Hi, I'm Luísa Leite, a journalist and communication professional with a passion for turning ideas into engaging stories. I specialize in social media management, content strategy, and copywriting, helping brands grow their audience and connect with people through compelling narratives. I'm fluent in English and proficient in Spanish, with experience across events, hospitality, education, and retail. I love blending creativity with data to deliver measurable results and have a track record of delivering campaigns that boost brand awareness and customer engagement.

Luísa Leite

Hi, I'm Luísa Leite, a journalist and communication professional with a passion for turning ideas into engaging stories. I specialize in social media management, content strategy, and copywriting, helping brands grow their audience and connect with people through compelling narratives. I'm fluent in English and proficient in Spanish, with experience across events, hospitality, education, and retail. I love blending creativity with data to deliver measurable results and have a track record of delivering campaigns that boost brand awareness and customer engagement.

Available to hire

Hi, I’m Luísa Leite, a journalist and communication professional with a passion for turning ideas into engaging stories. I specialize in social media management, content strategy, and copywriting, helping brands grow their audience and connect with people through compelling narratives.
I’m fluent in English and proficient in Spanish, with experience across events, hospitality, education, and retail. I love blending creativity with data to deliver measurable results and have a track record of delivering campaigns that boost brand awareness and customer engagement.

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Language

English
Fluent
Spanish; Castilian
Advanced
Portuguese
Fluent

Work Experience

Social Media Strategist at Aaldeia Digital
January 1, 2021 - November 20, 2025
Develop and execute marketing strategies for small businesses, integrating copywriting, graphic design, and audience engagement tactics. Produce content for promotional events, fostering brand awareness both online and offline.
Social Media Manager at Fabulando Creative Studio
January 1, 2022 - January 1, 2022
Led content creation, management, and multi-platform campaigns for clients in hospitality, retail, and culture sectors. Increased engagement rates and online visibility, boosting customer interaction and brand loyalty.
Post-Sales Coordinator at World Study
January 1, 2020 - January 1, 2020
Provided full-cycle support to students in high school exchange programs, ensuring smooth communication with international partners. Maintained high satisfaction rates through proactive customer care and issue resolution.
Sales Associate at Inti Brand
January 1, 2019 - January 1, 2019
Delivered excellent customer service, managed inventory, and supported sales operations in women’s fashion retail. Assisted wholesale operations and translated the brand’s catalog for English-language publication.
Operational Manager at Lo Voglio Gelateria
January 1, 2018 - January 1, 2018
Managed full daily operations of the gelato shop inside UniCEUB University, overseeing customer service, inventory, cash flow, and supplier relations. Developed and implemented sales strategies and promotional activities, optimizing processes and contributing to increased overall performance.
Producer at DGCA Films
January 1, 2016 - January 1, 2016
Produced, edited, and translated the documentary 'Amores Santos'. Coordinated the production of the TV program 'Tribunal Ambiental,' aired on TV Justiça in 2015.
Communication Specialist at Vallya Financial Investment Fund
January 1, 2014 - January 1, 2014
Developed online and offline communication strategies for five portfolio companies. Produced monthly newsletters highlighting industry insights, increasing stakeholder engagement.
Journalism Intern at Franceschini Oliveira Law Firm
January 1, 2013 - January 1, 2013
Produced online and print content for institutional publications. Covered events and supported press office activities and media relations.
Journalism Intern at Ministry of Communications
January 1, 2012 - January 1, 2012
Covered official events and produced online content for the Ministry and the Secretariat of Digital Inclusion. Supported press relations and assisted in the creation of institutional communication materials.
Journalism Intern at UniCEUB – Centro Universitário de Brasília
January 1, 2012 - January 1, 2012
Produced online and print content, including event coverage and press releases. Collaborated with the communication team on media outreach and internal publications.
Post-Sales Coordinator at World Study
January 1, 2020 - November 20, 2025
Provided full-cycle support to students in high school exchange programs, ensuring smooth communication with international partners.
Sales Associate at Inti Brand
January 1, 2019 - November 20, 2025
Delivered excellent customer service, managed inventory, and supported sales operations in women’s fashion retail. Assisted wholesale operations and translated the brand’s catalog for English-language publication.
Operational Manager at Lo Voglio Gelateria
January 1, 2018 - November 20, 2025
Managed full daily operations of the gelato shop inside UniCEUB University, overseeing customer service, inventory, cash flow, and supplier relations. Developed and implemented sales strategies and promotional activities, optimizing processes and contributing to increased overall performance.
Communication Specialist at Vallya Financial Investment Fund
January 1, 2014 - November 20, 2025
Developed online and offline communication strategies for five portfolio companies. Produced monthly newsletters highlighting industry insights, increasing stakeholder engagement.
Journalism Intern at Ministry of Communications
January 1, 2012 - November 20, 2025
Covered official events and produced online content for the Ministry and the Secretariat of Digital Inclusion. Supported press relations and assisted in the creation of institutional communication materials.

Education

Bachelor’s in Social Communication – Journalism at Centro Universitário de Brasília
January 11, 2030 - January 1, 2014
SEO and Content Marketing at Universidade Anhembi Morumbi
January 11, 2030 - January 1, 2020
Digital Consumer Behavior at Universidade Anhembi Morumbi
January 11, 2030 - January 1, 2020
Social Media: Concepts and Organization at Fundação Getúlio Vargas
January 11, 2030 - January 1, 2020
Professional Acting Course at Escola de Atores Wolf Maya
January 1, 2019 - January 1, 2019
Professional Acting Course at Escola de Atores Wolf Maya
January 1, 2021 - January 1, 2021
Professional Acting for Camera at Tao Filmes Film Producer
January 1, 2015 - January 1, 2015
Professional Acting for Camera at Tao Filmes Film Producer
January 1, 2019 - January 1, 2019
Bachelor’s in Social Communication – Journalism at Centro Universitário de Brasília
January 11, 2030 - January 1, 2014
SEO and Content Marketing at Universidade Anhembi Morumbi
January 11, 2030 - January 1, 2020
Digital Consumer Behavior at Universidade Anhembi Morumbi
January 11, 2030 - January 1, 2020
Social Media: Concepts and Organization at Fundação Getúlio Vargas
January 11, 2030 - January 1, 2020
Professional Acting Course at Escola de Atores Wolf Maya
January 1, 2019 - January 1, 2021
Professional Acting for Camera at Tao Filmes Film Producer
January 1, 2015 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Retail, Travel & Hospitality, Professional Services
    paper Content Writing Portfolio
    This is my writing portfolio.
    paper Social Media Portfolio
    This is my social media portfolio.