Hi, I’m Lexie, a Brisbane-based social media fiend currently freelancing full-time to support growing businesses. In my spare time I love reading, drinking coffee and going to gigs. Connect with me here or read my full portfolio. I create content calendars, write blog posts, manage email marketing (Mailchimp, Klaviyo & Attentive) and social media campaigns, and craft brand stories that resonate online.

Hi, I’m Lexie, a Brisbane-based social media fiend currently freelancing full-time to support growing businesses. In my spare time I love reading, drinking coffee and going to gigs. Connect with me here or read my full portfolio. I create content calendars, write blog posts, manage email marketing (Mailchimp, Klaviyo & Attentive) and social media campaigns, and craft brand stories that resonate online.

Available to hire

Hi, I’m Lexie, a Brisbane-based social media fiend currently freelancing full-time to support growing businesses. In my spare time I love reading, drinking coffee and going to gigs.

Connect with me here or read my full portfolio. I create content calendars, write blog posts, manage email marketing (Mailchimp, Klaviyo & Attentive) and social media campaigns, and craft brand stories that resonate online.

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Language

English
Fluent

Work Experience

Digital Marketing & eCommerce Specialist at dk active
May 1, 2018 - May 1, 2021
Oversight across all marketing and eCommerce activity, from campaign concept to implementation; maintained the website for conversions; drove organic social strategies and brand awareness campaigns.
Digital Marketing & eCommerce Specialist at Sleepy Dee
August 1, 2019 - January 1, 2021
In-house role alongside dk active; created the Shopify storefront front for the brand launch and handled all marketing and eCommerce activity.
Global Social Media Team Lead & Editor at Lorna Jane
June 1, 2016 - May 1, 2018
Monitored, managed and created content for global markets; copywriting, photography direction, product descriptions; influencer management; events; and website merchandising.
Freelance Copywriter & Content Marketer at Various Clients (Lulu Lemon ANZ campaigns)
March 1, 2020 - Present
Delivered campaign copy and concept end-to-end for Lulu Lemon ANZ; produced lookbook, press releases, organic social copy and community engagement; created content calendars and blog posts.

Education

Yoga Teacher Training (350 hours) at Yoga & Integrative Medicine Institute
January 1, 2016 - January 14, 2026
Certificate IV in Property Services at Real Estate Institute Queensland
January 1, 2016 - January 14, 2026
Fashion Buying at Australian Institute of Creative Design
January 1, 2012 - January 14, 2026

Qualifications

Yoga Teacher Training (350 hours)
January 1, 2016 - January 14, 2026
Certificate IV in Property Services
January 1, 2016 - January 14, 2026
Fashion Buying
January 1, 2012 - January 14, 2026

Industry Experience

Media & Entertainment, Retail, Real Estate & Construction, Professional Services, Education