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Hi, I'm Ciara Shorten, a marketing leader focused on multi-channel campaigns across Northern Europe and beyond. I drive channel marketing, digital marketing and social media programs that align with global objectives and deliver measurable ROI. I love building strong brands, creating compelling content, and nurturing strategic partnerships with agencies and vendors to accelerate growth. I enjoy coaching teams and designing innovative ABM and content campaigns that drive results.…Hi, I'm Ciara Shorten, a marketing leader focused on multi-channel campaigns across Northern Europe and beyond. I drive channel marketing, digital marketing and social media programs that align with global objectives and deliver measurable ROI. I love building strong brands, creating compelling content, and nurturing strategic partnerships with agencies and vendors to accelerate growth. I enjoy coaching teams and designing innovative ABM and content campaigns that drive results.

Ciara Shorten

Brand Strategist, Brand Designer, Marketing Consultant, +5

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Hi, I'm Ciara Shorten, a marketing leader focused on multi-channel campaigns across Northern Europe and beyond. I drive channel marketing, digital marketing and social media programs that align with global objectives and deliver measurable ROI. I love building strong brands, creating compelling content, and nurturing strategic partnerships with agencies and vendors to accelerate growth. I enjoy coaching teams and designing innovative ABM and content campaigns that drive results.…Hi, I'm Ciara Shorten, a marketing leader focused on multi-channel campaigns across Northern Europe and beyond. I drive channel marketing, digital marketing and social media programs that align with global objectives and deliver measurable ROI. I love building strong brands, creating compelling content, and nurturing strategic partnerships with agencies and vendors to accelerate growth. I enjoy coaching teams and designing innovative ABM and content campaigns that drive results.

Available to hire

Hi, I’m Ciara Shorten, a marketing leader focused on multi-channel campaigns across Northern Europe and beyond. I drive channel marketing, digital marketing and social media programs that align with global objectives and deliver measurable ROI.

I love building strong brands, creating compelling content, and nurturing strategic partnerships with agencies and vendors to accelerate growth. I enjoy coaching teams and designing innovative ABM and content campaigns that drive results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Advanced

Work Experience

Marketing Lead at Dassault Systèmes

October 1, 2020 - January 31, 2022

Managed multiple social media sites for an Enterprise Ireland award startup; led multi-channel campaigns across LinkedIn, Instagram, Facebook, and email; owned end-to-end email marketing campaigns including copywriting, content creation, and distribution.

Brand Identity & Marketing Lead at Submit.com

October 1, 2020 - January 31, 2022

Crafted and defined brand identity, persona, and core values; identified target clientele; built brand awareness by curating and scheduling branded content across social media; generated ideas for creative social media campaigns; analyzed performance data to optimize reach and engagement.

Head of Marketing at Sendai

October 1, 2021 - May 31, 2022

Led and directed the marketing team to achieve strategic objectives; collaborated with the sales team to craft innovative campaigns; managed events and campaigns end-to-end to drive growth.

Marketing Lead at Invenio Pty Ltd

December 1, 2023 - May 31, 2024

Led multi-channel marketing campaigns across platforms such as LinkedIn, Instagram, Facebook, and email; created content and communications to support sales objectives; managed paid media and aligned activities with ROI targets.

Marketing Lead at Telco Together Foundation

June 1, 2024 - Present

Lead marketing strategy, execution, and implementation across multiple brands; create and manage industry-leading content and communications; transform and align branding principles and practices to ensure consistency and optimal positioning; cultivate relationships with key stakeholders and senior leaders.