I am a multi-disciplinary Creative: textile, fashion, digital and graphic designer, and a creative advertiser. I love arts, painting, fashion, and photography, and I bring a strong eye for style and a passion for turning ideas into tangible visuals. I’m skilled at production coordination, supplier negotiations, and creating detailed technical packs. I thrive in fast-paced environments, enjoy collaborating with teams, and love taking on new challenges to grow a brand.

Lorena Oghoulian

I am a multi-disciplinary Creative: textile, fashion, digital and graphic designer, and a creative advertiser. I love arts, painting, fashion, and photography, and I bring a strong eye for style and a passion for turning ideas into tangible visuals. I’m skilled at production coordination, supplier negotiations, and creating detailed technical packs. I thrive in fast-paced environments, enjoy collaborating with teams, and love taking on new challenges to grow a brand.

Available to hire

I am a multi-disciplinary Creative: textile, fashion, digital and graphic designer, and a creative advertiser. I love arts, painting, fashion, and photography, and I bring a strong eye for style and a passion for turning ideas into tangible visuals.

I’m skilled at production coordination, supplier negotiations, and creating detailed technical packs. I thrive in fast-paced environments, enjoy collaborating with teams, and love taking on new challenges to grow a brand.

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Language

Spanish; Castilian
Fluent
English
Fluent
Armenian
Beginner

Work Experience

Freelance / Contractor at Various brands
January 1, 2020 - Present
Freelance fashion, graphic, textile design and digital marketing work for international brands including Loobie's Story, Madly Sweetly, Trelise Cooper, Verge, Bobux and Outer.
Digital Marketer, Textile and Graphic Designer at Loobies Story and Madly Sweetly
May 1, 2023 - December 31, 2023
Plan and create monthly content calendars for Facebook and Instagram; create artwork for campaigns; develop lookbooks and campaign visuals; EDMs; update websites; manage social content and retailer artwork.
Digital Marketer, Textile and Graphic Designer at Treli se Cooper Group Limited
July 1, 2022 - October 31, 2022
Selling collateral; lookbooks; grid pages; fabric development; garment print designs; packaging; in-house catalog production and marketing artwork.
Graphic Designer and Digital Marketer at Loobies Story and Madly Sweetly
May 1, 2023 - December 31, 2024
Graphic design and digital marketing; content calendars; EDMs; lookbooks; website banners; social media assets; photography and video collaboration.
Accessories Designer at Tank Stream Design Pty. Ltd. (Earth Nimph)
January 1, 2024 - August 31, 2024
Responsible for range design for Earth Nimph; design concepts; planograms; range development; design documentation; cross-team collaboration with China and factories.
Range Designer at Bobux International
January 1, 2020 - December 31, 2021
Responsible for range design; concept briefs; development of tech packs; liaising with suppliers; ensuring designs meet brand; market trend input.
Fashion Graphic and Textile Designer at The Farmers Trading Company Ltd.
January 1, 2015 - December 31, 2020
Design and development of prints, patterns, packaging and branding for fashion and homeware; prepare spec sheets; trend research; market analysis.
Graphic and Textile Designer at Casablanca
January 1, 2013 - December 31, 2014
In charge of textile design and art department; print design; catalog creation; branding; window display and visual merchandising; client interactions.
Fashion Designer and Garment Technician at Cristóbal Colón
January 1, 2010 - December 31, 2013
In-line design with brand style guides; coordination with production; fabrics; specs and measurement sheets; supplier liaison; quality checks.

Education

Bachelor textile and fashion design and creative advertiser at Universidad de buenos aires
December 11, 2024 - December 11, 2024
at Universidad de Buenos Aires (UBA)
January 11, 2030 - June 4, 2026
Escuela Superior de Creativos Publicitarios at Escuela Superior de Creativos Publicitarios
January 1, 2005 - June 4, 2026
Textile printing techniques I & II at Espacio Fashion Design
January 11, 2030 - June 4, 2026
Human figure and anatomy drawing, Patterns at FADU
January 11, 2030 - June 4, 2026
Curso de clinica de obra, desarrollo de la imagen y realizacion de proyocto at Centro Cultural Recoleta (Claudio Gallina)
January 11, 2030 - June 4, 2026
Drawing and painting at Asociación Estímulo para las Bellas Artes - Prof. Fels
January 11, 2030 - June 4, 2026

Qualifications

First Certificate in English (FCE) - Cambridge
January 11, 2030 - June 4, 2026
Armenian - Basic Screen Skills Workshop
January 1, 2020 - June 4, 2026
Curso de clinica de obra, desarrollo de la imagen y realizacion de proyecto
January 11, 2030 - June 4, 2026
Textile printing techniques I & II
January 11, 2030 - June 4, 2026
Human figure and anatomy drawing, Patterns
January 11, 2030 - June 4, 2026
Drawing and painting
January 11, 2030 - June 4, 2026

Industry Experience

Manufacturing, Retail, Professional Services, Media & Entertainment, Wholesale & Distribution