Available to hire
Hi, I’m Leigh McKenna. I’m a digital marketing and website optimisation specialist with over 20 years’ experience improving online visibility, driving targeted traffic and increasing engagement across websites and digital campaigns.
I’m skilled at SEO, analytics, website performance and conversion optimisation across platforms including WordPress, HubSpot and bespoke CMS environments. I love analysing digital performance data, identifying opportunities to increase visibility and engagement, and turning insights into practical strategies that grow audiences and improve conversion outcomes.
Experience Level
Language
English
Fluent
Work Experience
Freelance Digital Marketing & Website Optimisation Consultant at McKenna Digital
January 1, 2010 - PresentProvide digital marketing and website optimisation support for organisations and website owners looking to improve online visibility and engagement. Key work includes: SEO and website optimisation to improve search visibility and organic traffic; Website performance improvements and Core Web Vitals optimisation; Content structure and internal linking improvements to strengthen discoverability; Digital analytics analysis to identify growth opportunities; Campaign visibility strategies to increase audience reach and engagement.
Education
Qualifications
BSc Computing for the Internet & Multimedia
January 11, 2030 - March 13, 2026PgD IT for the Oil & Gas Industry
January 11, 2030 - March 13, 2026PgD Digital Marketing & Website Optimisation Specialist
January 11, 2030 - March 13, 2026PgD Digital Marketing & Website Optimisation Specialist
January 11, 2030 - March 13, 2026PgD IT for the Oil & Gas Industry
January 11, 2030 - March 13, 2026BSc Computing for the Internet & Multimedia
January 11, 2030 - March 13, 2026Industry Experience
Software & Internet, Media & Entertainment, Professional Services
Experience Level
Hire a Web Developer
We have the best web developer experts on Twine. Hire a web developer in Aberdeen today.