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Hi, I'm Leila Hashemi, an experienced journalist, editor, and content strategist with over 12 years of experience crafting compelling narratives for digital media, publishing, and brand content. I love engaging audiences through well-researched stories, SEO-driven copy, and editorial strategy that really brings a brand's voice to life. I'm comfortable working in fast-paced environments and collaborating with diverse teams to deliver high-quality, impactful content. Whether it's writing feature stories, managing editorial calendars, or developing content strategies, I bring precision, adaptability, and a keen editorial eye to everything I do.…Hi, I'm Leila Hashemi, an experienced journalist, editor, and content strategist with over 12 years of experience crafting compelling narratives for digital media, publishing, and brand content. I love engaging audiences through well-researched stories, SEO-driven copy, and editorial strategy that really brings a brand's voice to life. I'm comfortable working in fast-paced environments and collaborating with diverse teams to deliver high-quality, impactful content. Whether it's writing feature stories, managing editorial calendars, or developing content strategies, I bring precision, adaptability, and a keen editorial eye to everything I do.

Leila Hashemi

Content Creator, Copywriter, Assistant Editor, +3

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Hi, I'm Leila Hashemi, an experienced journalist, editor, and content strategist with over 12 years of experience crafting compelling narratives for digital media, publishing, and brand content. I love engaging audiences through well-researched stories, SEO-driven copy, and editorial strategy that really brings a brand's voice to life. I'm comfortable working in fast-paced environments and collaborating with diverse teams to deliver high-quality, impactful content. Whether it's writing feature stories, managing editorial calendars, or developing content strategies, I bring precision, adaptability, and a keen editorial eye to everything I do.…Hi, I'm Leila Hashemi, an experienced journalist, editor, and content strategist with over 12 years of experience crafting compelling narratives for digital media, publishing, and brand content. I love engaging audiences through well-researched stories, SEO-driven copy, and editorial strategy that really brings a brand's voice to life. I'm comfortable working in fast-paced environments and collaborating with diverse teams to deliver high-quality, impactful content. Whether it's writing feature stories, managing editorial calendars, or developing content strategies, I bring precision, adaptability, and a keen editorial eye to everything I do.

Available to hire

Hi, I’m Leila Hashemi, an experienced journalist, editor, and content strategist with over 12 years of experience crafting compelling narratives for digital media, publishing, and brand content. I love engaging audiences through well-researched stories, SEO-driven copy, and editorial strategy that really brings a brand’s voice to life.

I’m comfortable working in fast-paced environments and collaborating with diverse teams to deliver high-quality, impactful content. Whether it’s writing feature stories, managing editorial calendars, or developing content strategies, I bring precision, adaptability, and a keen editorial eye to everything I do.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Chinese

Beginner

Work Experience

Content Writer | Media Strategist | Event Coordinator- Freelance at Bar Crawl Nation

January 1, 2023 - Present

Develop press releases tailored to regional markets to enhance media visibility and boost event turnout. Write and edit SEO-optimized blog posts aligned with brand voice to drive traffic and credibility. Build media kits and promotional assets for PR outreach. Research and evaluate new cities for bar crawl events. Build and maintain relationships with bar owners and managers to secure participation. Coordinate event details using Monday, including venue selection, scheduling, staff assignments, and route planning.

Copywriter I Associate Editor - Freelance at Marquis Who's Who

January 1, 2023 - Present

Write compelling, fact-checked profiles for high-profile professionals, including notable figures. Translate complex career histories into concise, engaging bios aligned with prestigious editorial standards. Conduct deep research and verify achievements for accuracy and credibility. Collaborate with editorial and research teams to maintain consistency and meet deadlines. Manage detailed biographical data efficiently within a proprietary CRM system.

Associate Editor at Caixin Global

December 31, 2023 - July 31, 2025

Edited translated financial articles for clarity and accuracy for an international English-speaking audience. Posted and scheduled content on Facebook and Twitter to help shape the global voice of China's trusted financial media brand. Monitored global financial markets and regional developments to support timely editorial content. Collaborated with multilingual teams to uphold editorial consistency and deadlines. Bridged linguistic and cultural gaps to bring China’s market insights to an international readership.

Associate Editor at Xinhua News Agency

December 31, 2022 - July 31, 2025

Edited translated news content for grammar, clarity, and alignment with international editorial standards. Managed and scheduled cross-platform projects for the local English-language desk (WeChat, Weibo, and print). Developed monthly editorial calendars to improve newsroom workflows. Conducted training seminars to enhance writing quality and AP style adherence. Contributed to official state media maintaining longstanding exchange agreements with global outlets.

Metro Editor at Global Times (People's Daily)

December 31, 2018 - July 31, 2025

Edited translated articles for grammar, clarity, and AP style compliance. Mentored staff writers to strengthen brand voice and newswriting fundamentals. Managed multiple editorial projects with tight deadlines using strong time management. Contributed original features and a weekly column with top-ranked articles on China's Weibo platform. Supported a widely circulated English-language news outlet affiliated with People's Daily and an international readership.

Digital Content Creator - Freelance at Jinsisong - JSS

December 31, 2023 - July 31, 2025

Created and maintained brand consistency across platforms through tone, messaging, and visual style. Revamped content schedules and developed campaign ideas aligned with seasonal trends and customer behavior. Wrote engaging WeChat copy and promotional content to drive conversions. Monitored market and competitor activity to inform content strategy and positioning. Increased audience engagement and brand visibility through targeted content.

Copy Editor/Copy Writer - Freelance at China.org

December 31, 2023 - July 31, 2025

Edited and created daily articles, blurbs, and subtitles. Pitched and wrote content for the travel section. Edited and gave feedback on scripts and presentations. Created editorial guidelines for web pages, social media posts, and email newsletters.

Copywriter - Freelance at That's Sanya

December 31, 2022 - July 31, 2025

Created content for newsletters, blogs, and website pages tailored to an international expat readership. Developed community relationships and explored local neighborhoods to stay connected to expat interests and trends. Boosted engagement through targeted keywords and location-specific SEO. Adapted tone for diverse audiences and contributed to the magazine’s editorial excellence and cultural awareness.

Journalist/Sales at The Stagger

December 31, 2016 - July 31, 2025

Created community-relevant event and music articles. Researched, developed, and edited stories for distribution. Maintained awareness of local events and news streams. Prepared individualized marketing strategies for sales proposals.

Manager/Events Coordinator at Mellow Mushroom

December 31, 2016 - July 31, 2025

Managed Facebook promotions and company events. Winner of national menu contest and top sales for multiple promotions. Planned and coordinated parties and events. Responsible for opening and closing duties and catering execution.

Content Writer | Media Strategist | Event Coordinator- Freelance at Bar Crawl Nation

January 1, 2023 - Present

Develop press releases tailored to regional markets to enhance media visibility and boost event turnout. Write and edit SEO-optimized blog posts aligned with brand voice to drive traffic and credibility. Build media kits and promotional assets for PR outreach. Research and evaluate new cities for bar crawl events based on venue fit, walkability, and regional trends. Build and maintain relationships with bar owners and managers to secure event participation. Coordinate event details using Monday.com, including venue selection, scheduling, staff assignments, and route planning.

Copywriter I Associate Editor - Freelance at Marquis Who's Who

January 1, 2023 - Present

Write compelling, fact-checked profiles for high-profile professionals, including notable figures such as Mathew Knowles (Beyoncé's father). Translate complex career histories into concise, engaging bios aligned with MWW's prestigious editorial standards. Conduct deep research and verify achievements to ensure factual accuracy and credibility. Collaborate with editorial and research teams to maintain consistency, meet deadlines, and refine internal processes. Manage detailed biographical data efficiently within a proprietary CRM system.

Associate Editor at Caixin Global

December 31, 2023 - July 31, 2025

Edited translated financial articles, refining clarity and accuracy for an international English-speaking audience. Posted and scheduled content on Facebook and Twitter to help shape the global voice of China's most trusted financial media brand. Monitored global financial markets and regional developments to support timely, relevant editorial content. Collaborated with multilingual teams across time zones to uphold editorial consistency and meet tight deadlines. Helped bridge linguistic and cultural gaps to bring China's market insights to an international readership.

Associate Editor at Xinhua News Agency

December 31, 2022 - July 31, 2025

Edited translated news content for grammar, clarity, and alignment with international editorial standards. Managed and scheduled cross-platform projects (WeChat, Weibo, and print) for the local English-language desk. Developed monthly editorial calendars to streamline newsroom workflows and improve content delivery. Conducted regular training seminars for staff, enhancing writing quality and adherence to AP style. Contributed to China's official state media, which maintains longstanding exchange agreements with the Associated Press and other global outlets.

Metro Editor at Global Times (People's Daily)

December 31, 2018 - July 31, 2025

Edited translated articles for grammar, clarity, and adherence to AP style, ensuring alignment with international standards. Mentored staff writers to strengthen brand voice, tone consistency, and newswriting fundamentals. Balanced multiple editorial projects with tight turnaround times using strong time management and prioritization skills. Contributed original features and a weekly column for 'Two Cents,' with three articles translated and ranked among top-clicked on China's major social platform Weibo. Supported one of China's most widely circulated English-language news outlets known internationally for its affiliation with the People's Daily.

Digital Content Creator - Freelance at Jinsisong - JSS

December 31, 2023 - July 31, 2025

Created and maintained brand consistency across platforms through tone, messaging, and visual style. Revamped content schedules and developed fresh campaign ideas aligned with seasonal trends and customer behavior. Wrote engaging WeChat copy and promotional content to capture user attention and drive conversions. Tracked market chatter and competitor activity to inform content strategy and brand positioning. Increased audience engagement and brand visibility through targeted content and voice refinement.

Copy Editor/Copy Writer - Freelance at China.org

December 31, 2023 - July 31, 2025

Edited and created daily articles, blurbs, and subtitles. Pitched and wrote content for the travel section. Edited and provided feedback on scripts and presentations. Developed editorial guidelines for web pages, social media posts, and email newsletters.

Copywriter - Freelance at That's Sanya

December 31, 2022 - July 31, 2025

Created content for newsletters, blog posts, and website pages tailored to an international, expat readership. Explored local neighborhoods and built community relationships to stay current on expat interests and trends. Boosted engagement by integrating targeted keywords and location-specific insights to optimize SEO performance. Adapted tone and approach to meet diverse audience needs and cross-functional content initiatives. Contributed to the magazine's role as a trusted local resource blending cultural awareness with editorial excellence.

Journalist/Sales at The Stagger

December 31, 2016 - July 31, 2025

Created community-relevant event and music articles. Researched, developed, and edited stories for distribution. Located important events quickly by staying on top of local events and news streams. Prepared individualized marketing strategy for sales proposals.

Manager/Events Coordinator at Mellow Mushroom

December 31, 2016 - July 31, 2025

Managed Facebook promotions. National winner of companywide menu contest. Top sales nationwide for multiple company promotions. Planned and coordinated company events and parties. Responsible for opening and closing duties and catering and event execution.