3+ years of professional experience working in B2B, C2C, and Enterprise

leslieleedsn

3+ years of professional experience working in B2B, C2C, and Enterprise

Available to hire

3+ years of professional experience working in B2B, C2C, and Enterprise

Work Experience

Geomate Design Contractor at Geomate
September 1, 2025 - December 20, 2025
Shipped launch-ready designs for an HD mapping SaaS platform for CES 2025’s annual tech tradeshow; brought together virtual simulation and real-world deployment concepts.
Design and Marketing Exec (Event) at Geese Hacks
May 1, 2025 - January 20, 2025
Designed the event website, merch, and visual identity for a hackathon hosting 300+ participants from 20+ schools. Served as a design judge for the Most Creative Idea award.
Geese H acks Design and Marketing Exec at Geese H acks
May 1, 2025 - January 1, 2025
Designed the event website, merchandise, and visual identity for a hackathon hosting 300+ participants from 20+ schools. Served as a design judge for the 'Most Creative Idea' award.
Design and Marketing Executive at Geese Hacks Design and Marketing Exeс
May 1, 2025 - January 1, 2026
Designed the event website, merchandise, and visual identity for a hackathon hosting 300+ participants from 20+ schools. Served as a design judge for the Most Creative Idea award.
Geota b Product Design Intern at Geotab
January 1, 2025 - Present
Shipped end-to-end design for an AI voice agent platform supporting a beta deployment of 600+ calls. Reduced safety events by 80% and estimated savings of ~$15 per incident. Designed a tax compliance system supporting certification requirements across 3,500+ subscriptions and 1,600+ fleet vehicles, delivering 38 stories across cross-functional sprints. Co-led research and design of a data trust and transparency framework, standardizing 3 data states across 8 scenarios and validating with an 850-vehicle customer pilot.
Product Design Intern at Geotab
January 1, 2025 - Present
Shipped end-to-end design for an AI voice agent platform supporting a beta deployment of 600+ calls. Reduced safety events by 80%, saving approximately $15 per incident. Designed for a tax compliance system supporting certification requirements across 3,500+ subscriptions and 13,600 fleet vehicles; delivered 38 stories over five cross-functional sprints.
Geomet a Design Contractor at Geomet a
September 20, 2024 - December 20, 2024
Delivered launch-ready designs for an HD map pinning SaaS platform for CES 2025’s annual tech tradeshow, bringing together virtual simulation and real-world deployment requirements.
Geotab Design Contractor at Geotab
September 20, 2024 - December 20, 2024
Shipped launch-ready designs for an HD map pinning SaaS platform for CES 2025’s annual tech tradeshow, bringing together virtual simulation and real-world deployment workflows.
BDA Ambassador at University of Waterloo (GBDA Ambassador)
September 1, 2024 - April 1, 2025
Represented the program, led tours, and hosted Q&A panels for prospective students and their families. Created media content and supported recruitment events promoting the program across the 800+ member community.
University of Waterloo G BDA Ambassador at University of Waterloo
September 1, 2024 - April 1, 2025
Represented the program with tours and Q&A panels for prospective students and families. Created media content and supported recruitment events promoting the program across an 800+ member community.
GBDA Ambassador at University of Waterloo
September 1, 2024 - April 1, 2025
Represented the program, led tours, and ran Q&A panels for prospective students and their families. Created media content and supported recruitment events promoting the program across an 800+ member community.
GBDA Blueprint Product Designer and Design Exec at University of Waterloo (UW Blueprint)
May 1, 2024 - May 1, 2025
Designed web experiences for Marillac Place, a housing nonprofit serving 70+ women and children annually, through UW Blueprint’s pro bono program.
U W Blueprint Product Designer and Design Exec at UW Blueprint
May 1, 2024 - May 1, 2025
Designed web experiences for Marillac Place, a non-profit serving 70+ women and children annually, through UW Blueprint’s pro bono program.
BDA Blueprint Product Designer and Design Exec at University of Waterloo
May 1, 2024 - May 1, 2025
Designed web experiences for Marillac Place, a housing non-profit serving 70+ women and children annually, through UW Blueprint’s pro bono program.
Geomet a Design Intern at Geomet a
April 20, 2024 - August 20, 2024
Designed and implemented the main website with SEO best practices. Developed brand and marketing assets to maintain a consistent digital presence across client touchpoints.
Geomate Design Intern at Geomate
April 1, 2024 - August 20, 2024
Designed the main website implementing SEO best practices, and developed brand and marketing assets to create a consistent digital presence across client touchpoints.
Geotab Product Design Intern
April 1, 2024 - August 31, 2024
Designed the main website by implementing SEO best practices, and developed brand and marketing assets to create a consistent digital presence across client touchpoints.
Geotab Design Intern at Geotab
April 1, 2024 - August 20, 2024
Co-led research and design of a data trust and transparency framework, standardizing 3 data states across 8 data scenarios and validating the system through an 850-vehicle customer pilot. Designed a data visualization/UX approach to support trust, transparency, and validation outcomes.

Education

Master of Information, UX Design at University of Toronto
September 1, 2025 - April 1, 2027
Bachelor of GBDA (Honours) at University of Waterloo
September 1, 2021 - April 1, 2025
Master of Information, UX Design at University of Toronto
September 1, 2025 - April 1, 2027
Bachelor of GBDA at University of Waterloo
September 1, 2021 - April 1, 2025
Master of Information, UX Design at University of Toronto
September 1, 2025 - April 1, 2027
Bachelor of GBDA (Honours) at University of Waterloo
September 1, 2021 - April 1, 2025

Qualifications

President’s Scholarship (University of Waterloo)
September 1, 2021 - July 31, 2026
Geotab’s AI Hackathon Winner
April 1, 2026 - July 31, 2026
Sun Life’s UX Experience Design Jam - 1st Place
September 1, 2024 - July 31, 2026
President’s Scholarship
September 1, 2021 - July 31, 2026

Industry Experience

Software & Internet, Education, Non-Profit Organization, Computers & Electronics, Professional Services