School

January 1, 2024 - Present

Drove growth and engagement for social media through strategic content planning and platform optimization, including development and launch of a TikTok strategy; produced high-performing photo and video content; wrote brand-aligned copy across channels.

Founder & Creative Director at Personal Brand & Photography Business

January 1, 2021 - Present

Built and scaled a personal creative brand, securing consistent client bookings within 2 months; directed end-to-end content strategy and production, converting audience engagement into paid work.