Lusiana Gutierrez
I’m Lusiana Gutierrez, a music consultant, DJ and journalist with international experience across Latin America, Europe and the Middle East.
About
I’m Lusiana Gutierrez, a music consultant, DJ and journalist with international experience across Latin America, Europe and the Middle East. I design sonic and narrative experiences that translate brand identity into sound and words, aiming for coherence, humanity and cross-cultural resonance. Based in Perth, I’m expanding my work in music consultancy, copywriting and experience-led brand communication while studying Digital Marketing. I combine cultural sensitivity, storytelling and strategic thinking to help brands, venues and projects build meaningful connections with audiences.
My approach is thoughtful, context-aware and people-centered, valuing listening as much as creating. I’m driven by curiosity and long-term thinking to craft experiences that feel emotionally resonant, authentic and grounded in context rather than trend.
- 9 years' experience
- Joined January 2026
Skills· 17
Languages
- Spanish; CastilianFluent
- EnglishAdvanced
Industry experience
- Media & Entertainment
- Travel & Hospitality
- Professional Services
- Education
- Other
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Work experience· 10 roles
Contributed to music programming and on-air content within an independent cultural radio platform. Collaborated with the programming team on playlist arrangement and editorial direction, supporting the station’s sonic identity through contextual awareness and cultural sensitivity.
Developed brand-aligned copy for digital platforms including websites, social media, newsletters and campaign materials. Worked with creative and hospitality-focused projects to define tone of voice, strengthen narrative coherence and improve audience engagement through clear, emotionally driven communication.
Connecting with listeners, arranging playlists. Team up with event’s crew to plan and pull off themed nights.
Education· 10
Certifications and awards
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