Hi, I'm Leo Prasetianto Purba, a passionate Video Editor and Creative Director with over 6 years of experience in content creation and management. I have a knack for planning, creating, and distributing engaging video content that resonates across multiple platforms, including social media. My current roles involve leading videography and video editing teams to produce high-quality work that aligns with brand standards. I am based between Jakarta, Indonesia, and Osaka, Japan, and I love collaborating with talented teams to bring creative visions to life. When I'm not behind the camera or editing suite, I enjoy growing my own social media presence and continuously learning new techniques to keep content fresh and engaging.

Leo Prasetianto Purba

Hi, I'm Leo Prasetianto Purba, a passionate Video Editor and Creative Director with over 6 years of experience in content creation and management. I have a knack for planning, creating, and distributing engaging video content that resonates across multiple platforms, including social media. My current roles involve leading videography and video editing teams to produce high-quality work that aligns with brand standards. I am based between Jakarta, Indonesia, and Osaka, Japan, and I love collaborating with talented teams to bring creative visions to life. When I'm not behind the camera or editing suite, I enjoy growing my own social media presence and continuously learning new techniques to keep content fresh and engaging.

Available to hire

Hi, I’m Leo Prasetianto Purba, a passionate Video Editor and Creative Director with over 6 years of experience in content creation and management. I have a knack for planning, creating, and distributing engaging video content that resonates across multiple platforms, including social media. My current roles involve leading videography and video editing teams to produce high-quality work that aligns with brand standards.

I am based between Jakarta, Indonesia, and Osaka, Japan, and I love collaborating with talented teams to bring creative visions to life. When I’m not behind the camera or editing suite, I enjoy growing my own social media presence and continuously learning new techniques to keep content fresh and engaging.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Digital Brand Partner
January 1, 2022 - Present
Executed content plan including editing videos with color grading, dynamic transitions, text overlays, and trending audio to maximize reach. Analyzed performance metrics and trends to refine content strategies. Collaborated with another videographer and ensured the result meets the standard quality and brand guideline. Coordinated pre-production and post-production processes.
Lead Videographer & Head of Video Editor
January 1, 2022 - Present
Led video editing processes, managed collaboration with other videographers, and coordinated pre-production and post-production workflows. Ensured results complied with brand guidelines, optimized video content performance and kept abreast of trends to refine strategies.
Head of Content at Importir Group
January 31, 2023 - July 22, 2025
Directed graphic design and videographer teams. Formulated monthly content plans to deliver key messages and highlight product USPs. Identified Indonesian content marketing trends and collaborated with digital marketing divisions to create converting content.
Lead Videographer at Importir.org
November 30, 2021 - July 22, 2025
Coordinated pre-production and post-production to ensure quality and compliance with brand standards. Led a team of five videographers.
Videographer at Importir.org
December 31, 2019 - July 22, 2025
Executed content plans and collaborated with another videographer on video content creation.
Digital Brand Partner
January 1, 2022 - Present
Lead videographer and head of video editor. Executed content plans and edited videos with color grading, dynamic transitions, text overlays, and trending audio to maximize reach. Analyzed performance metrics and trends to refine content strategies. Collaborated with another videographer and ensured that results met quality and brand guidelines. Coordinated pre-production and post-production processes.
Head of Content at Importir Group
January 31, 2023 - July 22, 2025
Directed graphic design and videographer teams. Formulated monthly content plans to deliver key messages and product USP. Identified current content marketing trends in Indonesia. Communicated with digital marketing division to create converting content.
Lead Videographer at Importir.org
November 30, 2021 - July 22, 2025
Coordinated pre-production and post-production processes. Ensured that video results met standard quality and brand guidelines. United a team of 5 videographers.
Videographer at Importir.org
December 31, 2019 - July 22, 2025
Executed content plans and collaborated with another videographer to produce content.
Content Creator
March 1, 2017 - Present
Created and managed content for TikTok and Instagram with over 52,000 and 51,000 followers respectively.

Education

High School Diploma at SMK Negeri 1 Sidikalang
January 1, 2010 - December 31, 2013
High School Diploma at SMK Negeri 1 Sidikalang
January 1, 2010 - December 31, 2013

Qualifications

Axio Photography Class: The Art of Wedding Photography
January 11, 2030 - July 22, 2025
FStoppers Class: The Hero Shot
January 11, 2030 - July 22, 2025
Master Class "Jeff Goodby & Rich Silverstein: Teach Advertising & Creativity"
January 11, 2030 - July 22, 2025

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Wholesale & Distribution