Dynamic Digital Strategist and Creative Leader with over 15 years of experience driving brand growth for global companies like Kwai (Kuaishou Technology), Paco Rabanne, Tinder, Go Easy Berlin, Prime Video, Adidas, Pepsi and many others. Expert in high-impact campaign management, community building, and large-scale influencer strategies. Proven ability to lead cross-functional teams and deliver measurable results in engagement and brand recognition. Currently based in Berlin with full work authorization (Valid Residence Permit)…

LEONARDO AZEVEDO

Dynamic Digital Strategist and Creative Leader with over 15 years of experience driving brand growth for global companies like Kwai (Kuaishou Technology), Paco Rabanne, Tinder, Go Easy Berlin, Prime Video, Adidas, Pepsi and many others. Expert in high-impact campaign management, community building, and large-scale influencer strategies. Proven ability to lead cross-functional teams and deliver measurable results in engagement and brand recognition. Currently based in Berlin with full work authorization (Valid Residence Permit)…

Available to hire

Dynamic Digital Strategist and Creative Leader with over 15 years of experience driving brand growth for global companies like Kwai (Kuaishou Technology), Paco Rabanne, Tinder, Go Easy Berlin, Prime Video, Adidas, Pepsi and many others. Expert in high-impact campaign management, community building, and large-scale influencer strategies. Proven ability to lead cross-functional teams and deliver measurable results in engagement and brand recognition.

Currently based in Berlin with full work authorization (Valid Residence Permit)

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Advanced
German
Beginner

Work Experience

Social Media Supervisor at ADVENTURES, INC
June 1, 2020 - May 31, 2023
Led influencer marketing strategies and managed daily content for brands like Paco Rabanne and Tinder. Supervised social media team, ensuring alignment between creative planning and brand objectives while monitoring trends for campaign optimization.
Social Media Supervisor at KWAI APP
May 1, 2023 - June 30, 2024
Spearheaded content and influencer strategy for Kwai's World Cup sponsorship, achieving record-breaking brand recognition and conceptualizing the first original culinary competition on the platform.
Community Manager and Content Creator at Holafly
November 1, 2024 - July 31, 2025
Led planning and administration of all communication channels for the Anglo-Saxon market, focusing on localized content strategies to drive user acquisition for eSIM solutions.
Content Manager & Marketing Strategist at GO EASY BERLIN
April 1, 2024 - January 31, 2026
Developed marketing strategies for digital products and led content creation and social media management for the Berlin-based market, enhancing audience engagement and loyalty.

Education

Graduate at EC School
January 1, 2016 - December 31, 2016
Fashion Design and Communications at SENAI MG
January 1, 2014 - December 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment