Hi, I'm Liliya Shapialevich, a graphic designer with 3+ years of experience in brand design and digital content creation.
Hi, I’m Liliya Shapialevich, a graphic designer with 3+ years of experience in brand design and digital content creation. I specialize in building strong brand identities, designing engaging online campaigns, and delivering creative solutions.
I craft compelling visuals that enhance brand recognition and connect with audiences. I am here for you when curiosity and creativity are needed!
Designed visuals for Proxy-Cheap’s Black Friday campaign, creating high-impact ad creatives for two key products using AI-assisted generation. Developed engaging graphics that aligned with the brand and drove conversions across digital channels. GraphicDesign AdDesign CampaignDesign BlackFriday ProductVisuals DigitalMarketingDesign AIgenerated VisualContent CreativeDesign MarketingVisuals
Developed a complete brand identity for YogaHub, including logo design and full guidelines, to create a cohesive visual system for the yoga community platform connecting teachers and enthusiasts. BrandDesign LogoDesign VisualIdentity DesignSystem CommunityBranding YogaBranding CreativeDirection BrandGuidelines DigitalBranding VisualDesign
Designed fully editable templates for social media posts and newsletters for Startup Fair, along with a clear guide to ensure anyone, even non-designers, can use and customize them effectively. TemplateDesign BrandDesign VisualIdentity NewsletterDesign SocialMediaTemplates DesignSystem UXDesign NonDesignerFriendly EditableTemplates CreativeGuides
Redesigned Melorine Marketing’s logo and developed a complete brand guideline including colors, fonts, and patterns. Set up the website and designed high-converting Meta ad creatives to support the brand’s digital presence. BrandDesign LogoDesign VisualIdentity DigitalBranding UIUXDesign WebsiteDesign MetaAds SocialMediaDesign CreativeDirection MarketingDesign
Developed a cohesive color system and recognizable illustration style for Odense Analytica’s LinkedIn communication. Designed a set of customizable Power BI report templates and created a practical guide on how to edit, adjust, and export them within Power BI. BrandDesign VisualIdentity IllustrationStyle ColorSystem DataDesign PowerBI ReportDesign TemplateDesign DigitalBranding DesignSystem
Redesigned Book2wheel’s visual identity by creating new brand guidelines, a custom icon pack, and corporate design. Improved UX/UI through optimization of existing pages and design of new ones, plus produced branded merch. BrandDesign UIDesign UXDesign BrandGuidelines IconDesign VisualIdentity ProductDesign CreativeDirection DesignSystem DigitalDesign
Strengthened brand awareness by ensuring visual consistency across web, presentations, brand books, and campaign assets. Collaborated with developers to create a new system of components in Figma and Storybook, and colors making design process faster and easier for the developers. Shared necessary knowledge of design tool Figma with front-end developers, which significantly increased work efficiency. Designed a startup pitch deck using storytelling and clean layout design, which helped the team reach the semi-finals of a national startup competition in Denmark. Implemented task distribution strategies that enhanced organization and prioritized team goals.
Led direction for marketing campaigns and managed social media platforms. Produced branded visuals and campaign materials from concept to delivery. Organized and executed community events, ensuring cohesive brand communication. Handled documentation and finances.
Designed a funding pitch presentation for a health startup using advanced PowerPoint and storytelling skills, resulting in early-stage funding. Developed full visual identities for several startups with Figma and Illustrator, helping clients establish consistent and memorable branding across digital and print channels. Created branded visualizations to clarify complex datasets for data science clients using Figma and Power BI, increasing clarity and reducing deck creation time by 30%. Produced over 40 ad creatives for Meta and LinkedIn campaigns using Adobe Creative Suite and motion design, contributing to a 2.5× increase in click-through rates.
Post a job and invite Liliya, or contact them directly. No hidden commission.
