Available to hire
I’m Lucía Victoria García, a Strategic Designer, Creative Business Strategist, and Innovation Consultant with 8+ years focused on connecting design thinking with business strategy.
I transform complex challenges into bold, user-centered solutions through research, prototyping, and storytelling—helping teams deliver measurable results across innovation, branding, and digital transformation.
See more of my work by clicking my online portfolio: Website not available. Sign in: https://www.twine.net/signup
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
Language
Spanish; Castilian
Fluent
English
Intermediate
Portuguese
Beginner
Work Experience
Business Design Strategist at MJV Technology & Innovation
November 1, 2021 - PresentTranslate complex business strategies into consumer-driven experiences to drive innovation. Research client needs and market trends and apply Design Thinking methodologies to ensure solutions are both innovative and actionable. Collaborate with cross-functional international multidisciplinary teams to build cutting-edge solutions addressing evolving client challenges, in real time.
Strategic Designer and Innovation Consultant at MJV Technology & Innovation
November 1, 2018 - October 31, 2021Bridge data analysis and effective brand communication for clients including The Coca-Cola Company and Schneider Electric. Analyze information, gather insights, and transform raw data into visually compelling charts, graphs, dashboards, infographics, and other visual elements grounded in a strategic lens.
Designer at BlackSip
October 1, 2017 - June 1, 2021Work in a digital marketing and eCommerce agency for brands including Diageo, Mondelez, Adidas, and Sodexo. Focus on marketing strategy and web/digital problem solving, contributing to digital presence strengthening across multiple clients.
Designer (Marketing Department) at Metrokia S.A.
June 1, 2016 - July 1, 2017Create print and digital advertising pieces, write copy, manage community channels, and contribute to digital marketing strategies for the commercial area as the official dealer of KIA Motors in Colombia.
Creative Designer (Intern) at There Marketing S.A.S
January 1, 2016 - June 1, 2019Create conceptual designs for BTL activities as the only creative in a small agency. Support branding/identity and advertising deliverables for clients including Coca-Cola FEMSA, CA Technologies, and Kiehl’s while developing multitasking and pressure-handling skills.
Creative Designer (Intern) at T(h)e Marketing S.A.S
January 1, 2016 - June 1, 2016Intern in a small BTL agency working on brands including Coca-Cola FEMSA, CA Technologies, and Kiehl’s. As the only creative in the agency, developed conceptual designs for BTL activities, strengthening multitasking and execution under pressure.
Education
Professional Graphic Designer at Universidad Jorge Tadeo Lozano
January 1, 2011 - January 1, 2016Interaction Design Foundation course (training) at Interaction Design Foundation
January 1, 2017 - January 1, 2018Course in Technology & Innovation (MIT Professional Education) at MIT Professional Education
January 1, 2022 - January 1, 2022Communication & Presentation at Stage Academy / Vinh Giang
January 1, 2024 - January 1, 2024Professional Graphic Designer at Universidad Jorge Tadeo Lozano
January 1, 2011 - January 1, 2016Interaction Design Foundation course at Interaction Design Foundation
January 1, 2017 - January 1, 2018Technology & Innovation (MIT Professional Education) course at MIT Professional Education
January 1, 2022 - January 1, 2022Communication & Presentation course at Stage Academy / Vinh Giang
January 1, 2024 - January 1, 2024Qualifications
Course in Technology & Innovation (MIT Professional Education)
January 1, 2022 - January 1, 2022Interaction Design Foundation training
January 1, 2017 - January 1, 2018Communication & Presentation (Stage Academy / Vinh Giang)
January 1, 2024 - January 1, 2024Professional Graphic Designer
January 1, 2011 - January 1, 2016Technology & Innovation (MIT Professional Education) course
October 14, 2022 - January 14, 2023Industry Experience
Professional Services, Consumer Goods, Energy & Utilities, Education, Media & Entertainment, Retail, Computers & Electronics
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
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