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I am a bilingual communications and creative writer with Marketing, Support and Project Coordination experience. I enjoy crafting clear and engaging messages that connect with diverse audiences across TV and digital channels. I have led cross-functional creative teams, developed campaigns aligned with brand objectives, and relentlessly optimize messaging for audience growth and client acquisition. I’m passionate about using AI tools to improve editing efficiency, research, and storytelling while maintaining clarity and cultural relevance.…I am a bilingual communications and creative writer with Marketing, Support and Project Coordination experience. I enjoy crafting clear and engaging messages that connect with diverse audiences across TV and digital channels. I have led cross-functional creative teams, developed campaigns aligned with brand objectives, and relentlessly optimize messaging for audience growth and client acquisition. I’m passionate about using AI tools to improve editing efficiency, research, and storytelling while maintaining clarity and cultural relevance.

Luisa Fernanda Escovar Velásquez

Media Coordinator, Copywriter, Voiceover Artist, +4

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I am a bilingual communications and creative writer with Marketing, Support and Project Coordination experience. I enjoy crafting clear and engaging messages that connect with diverse audiences across TV and digital channels. I have led cross-functional creative teams, developed campaigns aligned with brand objectives, and relentlessly optimize messaging for audience growth and client acquisition. I’m passionate about using AI tools to improve editing efficiency, research, and storytelling while maintaining clarity and cultural relevance.…I am a bilingual communications and creative writer with Marketing, Support and Project Coordination experience. I enjoy crafting clear and engaging messages that connect with diverse audiences across TV and digital channels. I have led cross-functional creative teams, developed campaigns aligned with brand objectives, and relentlessly optimize messaging for audience growth and client acquisition. I’m passionate about using AI tools to improve editing efficiency, research, and storytelling while maintaining clarity and cultural relevance.

Available to hire

I am a bilingual communications and creative writer with Marketing, Support and Project Coordination experience. I enjoy crafting clear and engaging messages that connect with diverse audiences across TV and digital channels.

I have led cross-functional creative teams, developed campaigns aligned with brand objectives, and relentlessly optimize messaging for audience growth and client acquisition. I’m passionate about using AI tools to improve editing efficiency, research, and storytelling while maintaining clarity and cultural relevance.

Skills

Adobe Premiere Pro

Adobe After Effects

Copywriting

DaVinci Resolve Studio

HubSpot

Experience Level

Adobe Premiere Pro

Expert

Adobe After Effects

Expert

Copywriting

Expert

DaVinci Resolve Studio

Expert

HubSpot

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Copywriter / Creative Lead at Channel Capital

June 1, 2024 - November 9, 2025

Develop and pitch campaign concepts aligned with brand objectives, driving engagement across TV and digital platforms. Lead a cross-functional creative team ensuring narrative consistency and technical excellence across scripts, video, and design. Collaborate with marketing and sales teams to optimize messaging for audience growth and client acquisition. Provide structured feedback to improve campaign performance and outbound communication.

Virtual Health Remote Monitoring Outreach Coordinator at Coach Care

February 29, 2024 - February 29, 2024

Executed high-volume outbound outreach (60+ daily calls/emails) to enroll patients in virtual health programs. Generated qualified leads and consistently exceeded conversion targets. Managed CRM tracking and reporting in Google Sheets and medical databases. Coordinated cross-team communication to streamline onboarding and follow-up processes. Supported onboarding of team members, introducing workflows, platforms and processes.

Project Coordinator at DEB BRAIN – Digital Marketing Agency

February 28, 2021 - February 28, 2021

Developed B2B relationships and client portfolios for digital marketing campaigns. Monitored campaign KPIs and developed prospecting workflows to drive retention and upsell. Liaised with logistics and sales teams to ensure on-time client delivery and satisfaction.

Community Manager at HAVAS – Marketing Agency

October 31, 2019 - October 31, 2019

Delivered customer support and community engagement for marketing initiatives; led LATAM diversity, inclusion, and belonging efforts and strengthened cross-regional communication.

Customer Support Specialist at HubSpot CRM

December 31, 2022 - December 31, 2022

Delivered customer support using HubSpot CRM and inbound methodology. Collaborated with BDR/ SDR teams to enhance client retention and engagement. Led LATAM diversity, inclusion, and belonging initiatives and strengthened cross-regional communication.

Online Radio Host & Script Writer at 4 Cuartos Radio

September 30, 2019 - September 30, 2019

Wrote scripts and conducted interviews with artists and bands. Hosted shows with music and guests; announced and conducted segments.

Staffing Analyst at Global IT Consulting Services

June 30, 2018 - June 30, 2018

Matched developer profiles with client project needs, improving placement speed and quality. Enhanced developer presentations for client reviews and onboarding.