Monalisa Panda

Delivered multi-channel creative across a national healthcare network, supporting marketing campaigns for medical, dental, women’s health, skin, and urgent care brands. • Designed social media, website, EDM, print, signage, and recruitment campaign assets • Developed campaign concepts and executed static, video, and animated content • Ensured brand consistency across multiple sub-brands • Collaborated with marketing teams and external agencies to deliver projects on time and on brand • Managed asset libraries and worked across Adobe Creative Suite, Figma, and Premiere Pro Built a strong foundation in fast-paced, multi-brand campaign execution ,balancing creativity with commercial and regulatory requirements.

Led the development of brand identity systems across marketing and corporate communications aligned with Tata Motors' evolving vision. Supervised and delivered a UX audit for the Tata.EV website improving brand coherence and user journey. Developed and maintained Design Manifestos and Brand Books ensuring design alignment across departments. Oversaw graphic projects for global studio signage and environmental branding in cross-functional collaboration. Contributed to studio visual direction and systematisation of design processes. Key project leadership for visual brand design of Agratas, Tata Group's battery business, including strategy and execution across India, UK, and Italy.

Created engaging illustrations, social media mockups, and animation assets for branding and marketing teams. Contributed to campaign storytelling and extended visual identity across platforms ensuring consistency and appeal.