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I am a Senior UX Designer with a passion for creating intuitive and engaging experiences. I work to align user needs with the company's strategic objectives, ensuring that every design decision creates measurable impact and sustainable value without losing sight of feasibility. I thrive on solving complex design challenges that improve key performance indicators.…

Lhel Farías

UX Designer, UI Designer, Product Designer, +2

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I am a Senior UX Designer with a passion for creating intuitive and engaging experiences. I work to align user needs with the company's strategic objectives, ensuring that every design decision creates measurable impact and sustainable value without losing sight of feasibility. I thrive on solving complex design challenges that improve key performance indicators.…

Available to hire

I am a Senior UX Designer with a passion for creating intuitive and engaging experiences. I work to align user needs with the company’s strategic objectives, ensuring that every design decision creates measurable impact and sustainable value without losing sight of feasibility.

I thrive on solving complex design challenges that improve key performance indicators.

Skills

Web Design

Experience Level

Web Design

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Senior UX / UI Designer at Epamsystems Inc.

November 1, 2021 - Present

Senior UX/UI designer providing end-to-end design leadership across multiple high-visibility projects; faced diverse challenges at companies including Medecision, TC Energy, Hyatt Hotels, the Indiana Hemophilia & Thrombosis Center, SLB, and Mercedes-Benz, delivering context-appropriate design strategies that align with business goals.

Lead UX / UI Designer at International Bank

January 1, 2020 - October 1, 2021

Standardization of research processes and interaction design. Implemented a Design System, led co-creation, alignment and prioritization workshops for Discovery; maintained regular design stakeholder collaboration to base decisions on evidence and user behavior; participated in recruitment and building conditions for comfortable work; contributed to building and overseeing the design department.

Senior UX / UI Designer at Banco de Chile

September 1, 2018 - December 1, 2019

Created high-fidelity prototypes based on the Design System for Customer File cells (Personal & Business Segments), Post-Sale flows for checking accounts and credit cards, and Personal Segment sales flows. Interpreted business needs, co-created with POs, and supported development teams.

UX / UI Designer at Itaú Bank

April 1, 2016 - August 1, 2018

End-to-end design process for the Insurance cell, evolving from a paper-based process to an omnichannel experience. Redesigned the Credit Card landing page and conducted Discovery research for the Investment cell.