Community and content management background, producing lifestyle/well-being content and supporting brand/community engagement through events and social media. Multilingual and focused on improving employee experience, psychological safety, and organizational impact through people programs, workshops, and continuous process improvement.

Leticia Gomes Dos Santos

Community and content management background, producing lifestyle/well-being content and supporting brand/community engagement through events and social media. Multilingual and focused on improving employee experience, psychological safety, and organizational impact through people programs, workshops, and continuous process improvement.

Available to hire

Community and content management background, producing lifestyle/well-being content and supporting brand/community engagement through events and social media. Multilingual and focused on improving employee experience, psychological safety, and organizational impact through people programs, workshops, and continuous process improvement.

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Language

English
Fluent
Spanish; Castilian
Fluent
Portuguese
Fluent
Italian
Intermediate
French
Beginner

Work Experience

Head of People & Culture at Belectric España
February 1, 2026 - Present
Lead full People & Culture operations including recruitment, onboarding, performance management, and employee engagement. Drive HR compliance and implement the Plan de Igualdad. Partner with leadership on workforce planning and organizational/cultural development. Optimize HR processes to improve employee experience for fast-growth needs.
Employee Experience Coordinator at BICG
June 1, 2023 - February 28, 2026
Managed end-to-end HR functions for one year, including high-volume recruitment and hiring 47 employees across diverse roles. Designed onboarding and offboarding programs. Developed and delivered training and wellness workshops to improve engagement, psychological safety, and team cohesion. Initiated cultural and well-being activities to improve satisfaction. Collaborated with senior leadership and C-level stakeholders on benefits and HR policies aligned with business goals, mentored a new HR team member, conducted 1:1s and counselling, and supported continuous improvement of people operations.
Content Manager and Community Manager at Felix Foods S.L.
June 1, 2023 - Present
Coordinated content creation and distribution to enhance customer relationships for food brands across diverse markets; designed onboarding and training for new HR teammates; collaborated with senior leadership; fostered inclusive workplace cultures; managed multilingual content; aligned content with marketing campaigns; organized community engagement and events.
Employee Experience Coordinator at Bicgl Madrid
June 1, 2023 - Present
Leading the entire HR department independently, managing recruitment, onboarding, training, payroll administration, and employee offboarding. Developing internal communication strategies to support employee engagement and culture initiatives. Collaborating with the Employee Experience Manager to improve HR processes and overall employee satisfaction. Investigating clients' purchase traits, assisting client management and customer profiling, and developing workshops and presentations on consumer psychology. Supporting talent acquisition and working on employee well-being and satisfaction.
Employee Experience Coordinator at bicgl
June 1, 2023 - Present
Independently led the entire HR department managing recruitment, onboarding, training, payroll administration, and offboarding. Developed internal communication strategies to support employee engagement and culture initiatives. Collaborated with the Employee Experience Manager to improve HR processes and overall employee satisfaction. Investigated clients' purchase traits, helped client management with customer profiling, and developed workshops and presentations on consumer psychology. Assisted in talent acquisition and worked on employee well-being and satisfaction alongside direct executive support.
Public Relations Coordinator at Gacharná PR
May 1, 2023 - October 15, 2025
Led media relations and influencer campaigns; coordinated public relations initiatives for clients; increased client brand visibility and engagement across diverse markets.
Public Relations Coordinator at Gacharná PR Bogotá, Colombia
May 1, 2023 - August 22, 2025
Led impactful campaigns enhancing brand visibility, securing a 20% increase in media placements via strategic relationships with media, influencers, and stakeholders. Crafted press materials, coordinated events, and conducted post-event presentations on influencer engagement results. Efficiently managed social media accounts and thrived in dynamic environments.
Content Manager and Community Manager at Felix Foods Bogotá, Colombia
May 1, 2023 - August 22, 2025
Organized weekly activities for the guests at ROAM, a co-living/co-working space in Tokyo. Duties included event planning, room reorganization assistance, city support, and room reservation for meetings and special occasions.
Public Relations Coordinator at Gacharná PR
May 1, 2023 - August 22, 2025
Led impactful campaigns enhancing brand visibility and secured a 20% increase in media placements through strategic relationships with media, influencers, and stakeholders. Crafted press materials, coordinated events, and conducted post-event presentations on influencer engagement results. Efficiently managed social media accounts thriving in dynamic environments.
Content Manager and Community Manager at Felix Foods
May 1, 2023 - August 22, 2025
Internship organizing weekly activities for guests in a co-living/co-working space at ROAM (Tokyo location). Planned events, reviewed and assisted in room organization, provided support and assistance in the city, and reserved rooms for meetings or special occasions.
Human Resources and Marketing Intern at Iota Impact I Bogotá, Colombia
January 1, 2023 - August 22, 2025
Designed, planned, and executed the content strategy for the Felix Foods brands by understanding consumer needs and market behaviors. Responsible for public relations for the brand, event planning, influencer contact, content distribution, customer service, and digital engagement to support brand advertising in both virtual and in-person settings.
Human Resources and Marketing Intern at Iota Impact
January 1, 2023 - August 22, 2025
Designed, planned, and executed the content strategy for the Felix Foods brands, analyzing consumer and market needs and behaviors. Managed public relations for the brand, responsible for event planning, influencer contact, content distribution, customer service, and digital engagement to support brand advertising virtually and in person.
Human Resources and Marketing Intern at IOTA Impact
June 1, 2022 - January 31, 2023
Analyzed client purchase behaviors to enhance customer profiling and management strategies. Developed and conducted workshops on consumer psychology for the team. Supported HR talent acquisition and employee well-being initiatives with the HR team.
Content Manager and Community Manager at Felix Foods
November 1, 2021 - May 31, 2023
Coordinated content creation and distribution to strengthen customer relationships across food brands in different markets. Organized events and managed social media to drive community engagement and respond proactively to users. Collaborated with marketing and sales teams to align content with promotional campaigns and business objectives.
Community Manager Intern at ROAM
November 1, 2018 - October 15, 2025
Supported community engagement in Tokyo, including guest relations, onboarding, and event planning; provided multilingual support and contributed to community activities.
Community Manager Intern at ROAM Tokyo, Japan
November 1, 2018 - August 22, 2025
Planned and executed weekly guest activities, organized events, provided support in room reorganization, city assistance, and managed reservations for meetings and special occasions in a co-living/co-working space.
Community Manager Intern at ROAM
November 1, 2018 - August 22, 2025
Responsible for organizing weekly activities for guests, event planning, room organization, and city assistance and coordination for a Tokyo-based co-living/co-working environment.
Community Manager Intern at Roam Tokyo
September 1, 2018 - December 31, 2018
Planned weekly guest activities and events. Assisted with room setup and bookings for special events. Supported multicultural community guests by providing assistance and ensuring a positive experience.

Education

Master's Degree in Human Resources Management at Universidad Europea
January 1, 2023 - January 1, 2024
Degree in Psychology and Minor in Organizational Psychology at Universidad del Rosario
January 1, 2020 - January 1, 2023
Master's Degree in Human Resources Management at Universidad Europea
January 1, 2020 - January 1, 2023
Psychology Degree and Organizational Psychology Minor at Universidad del Rosario
January 1, 2020 - January 1, 2023
CITI Program certificate: Human Subject Protection - Social/Behavioral Modules at CITI Program
January 11, 2030 - October 15, 2025
Course certificate: Preparing to Manage Human Resources at Course certificate
January 11, 2030 - October 15, 2025
Course certificate: A Lifetime of Happiness and Fulfillment at Course certificate
January 11, 2030 - October 15, 2025
Master’s in Human Resources Management at Universidad Europea Madrid
April 1, 2023 - June 30, 2024
Clinical Psychology Degree at Universidad del Rosario
July 1, 2016 - February 28, 2023
Master’s in Human Resources Management at Universidad Europea Madrid
April 1, 2023 - June 30, 2024
Clinical Psychology Degree at Universidad del Rosario
July 1, 2016 - February 28, 2023

Qualifications

CITI Program certificate: Human Subject Protection: Human Subject Research - Social/Behavioral Modules
January 11, 2030 - August 22, 2025
Coursera certificate: Preparing to Manage Human Resources
January 11, 2030 - August 22, 2025
Coursera certificate: A Lifetime of Happiness and Fulfillment
January 11, 2030 - August 22, 2025
CITI Program Certificate: Human Subject Protection – Human Subject Research - Social/Behavioral Modules
January 11, 2030 - August 22, 2025
Coursera Certificate: Preparing to Manage Human Resources
January 11, 2030 - August 22, 2025
Coursera Certificate: A Lifetime of Happiness and Fulfillment
January 11, 2030 - August 22, 2025
CITI Program certificate: Human Subject Protection - Social/Behavioral Modules
January 11, 2030 - October 15, 2025
Course certificate: Preparing to Manage Human Resources
January 11, 2030 - October 15, 2025
Course certificate: A Lifetime of Happiness and Fulfillment
January 11, 2030 - October 15, 2025
Human Subject Protection: Human Subject Research - Social/Behavioral Modules (CITI Program certificate)
January 11, 2030 - July 10, 2026
Preparing to Manage Human Resources (Coursera certificate)
January 11, 2030 - July 10, 2026
A Lifetime of Happiness and Fulfilment (Coursera certificate)
January 11, 2030 - July 10, 2026
CITI Program certificate: Human Subject Protection: Human Subject Research - Social/Behavioral Modules
February 1, 2024 - July 15, 2026
Coursera certificate: Preparing to Manage Human Resources
February 1, 2024 - July 15, 2026
Coursera certificate: Coursera platform: A Lifetime of Happiness and Fulfilment
February 1, 2024 - July 15, 2026

Industry Experience

Professional Services, Media & Entertainment, Non-Profit Organization, Retail, Consumer Goods, Education, Healthcare, Other