Available to hire
I am a strategic and results-driven SEO leader with a proven track record of elevating online visibility for organizations across diverse industries. I have driven up to 37% Year-over-Year organic traffic growth and secured top Google rankings for high-volume websites. I am currently pioneering Generative Engine Optimization (GEO) and E.E.A.T. strategies to stay ahead of the evolving search landscape. I combine technical SEO expertise with analytics-driven decision making and a passion for automation, including developing Claude Agent Skills to streamline SEO tasks and deliver data-driven insights to stakeholders.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
SEO & GEO Strategist at Miles Partnership
September 1, 2021 - PresentDelivered 6% to 25% QoQ organic traffic growth for US-based Destination Marketing Organization (DMO) websites. Achieved 37% YoY increase in organic traffic for travel/hospitality clients. Secured and maintained Page 1 keyword rankings for 21 tourism/hospitality clients. Led Generative Engine Optimization (GEO) initiatives to transition SEO into the AI search era. Performed rigorous technical audits to improve crawl efficiency and indexing, including XML sitemap and robots.txt optimization. Directed SEO plans for website redesigns and migrations with minimal disruption. Created Looker Studio reports to communicate insights to stakeholders. Developed Claude Agent Skills to automate SEO tasks such as audits, content calendars, and schema generation.
SEO Strategist Level 3 at Thrive Marketing Agency
February 1, 2020 - September 1, 2021Drove a 50% increase in contact form conversions for a key financial services client. Managed and executed custom SEO strategies for 18 clients across various industries. Achieved consistent MoM organic traffic growth for real estate clients. Implemented holistic campaigns including on-page optimization, link building, local citations, and URL optimization with 301 redirects.
SEO/PPC Manager (Part-Time) at 1558 Brand Agency
October 1, 2019 - June 1, 2020Strategic consulting on best practices for monthly SEO and PPC client strategies. Directed all SEO and Google Ads campaigns and contributed to digital marketing proposals.
Google Ads Manager (Part-Time) at Cobalt Digital Marketing
March 1, 2019 - October 1, 2019Managed a total monthly ad spend of over $35,000 across client accounts. Installed and verified conversion tracking codes to ensure accurate ROI measurement for client websites.
Digital Marketing Specialist & Webmaster at Melhart Music Center
February 1, 2016 - February 1, 2020Increased factory sales by 50% annually through targeted SEO and PPC campaigns. Led a complete website redesign for mobile responsiveness. Managed $2,000+ in monthly PPC spend and designed high-converting landing pages for AdWords campaigns. Ensured e-commerce platform compliance with manufacturer guidelines.
Market Research Specialist at South Texas Commercial Real Estate
May 1, 2013 - February 1, 2016Developed an extensive database of the industrial real estate market in South Texas and produced quarterly market reports. Performed comparable analyses and supported brokerage activities by showcasing properties to potential clients.
Education
Bachelor of Business Administration at University of Texas at San Antonio
January 11, 2030 - February 12, 2026Certification in Web Design at University of Texas at Pan American
January 11, 2030 - February 12, 2026Qualifications
Google Analytics 4 Individual Qualification
January 11, 2030 - February 12, 2026Google My Business
January 11, 2030 - February 12, 2026Google Tag Manager
January 11, 2030 - February 12, 2026Google Ads Search
January 11, 2030 - February 12, 2026Google Search Console
January 11, 2030 - February 12, 2026BrightEdge Professional Certification
January 11, 2030 - February 12, 2026SEMrush SEO Toolkit
January 11, 2030 - February 12, 2026SEMrush Keyword Research
January 11, 2030 - February 12, 2026Industry Experience
Travel & Hospitality, Financial Services, Real Estate & Construction, Professional Services, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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