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I'm Louis Mascio, a motivated marketing and communications specialist in my twenties with a Master's in Cultural Management and experience across challenging sectors. I excel at content creation, social media strategy, and brand development. I'm highly organized and proactive, focused on engaging audiences and accelerating brand growth. I’ve built brands from the ground up, led campaigns, and driven measurable growth across digital channels using tools like Photoshop, Canva, Wix, Shopify, and Squarespace.…I'm Louis Mascio, a motivated marketing and communications specialist in my twenties with a Master's in Cultural Management and experience across challenging sectors. I excel at content creation, social media strategy, and brand development. I'm highly organized and proactive, focused on engaging audiences and accelerating brand growth. I’ve built brands from the ground up, led campaigns, and driven measurable growth across digital channels using tools like Photoshop, Canva, Wix, Shopify, and Squarespace.

Louis Mascio

Marketing Strategist, Content Creator, Social Media Manager, +5

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I'm Louis Mascio, a motivated marketing and communications specialist in my twenties with a Master's in Cultural Management and experience across challenging sectors. I excel at content creation, social media strategy, and brand development. I'm highly organized and proactive, focused on engaging audiences and accelerating brand growth. I’ve built brands from the ground up, led campaigns, and driven measurable growth across digital channels using tools like Photoshop, Canva, Wix, Shopify, and Squarespace.…I'm Louis Mascio, a motivated marketing and communications specialist in my twenties with a Master's in Cultural Management and experience across challenging sectors. I excel at content creation, social media strategy, and brand development. I'm highly organized and proactive, focused on engaging audiences and accelerating brand growth. I’ve built brands from the ground up, led campaigns, and driven measurable growth across digital channels using tools like Photoshop, Canva, Wix, Shopify, and Squarespace.

Available to hire

I’m Louis Mascio, a motivated marketing and communications specialist in my twenties with a Master’s in Cultural Management and experience across challenging sectors. I excel at content creation, social media strategy, and brand development.

I’m highly organized and proactive, focused on engaging audiences and accelerating brand growth. I’ve built brands from the ground up, led campaigns, and driven measurable growth across digital channels using tools like Photoshop, Canva, Wix, Shopify, and Squarespace.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

French

Fluent

English

Advanced

Italian

Advanced

Work Experience

Social Media Strategist & Creative Content Producer at Ecirette Group / SnusPal

March 1, 2024 - October 31, 2025

Social media strategy & creative content production; Brand identity, art direction & visuals storytelling. Proficient in Photoshop, Canva; tracked KPIs to optimize performance and ROI. Website & e-commerce management (Wix, Shopify, Squarespace). Produced high-impact posts and newsletters; managed ads on Facebook/Instagram and Google; built a cohesive online presence across Wix, Mailchimp and social platforms.

Marketing Executive at Ecirette Group

March 1, 2024 - Present

Managing social media strategy and creative content production. Leading branding, art direction, and visual storytelling. Proficient in Photoshop, Canva, Mailchimp, Google and Facebook Ads. Managing website and e-commerce platforms including Wix, Shopify, and Squarespace. Highly organized and trilingual, focusing on engaging audiences and growing brand presence.

Branding & Campaign Manager at SnusPal

July 31, 2023 - July 31, 2023

Built SnusPal’s brand from scratch and rebranded Ecirette, strengthening identity and market positioning. Directed a full creative campaign for SnusPal, overseeing strategy, storytelling, photoshoot production, casting, and media placement. Drove Ecirette’s B2C growth, achieving a 79% rise in sessions, a 67% increase in orders, and a 58% uplift in sales. Designed and launched high-impact newsletters, boosting engagement and customer retention. Led social media strategy, growing Instagram followers by 45% and improving reach and interaction.

Marketing & Communication Executive at BOOM ART

July 31, 2023 - August 23, 2025

Built SnusPal’s brand from scratch and rebranded Ecirette to strengthen identity and market positioning. Created and executed B2B and B2C campaigns increasing sales by 48%, orders by 55%, and sessions by 60%. Designed and launched newsletters to boost engagement and retention. Led social media growth with a 45% increase in Instagram followers and improved interaction. Managed Shopify store fronts, content updates, product launches, and promotional banners. Produced creative assets with Photoshop and Canva while tracking KPIs to optimize performance and ROI.

Communication Trainee at ReA! ARTE

January 31, 2022 - August 23, 2025

Revamped social media presence with a new visual charter; produced and published high-impact posts, podcasts, and multimedia content. Designed and launched targeted newsletters via Mailchimp to boost engagement and audience retention. Executed and optimized Facebook and Instagram ad campaigns to drive traffic, reach, and conversions. Forged strategic partnerships by identifying, pitching, and securing key collaborators. Enhanced website performance through content and layout updates on Squarespace.

Communication Trainee at Brussels Art Days

October 31, 2021 - August 23, 2025

Managed communication on social networks; implemented a new graphic charter and crafted impactful posts. Revamped the website through Wix, implementing dynamic modifications for enhanced performance. Formulated surveys to dissect marketing challenges.

Social Media Content Creator at The Horner School of English

January 1, 2020 - August 23, 2025

Developed full visual identity including logo, brand elements, and merchandising. Built a dynamic website on Wix to establish a strong and engaging online presence. Crafted and implemented full launch marketing strategy ensuring brand visibility and impact. Led social media direction shaping a cohesive, modern visual identity across all platforms. Designed and shared engaging posts and visuals to boost reach, recognition, and interaction.