Available to hire
Hi, I’m Lucas Marinho, a Senior Product Designer with 6+ years of experience delivering user-centered SaaS solutions for both B2B and B2C. I excel at turning complex problems into clear, delightful interfaces, leading UX from discovery to delivery, and collaborating closely with product managers and engineers—often with remote, global teams.
I specialize in design systems, data visualization, accessibility, and AI-assisted prototyping to accelerate delivery. I’m fluent in English and Portuguese, and I thrive in fast-paced environments where research-informed decisions drive adoption and impact.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Language
Portuguese
Fluent
English
Fluent
French
Intermediate
Spanish; Castilian
Intermediate
Work Experience
Sr. Product Designer at SHOWSEEKER
October 1, 2024 - PresentAt ShowSeeker, a U.S.-based advertising tech company, responsible for three core modules of the platform, leading the full product lifecycle from discovery and ideation to delivery and iteration for enterprise-level B2B software used by major media companies worldwide. Led design efforts across complex B2B advertising platform modules, conducted user research, usability testing, built and evolved a robust Design System, and partnered with engineering, product, and business teams to align strategy and execution. Used Datadog to monitor product usage and align design with real user behavior, designed high-fidelity prototypes and flows using Figma, and played a strategic role in simplifying workflows and aligning UX with data insights.
Sr. Product Designer at FINDME
July 31, 2024 - July 14, 2025Served as UX/UI Designer | Product Designer at a SAAS security company, supporting 5 product squads in developing the B2B security platform and its web and mobile applications. Developed features for two web and two mobile platforms, conducted comprehensive product discovery, integrated business teams with product team, created high-fidelity prototypes, conducted usability testing and user research, analyzed metrics and tracked OKRs, and developed UX/UI strategies for future product development. Created and maintained the Design System using the Component Driven Development methodology.
Graphic Designer at FINDME
June 30, 2022 - July 14, 2025Worked as Graphic Designer supporting the product team while serving as Sr. Product Designer. Responsibilities included feature development, product discovery, integration of teams, usability testing, and prototyping using Figma.
Product Designer at WEDME
June 30, 2024 - July 14, 2025Led the conception and development of the new Tripzer app from discovery through launch. Maintained and created new functionalities for an existing wedding platform, designed landing pages and corporate websites, conducted usability testing, user research, tracked product metrics, and developed UX/UI strategies to enhance user experience in a B2C wedding platform context.
UX/UI Designer at LOREM LORE
February 28, 2021 - July 14, 2025Served as UX/UI Designer and Front-end Developer for my own company, focusing on design and development of websites, applications, and software for both B2B and B2C markets. Led design and development of over 60 projects across diverse sectors including banking, fashion, healthcare, technology, e-commerce, and legal services.
Front-end Developer at LOREM LORE
February 28, 2021 - July 14, 2025Responsible for front-end development overlapping with UX/UI design activities, contributing to development and design projects across various industries.
2D/3D Artist at Freelancer
August 1, 2023 - PresentPart-time Game Artist and 2D/3D Artist collaborating with gaming companies and commissioned projects, creating illustrations and 3D models using Photoshop, Illustrator, Infinite Painter, Blender, ZBrush, Maya, and Substance Painter. Specialized in designs for shirts, buttons, mugs, UI elements for games and creating 3D models for games and commercial product experiences.
Web Developer at HOMEOBRAS
February 28, 2019 - July 14, 2025Focused on developing new features and maintaining a B2C web platform using PHP, HTML, CSS, and JavaScript, while supporting the institutional website.
Sr. Product Designer at SHOWSEEKER
October 1, 2024 - PresentAt ShowSeeker, a U.S.-based advertising tech company, I lead the design efforts across three core modules of an enterprise-level B2B advertising platform. I oversee the end-to-end product lifecycle, conduct user research and usability testing, translate business goals into scalable design solutions, manage and evolve a Design System, and monitor product usage through Datadog. I collaborate daily with engineering, product, and business teams to deliver impactful, user-centered solutions for top media companies worldwide.
Sr. Product Designer at FINDME
July 31, 2024 - July 14, 2025Supported 5 product squads in developing a B2B security platform with web and mobile applications. Responsibilities included feature development, product discovery, integrating business and customer success teams, creating high-fidelity prototypes, usability testing, data analysis based on metrics and OKRs, and building a scalable Design System using the CDD methodology. Played a pivotal role in shaping product roadmap and user experience strategies.
Graphic Designer at FINDME
June 30, 2022 - July 14, 2025Performed graphic design tasks within the company supporting product squads, creating UI/UX designs, and contributing to product features and branding.
Product Designer at WEDME
June 30, 2024 - July 14, 2025Led the conception and development of the new Tripzer app from discovery to launch. Maintained and created new functionalities for the existing wedding platform and designed landing pages and corporate websites. Conducted usability testing, research, and applied UX/UI strategies to enhance user experience.
UX/UI Designer at LOREM LORE
February 28, 2021 - July 14, 2025Led the design and development of over 60 web and mobile projects across various sectors including banking, fashion, healthcare, technology, solar systems, e-commerce, and legal services. Focused on UX/UI design and front-end development for B2B and B2C markets.
Developer (Front-end) at LOREM LORE
February 28, 2021 - July 14, 2025Developed front-end solutions and contributed to UX/UI design for multiple projects, ensuring seamless user experiences across platforms.
2D/3D Artist at FREELANCER
August 1, 2023 - PresentCollaborated with gaming companies and commercial projects creating 2D illustrations and 3D models using Photoshop, Illustrator, Infinite Painter, Blender, ZBrush, Maya, and Substance Painter. Specialized in UI elements for games and product experience models.
Web Developer at HOMEOBRAS
February 28, 2019 - July 14, 2025Developed new features and maintained a B2C platform and institutional website using PHP, HTML, CSS, and JavaScript.
Sr. Product Designer at SHOWSEEKER
October 1, 2024 - PresentResponsible for three core modules of the platform, leading the full product lifecycle from discovery and ideation to delivery and iteration of an enterprise-level B2B software used by major media companies worldwide. Led design efforts for complex advertising platform modules, conducted user research and usability testing, built and evolved a robust design system with the dev team, and monitored product usage via Datadog to align design with real user behavior. Collaborated closely with engineering, product, and business teams to deliver user-centered solutions.
Sr. Product Designer at FINDME
July 31, 2024 - July 22, 2025Supported 5 product squads developing a B2B security platform and accompanying web and mobile applications. Developed features for web and mobile platforms, conducted comprehensive product discovery, integrated business and customer success teams with product, created high-fidelity prototypes, conducted usability testing and research, analyzed data based on metrics and OKRs, and developed UX/UI strategies including a Design System using the CDD methodology. Played a pivotal role in shaping roadmap and ensuring scalable design systems.
Graphic Designer at FINDME
June 30, 2022 - July 22, 2025Worked as a Graphic Designer supporting B2B security SaaS products, transitioning into UX/UI and Product Design roles during tenure. Created various design materials and prototypes supporting product evolution.
Product Designer at WEDME
June 30, 2024 - July 22, 2025Led conception and development of the new Tripzer app from discovery through launch; maintained and created new features for an existing wedding platform. Designed landing pages and corporate websites, conducted usability testing and research, tracked metrics, and developed UX/UI strategies to enhance user experience.
UX/UI Designer at LOREM LORE
February 28, 2021 - July 22, 2025Led design and development of over 60 web and mobile projects targeting B2B and B2C markets across sectors including banking, fashion, healthcare, technology, solar systems, e-commerce, digital marketing, beauty salons, and legal services.
Developer (Front-end) at LOREM LORE
February 28, 2021 - July 22, 2025Worked as a front-end developer focused on website and application development.
2D/3D Artist at Freelancer
August 1, 2023 - PresentPart-time Game Artist creating illustrations for gaming companies, shirt stores, and commissioned projects. Specialized in 2D design for shirts, buttons, mugs, and HUD elements, and 3D modeling for games and commercial product experiences using tools like Photoshop, Blender, ZBrush, Maya, and Substance Painter.
Web Developer at HOMEOBRAS
February 28, 2019 - July 22, 2025Focused on developing new features and maintaining a B2C web platform and institutional website using PHP, HTML, CSS, and JavaScript.
Senior Product Designer at ShowSeeker
October 1, 2024 - PresentSenior Product Designer leading end-to-end UX for a US-based SaaS platform serving Fortune 500 clients in the advertising industry. Led UX design for multiple SaaS modules, improving workflows and reducing task completion time by 30%. Conducted UX research, usability testing, and stakeholder workshops to validate new features. Applied AI-powered tools (Figma Make, ChatGPT) to accelerate prototyping and validate copy, cutting design iteration time by 22%. Scaled a design system to reduce inconsistencies, UI defects, and technical issues by 55%. Used data analytics to prioritize features based on user behavior, increasing adoption by 50%. Collaborated daily with product managers and engineers to ensure on-time releases across the platform.
Senior Product Designer at FindMe
July 1, 2024 - September 27, 2025Product Designer leading UX for five squads across web and mobile in a security SaaS platform. Improved task success by 33% and cut handoff time by 60% via a scalable design system. Designed new features expanding platform capabilities, driving adoption and daily use by security teams. Used Data Dog and Hotjar to optimize features, improving user retention by 13%. Partnered with stakeholders to prioritize roadmap features based on client needs.
Product Designer at WedMe / Tripzer
June 1, 2024 - September 27, 2025Contributed to two SaaS platforms (wedding planning and travel startup) with a focus on UX improvements. Led the end-to-end design process from concept to launch, collaborating with developers and stakeholders to deliver features aligned with business goals and user needs.
Founder & UX/UI Designer at Lorem Lore
February 1, 2021 - September 27, 2025Founded and managed a design studio delivering projects across finance, healthcare, fashion, and e-commerce. Ensured consistent UX quality and 100% on-time delivery across 60+ projects, building client relationships and shaping end-to-end product experiences.
Education
Bachelor of Science at Universidade Federal de Minas Gerais - UFMG
January 1, 2018 - December 31, 2024Bachelor of Science at Universidade Federal de Minas Gerais - UFMG
January 1, 2018 - December 31, 2024Bachelor of Science at Universidade Federal de Minas Gerais - UFMG
January 1, 2018 - December 31, 2024B.Sc. in Information Systems (with minor in Human-Computer Interaction) at Universidade Federal de Minas Gerais (UFMG)
January 1, 2018 - January 1, 2024Qualifications
Bootcamp Aceleração Global Designer #1 Inter
January 11, 2030 - July 14, 2025UX Design Heurísticas
January 11, 2030 - July 14, 2025Web Design Completo
January 11, 2030 - July 14, 2025The Complete Graphic Design Theory
January 11, 2030 - July 14, 2025User Experience Design Essentials
January 11, 2030 - July 14, 2025Adobe XD
January 11, 2030 - July 14, 2025Game Design
January 11, 2030 - July 14, 2025Game Developer | Game Designer | UI Artist
January 11, 2030 - July 14, 2025Bootcamp Aceleração Global Designer #1 Inter
January 11, 2030 - July 14, 2025UX Design Heurísticas
January 11, 2030 - July 14, 2025Web Design Completo
January 11, 2030 - July 14, 2025The Complete Graphic Design Theory
January 11, 2030 - July 14, 2025User Experience Design Essentials
January 11, 2030 - July 14, 2025Adobe XD
January 11, 2030 - July 14, 2025Game Design
January 11, 2030 - July 14, 2025Game Developer | Game Designer | UI Artist
January 11, 2030 - July 14, 2025Bootcamp Aceleração Global Designer #1 Inter
January 11, 2030 - July 22, 2025UX Design Heurísticas
January 11, 2030 - July 22, 2025Web Design Completo
January 11, 2030 - July 22, 2025The Complete Graphic Design Theory
January 11, 2030 - July 22, 2025User Experience Design Essentials
January 11, 2030 - July 22, 2025Adobe XD
January 11, 2030 - July 22, 2025Game Design
January 11, 2030 - July 22, 2025Game Developer | Game Designer | UI Artist
January 11, 2030 - July 22, 2025Bootcamp Global Designer #1 (Intern)
January 11, 2030 - September 27, 2025UX Design Heurísticas
January 11, 2030 - September 27, 2025Web Design
January 11, 2030 - September 27, 2025Graphic Design Theory
January 11, 2030 - September 27, 2025User Experience Design Essentials
January 11, 2030 - September 27, 2025Adobe XD Essential Training
January 11, 2030 - September 27, 2025Industry Experience
Software & Internet, Media & Entertainment, Gaming, Consumer Goods, Financial Services, Professional Services, Travel & Hospitality, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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